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Language, Thought, and Consumer Research

Review of Marketing Research

ISBN: 978-0-7656-1306-6, eISBN: 978-0-85724-725-4

ISSN: 1548-6435

Publication date: 1 February 2007

Citation

Merunka, D.R. and Peterson, R.A. (2007), "Language, Thought, and Consumer Research", Malhotra, N.K. (Ed.) Review of Marketing Research (Review of Marketing Research, Vol. 3), Emerald Group Publishing Limited, Bingley, pp. 152-192. https://doi.org/10.1108/S1548-6435(2007)0000003010

Publisher

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Emerald Group Publishing Limited

Copyright © 2007, Emerald Group Publishing Limited