Search results

1 – 10 of 92
Article
Publication date: 11 November 2010

Chang Hoon Oh

This study analyzes the relationship between multinationality and performance of 1,247 US multinational enterprises (MNEs) over the period of 1995‐2004 by utilizing Tobin’s q…

Abstract

This study analyzes the relationship between multinationality and performance of 1,247 US multinational enterprises (MNEs) over the period of 1995‐2004 by utilizing Tobin’s q theory. Internationalization is a double‐edged sword: foreign intangible assets create a firm’s value, while, at the same time, internationalization itself degrades the value by raising transaction costs and uncertainty in foreign operations. The empirical results show that US MNEs cannot increase their performance merely by developing their intangible assets in the rest of the home region (Canada and Mexico). Conversely, US MNEs rarely suffer from a liability of foreignness in their home region.

Details

Multinational Business Review, vol. 18 no. 4
Type: Research Article
ISSN: 1525-383X

Keywords

Article
Publication date: 16 April 2020

Chang Hoon Oh, Jennifer Oetzel, Jorge Rivera and Donald Lien

The purpose of this study is to examine how foreign firms consider natural disaster risk in subsequent investment decisions in a host country and whether different location…

Abstract

Purpose

The purpose of this study is to examine how foreign firms consider natural disaster risk in subsequent investment decisions in a host country and whether different location portfolios can serve to mitigate investment risk.

Design/methodology/approach

The author sample includes data on 437 Fortune Global 500 firms and their initial entry into Chinese provinces between 1955 and 2008.

Findings

Using a fixed effects logit model of discrete time event history analysis, results show that geographic proximity to same multinational corporation (MNC) subsidiaries and different MNC subsidiaries from the same home country mitigates the negative effect of natural disasters on MNC entry into an affected province, while geographic proximity to other MNC subsidiaries from different home countries does not.

Originality/value

The knowledge needed to respond to severe disasters appears to be highly context-specific and shared only between firms with a high degree of commonality and trust.

Details

Multinational Business Review, vol. 28 no. 2
Type: Research Article
ISSN: 1525-383X

Keywords

Article
Publication date: 4 October 2019

Chang Hoon Oh

This viewpoint aims to discuss some potential problems of institutional approaches such as social value creation in India and China.

180

Abstract

Purpose

This viewpoint aims to discuss some potential problems of institutional approaches such as social value creation in India and China.

Design/methodology/approach

In this viewpoint, institutional approaches as social value creation in India and China have been discussed and compared.

Findings

Government-driven institutional approaches may not be efficient because the involvement of political interests would prevail in countries with low institutional quality, firms focusing on international markets need to adopt global guidelines and regulatory guidelines set by governments and private sectors could ignore the differences and needs of various stakeholders.

Originality/value

This viewpoint argues the importance of communications and collaborations among governments, private sectors and other stakeholders in creating social values.

Details

critical perspectives on international business, vol. 16 no. 2
Type: Research Article
ISSN: 1742-2043

Keywords

Content available
Article
Publication date: 18 April 2017

Daniel Shapiro and Chang Hoon Oh

320

Abstract

Details

Multinational Business Review, vol. 25 no. 1
Type: Research Article
ISSN: 1525-383X

Article
Publication date: 14 July 2022

Rajesh Jain, Chang Hoon Oh and Daniel Shapiro

This paper aims to evaluate the past contributions of Multinational Business Review (MBR), identify research gaps and opportunities and provide a research agenda that addresses…

Abstract

Purpose

This paper aims to evaluate the past contributions of Multinational Business Review (MBR), identify research gaps and opportunities and provide a research agenda that addresses several sustainability-related and other contemporary challenges.

Design/methodology/approach

This study analyzes 400 papers published between 2003 and 2021 to map the MBR’s intellectual and conceptual structure using advanced bibliometric techniques.

Findings

The bibliographic coupling technique identifies core clusters in MBR papers, and subsequent content analysis of these clusters reveals the following five research fronts: internalization theory and the future of international business (IB) research; internationalization and firm performance; regionalization versus globalization debate; internationalization by emerging market firms; and global dynamic capabilities and firm internationalization.

Originality/value

To the best of the authors’ knowledge, this is the first comprehensive analysis of past contributions of MBR to research on IB and suggests a way for MBR to play a seminal role in addressing contemporary challenges in IB.

Details

Multinational Business Review, vol. 30 no. 3
Type: Research Article
ISSN: 1525-383X

Keywords

Content available
Article
Publication date: 16 April 2019

Daniel Shapiro and Chang Hoon Oh

372

Abstract

Details

Multinational Business Review, vol. 27 no. 1
Type: Research Article
ISSN: 1525-383X

Article
Publication date: 9 June 2022

Sooyoung Lee, Unjung Whang, Sihoon Nahm and Chang Hoon Oh

This paper aims to investigate how the gap between a multinational enterprise’s (MNE) productivity and that of its competitor determines the utilization of expatriate managers in…

Abstract

Purpose

This paper aims to investigate how the gap between a multinational enterprise’s (MNE) productivity and that of its competitor determines the utilization of expatriate managers in its foreign subsidiaries.

