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Book part
Publication date: 13 June 2013

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Review of Marketing Research
Type: Book
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ISBN: 978-1-78190-761-0

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Book part
Publication date: 2 May 2015

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Brand Meaning Management
Type: Book
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ISBN: 978-1-78441-932-5

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Book part
Publication date: 1 August 2017

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Qualitative Consumer Research
Type: Book
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ISBN: 978-1-78714-491-0

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Book part
Publication date: 25 June 2012

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Special Issue – Toward a Better Understanding of the Role of Value in Markets and Marketing
Type: Book
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ISBN: 978-1-78052-913-4

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Book part
Publication date: 13 July 2011

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Review of Marketing Research: Special Issue – Marketing Legends
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ISBN: 978-0-85724-897-8

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Book part
Publication date: 3 July 2018

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Innovation and Strategy
Type: Book
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ISBN: 978-1-78754-828-2

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 21 – 26 of 26
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