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To meet the challenges of global competition, American managers are forcing to re think the way they do business and re‐evaluate the way they communicate. Effective corporate communication plays an essential role to make American companies become fast, flexible and competitive. This article covers two major areas of the new developments of corporate communication: changing corporate communication flow and bridging culture differences by cross‐cultural communication.

The purpose of the paper is to analyse the structure of a small number of abstracts that have appeared in the CABI database over a number of years, during which time the authorship of the abstracts changed from CABI editorial staff to journal article authors themselves. This paper reports a study of the semantic organisation and thematic structure of 12 abstracts from the field of protozoology in an effort to discover whether these abstracts followed generally agreed abstracting guidelines.

The method adopted was a move analysis of the text of the abstracts. This move analysis revealed a five‐move pattern: move 1 situates the research within the scientific community; move 2 introduces the research by either describing the main features of the research or presenting its purpose; move 3 describes the methodology; move 4 states the results; and move 5 draws conclusions or suggests practical applications.

Thematic analysis shows that scientific abstract authors thematise their subject by referring to the discourse domain or the “real” world. Not all of the abstracts succeeded in following the guideline advice. However, there was general consistency regarding semantic organisation and thematic structure.

The research limitations were the small number of abstracts examined, from just one subject domain.

The practical implications are the need for abstracting services to be clearer and more prescriptive regarding how they want abstracts to be structured as the lack of formal training in abstract writing increases the risk of subjectivity and verbosity and reduces clarity in scientific abstracts. Another implication of the research are that abstracting and indexing services must ensure that they maintain abstract quality if they introduce policies of accepting author abstracts. This is important as there is probably little formal training in abstract writing for science students at present. Recommendations for further research are made.

This paper reports a study of the semantic organisation and thematic structure of 12 abstracts from the field of protozoology.

This paper explains how the uptake of electronic business practice in international trade is hindered by the difficulty of implementing an electronic equivalent of a document of title. It shows how a current European Commission project tackles the issue and promises to deliver results with cross‐industry application. The paper also gives a brief introduction to the concept of digital signatures and how they can prevent fraud.

The use of bibliometric techniques to assess the scientific activity of Third World countries is not new. Cross‐national comparisons using publications and citation counts may point up relative strengths and weaknesses at the macro level, but there is also a need to evaluate specific fields in particular countries.

IN the design of the Hawk/Ground Attack/Trainer aircraft, Hawker Siddeley Aviation had two targets in view (a) to produce a versatile, tough aircraft to a fixed price and (b) to produce an aircraft having a very high degree of reliability as a complete weapon system.

This compilation of over 500 United States Government bibliographies is the second annual supplement to BIBLIOGRAPHY OF UNITED STATES GOVERNMENT BIBLIOGRAPHIES 1968–1973 (Pierian Press). Due to the Government Printing Office backlog during 1974, many 1973 and 1974 titles are included in this 1975 Supplement, which should have appeared earlier.

Using the Internet to carry out their schemes, fraudsters now have access to the consumers of the world as well as the potential to destroy the image of an entire country. One particular type of Internet fraud, known as the Nigerian money fraud, has become associated with that nation, damaging the brand equity of the country and its region, Africa. The purpose of this article is to discuss the impact that the electronic version of the Nigerian money fraud may have had on the brand equity of Nigeria and Africa and what steps can be taken to diminish these negative effects.

The aim of this project was to devise and put into practice a system that would permit publication of an index (the Index Medicus) of greater coverage, currency, and ease of use than the previous Current List of Medical Literature, published by the National Library of Medicine. The latter was the largest indexing service of a specialized subject anywhere in the world, 1,600 journals being indexed regularly every month. Further expansion of the Current List was impossible without considerably speeding up the collating and numbering of the entries for each issue and the hand‐mounting of all entry slips on page‐boards to be sent to the printers. These operations could not begin until all the material for a month's issue had been collected and a twenty‐four‐hour timetable for these processes had already been introduced to reduce the delay to the minimum. Mechanization was clearly necessary.