To read this content please select one of the options below:

A Cluster Strategy of Business Integration to Support Digital Competitiveness

aHigh School of Industrial Policy and Entrepreneurship of the Peoples' Friendship University of Russia (RUDN University), Russia
bGEO Center of Marketing Initiatives, Russia
cVyatka State Agrotechnological University, Russia
dRostovskij gosudarstvennyj ekonomiceskij universitet, Russia

Game Strategies for Business Integration in the Digital Economy

ISBN: 978-1-80262-846-3, eISBN: 978-1-80262-845-6

Publication date: 1 March 2023

Abstract

Purpose

To determine the influence of the development of clustering of the national business environment on the level of digital competitiveness.

Design/Methodology/Approach

The research was performed using the following methods: statistical analysis, correlation analysis and comparative analysis.

Findings

We study the influence of the development of clustering of the national business environment on the level of digital competitiveness. It is revealed that the studied developed countries (Singapore, Denmark and Switzerland) demonstrate a high level of clustering of business, which is assessed through the use of the indicator ‘State of сluster development’, and a high level of digital competitiveness. The considered developing countries (Peru, Mexico and the Philippines) have medium values of the above variables. Only Peru was able to use a highly effective mechanism of clustering, which influenced the digitalisation of sectors of the economy, which have business clusters. We also describe the competitive advantages of the development of cluster entrepreneurial structures, which ensure their economic and market success.

Originality/Value

The scientific novelty of the results obtained is due to the elaboration on the specifics of the influence of the cluster strategy of business integration on the level of national digital competitiveness.

Keywords

Citation

Ragulina, J.V., Ostrovskaya, V.N., Marakulina, I.V. and Akopova, E.S. (2023), "A Cluster Strategy of Business Integration to Support Digital Competitiveness", Popkova, E.G. (Ed.) Game Strategies for Business Integration in the Digital Economy (Advances in Business Marketing and Purchasing, Vol. 27), Emerald Publishing Limited, Leeds, pp. 205-214. https://doi.org/10.1108/S1069-096420230000027021

Publisher

:

Emerald Publishing Limited

Copyright © 2023 Julia V. Ragulina, Victoria N. Ostrovskaya, Irina V. Marakulina and Elena S. Akopova. Published under exclusive licence by Emerald Publishing Limited