Design/methodology/approach

The authors first develop a formal analytical model where expatriate managers are relatively more reliable and expensive while local managers are prone to job-hopping. The authors then test the predictions of the analytical model using subsidiary-level data of Korean MNEs.

Findings

The findings show a positive relationship between the productivity gap and the share of expatriate managers in a foreign subsidiary. The empirical findings also show that the job position (middle versus top managers) is another key determinant of the utilization of expatriate managers.

Originality/value

The results of this paper are consistent with the literature that finds that MNEs choose a governance structure that minimizes the hazard of opportunism in their subsidiaries, yet the paper reveals a novel aspect of the determinants of expatriate utilization.

Details

Multinational Business Review, vol. 31 no. 2
Type: Research Article
ISSN: 1525-383X

Keywords

Article
Publication date: 17 July 2017

Chang Hoon Oh and Michele Fratianni

The aim of this paper first is to go beyond the static effects of bilateral investment treaties (BITs) and empirically estimate the marginal effects of the stock of BITs on…

Abstract

Purpose

The aim of this paper first is to go beyond the static effects of bilateral investment treaties (BITs) and empirically estimate the marginal effects of the stock of BITs on foreign direct investment flows.

Design/methodology/approach

These statistical models use a gravity equation.

Findings

This paper finds that BITs is subject to diminishing returns measured in terms of FDI flows. Diminishing returns are more pronounced among country-pairs that have not signed BITs but have their own BIT network than among country-pairs with their own BITs.

Research limitations/implications

The subsidiary finding is that a measure of a country’s BIT network characteristic, capturing conditions favorable for a mix of horizontally and vertically integrated activities, may be the limiting force underlying the diminishing returns of the stock of BITs.

Originality/value

For a given country’s BIT network, a multinational enterprise finds more value in investing where a bilateral treaty is in place. This suggests either stronger property-rights protection or greater latitude to use the host country as an export platform.

Details

Multinational Business Review, vol. 25 no. 2
Type: Research Article
ISSN: 1525-383X

Keywords

Article
Publication date: 13 November 2017

Chansoo Park, Chang Hoon Oh and Azilah Kasim

The purpose of this paper is to advance a theoretical framework that incorporates the relationship between market challenge and learning and customer orientations, and the…

1283

Abstract

Purpose

The purpose of this paper is to advance a theoretical framework that incorporates the relationship between market challenge and learning and customer orientations, and the influence of these orientations on innovativeness in an international joint venture (IJV) context.

Design/methodology/approach

The authors estimate a structural equation model utilizing survey data collected from 199 IJVs in the Republic of Korea.

Findings

The authors found that while market challenge does not influence learning orientation in IJVs, it does have a significant positive influence on customer orientation. Further, the authors’ findings support that both learning orientation and customer orientation have positive impacts on IJV innovativeness. Another interesting finding shows that the impact of learning orientation on IJV innovativeness is significant only when IJVs have high levels of interaction with parent firms. The study also reveals that having a strong learning orientation amplifies the impact of customer orientation on innovativeness in IJVs.

Originality/value

Despite increased interest in IJVs, there has been relatively little work linking IJV innovativeness with learning and customer orientations. The study contributes to recent streams of research that seek to understand the role of these orientations in IJV innovativeness.

Article
Publication date: 14 September 2015

Byeong-Joon Moon, Lee W. Lee and Chang Hoon Oh

The purpose of this paper is to investigate the relationship among consumers’ corporate associations, consumer-corporate connection, and corporate brand loyalty, with a particular…

7188

Abstract

Purpose

The purpose of this paper is to investigate the relationship among consumers’ corporate associations, consumer-corporate connection, and corporate brand loyalty, with a particular focus on the moderating role of national culture.

Design/methodology/approach

The conceptual framework is tested on American and South Korean subjects. Structural equation modeling is used to test the hypothesized framework.

Findings

The positive influence of corporate social responsibility (CSR) associations on social self-concept connection is stronger in collectivist than individualist culture, whereas the positive influence of personal self-concept connection on his/her loyalty to the corporate brand is stronger in individualist than collectivist culture.

Research limitations/implications

The study relied on participants’ memory about a product and a manufacturing company of a product. It is possible that their memories about the product and manufacturing company could be incomplete and be tainted by their satisfaction or dissatisfaction with a particular product they experienced rather than overall brand image of the company’s products.

Practical implications

Firms are advised to assess how customers of the target market across different national cultures perceive their CSR initiatives and corporate competences in deciding on the type of images and associations to invest and build, that is, either authentic CSR activities or product quality competence.

Originality/value

A substantiation of the moderating role of national culture on the impact of a consumer’s corporate associations on his/her self-concept connections as well as on the impact of self-concept connections on his/her corporate brand loyalty.

1 – 10 of 92