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The purpose of this paper is to investigate the activities of environmental consciousness from socio-psychographic perspectives and hence evaluates its effect on brand equity through intervening elements of environmental attributes (EAt). It further attempts to research the effect of the environmental performance, environmental communication and environmental positioning in enhancing brand equity. Indian refrigeration industry, particularly the air conditioners and refrigerator brands are chosen to convey and receive the research inputs as their impact on environment is easily interpretable.

A hypothesized model comprising the environment consciousness and association dimensions with brand equity is framed. In total, 74 expert respondents from four state capital cities of India participated in the survey and the model has been tested in the scope of analytical hierarchy process (AHP).

The result shows that the EAt and activities can be prioritized and subsequently efficient resource allocation can be done. It also gives theoretical arguments to legitimize the environmental practices.

On the other hand, clients have numerous options, and a competitive advantage may not be maintained. Regardless of the fact that clients are environmentally conscious of a given refrigeration brand at the present time that they are utilizing, they may observe that they are much more charmed with a competitors’ enhanced environmental dimensions. All methods that take a try at an enhanced brand equity must be continually determined by environmental consciousness. The above can be accomplished if the evaluations of competitors by the clients are known. The AHP-ECBE technique depicted in this study accordingly helps refrigeration organization to devise and keep up a pertinent, focused plan for persistent improvements in environmental dimensions. It offers a “greater image” in brand equity administration.

If legitimately done in a generalized way, environmental activities like eco-literacy, interpersonal influence and value orientation can impact EAt and contribute in building brand equity.

Environmental health disparities case studies are explored through a combination of lens including the naturome/nurturome, exposome [nature vs nurture] and multiple exposure-zone [place as predictor of health and wellbeing] concepts. This work places the educational program and experience within a theoretical framework using all these grounding theories. This provides an approach to experiential and transformative education in environmental equity/sustainability that we are calling transformative, trans-theoretical equity education, T²E². This paper aims to describe this model, its grounding theories and provide real-world examples of this model in action through PIEER.

The University of Northern Iowa’s environmental equity internship, Panther Initiative for Environmental Equity and Resilience, PIEER, engages students on multiple levels to view sustainability from an equity perspective. The experience seeks to immerse the student in an understanding of equity while also having a tangible impact in the community. Systems analysis of issues, through formal systems thinking approaches, inculcating practices that allow students to work through difficult equity and social justice implications, high vs. low context communication and leadership styles are discussed.

Findings of the first evaluation of program impact indicate long-lasting benefits to this immersive experience. Findings of an evaluation survey of current and past PIEER interns (N = 30, n = 22/21; response ∼0.73/72) indicate that participants consistently rank the experience in the upper 25th percentile of benefit for their personal growth in understanding equity and environmental issues. They also note that the experience has led them to be more likely to engage in behaviors supporting both social justice and environmental concerns.

This evaluation consists of a small sample size which prevents the use of a mixed methods approach to evaluate the consistencies among the data.

If society is to truly achieve equitable sustainability, we must accomplish this through both transformative theory and transformative experiences.

Providing both transformative theory and transformative experiences to students is an important foundational step in achieving equitable sustainability.

The University of Northern Iowa has a unique environmental equity internship which is training students to revision sustainability from an equity perspective.

The purpose of this paper is to empirically investigate how top executives’ compensation is associated with environmental performance in the Chinese context and how this association varies with differing levels of industrial competition.

Combining agency and institutional theories, the empirical study is based on a sample of 698 publicly listed firms in China’s manufacturing sector.

The authors find that top executives’ cash pay has a positive association, and equity ownership a negative association, with corporate environmental performance. Furthermore, in more competitive industries, both pay and ownership are more strongly associated with environmental performance, indicating that industrial competition plays a moderating role in these relationships.

The findings imply that different incentive schemes can motivate executives toward environmental management in the Chinese context in opposite directions. They highlight the importance of improving regulation in order to motivate firms to engage in further environmental management.

Previous work on the relationship between executives’ compensation and socially responsible activities has mainly focussed on developed countries. This study is set in an emerging economy, and identifies new evidence to show that the effect of executive incentives is institutionally specific. In addition, it explores the effect of industrial competition on executives’ incentives to engage in environmental management, suggesting an explanation for the contradictory evidence found in previous research.

This study explored the antecedent and consequent relationship between information and communication technology (ICT) competency, sustainability tourism marketing and brand equity in rural community-based homestays in Malaysia. This study also examined how the political support by local authorities benefitted this sustainable rural tourism product development.

Homestays operators from three states in Malaysia–Kuala Lumpur/Selangor, Pahang and Pulau Pinang–participated in the study. Self-administered questionnaires were used to collect responses and to test research hypotheses.

The study's model empirically demonstrated ICT competency, sustainability tourism marketing practices and political support by local authorities' construct which are essential explanatory variables of homestay brand equity. The model shows high levels of consistency between the theoretical design and the empirical results of its constructs, contributing as a new step in the tourism sustainability literature.

This study enables us to explain the “triple bottom line” theory when applied in combination with ICT competency, brand equity and newly introduced construct “political support by local authorities”.

The study results in evidence of crucial implications for policymakers. Policymakers should enhance cost-effectiveness, policy integration (integration of economic, environmental and social goals), and transparency and accountability to achieve United Nations' and Malaysia's sustainable tourism goals.

This study is an early attempt to highlight the importance of sustainable tourism marketing and brand equity in rural community-based homestays in Malaysia. This study also emphasizes that the local political authorities are the most crucial rural tourism stakeholders, and they play a key role in sustainable rural tourism transformation.

Construction education rarely addressed the importance of disseminating knowledge on infrastructure equity, thus impeding progress toward creating equitable and sustainable developments. This study aims to investigate the existing sustainability courses under the American Council for Construction Education (ACCE) accredited construction management (CM) programs to examine the integration of infrastructure equity topics and assess improvement in CM students’ knowledge and awareness to address this issue through an intervention.

To achieve these objectives, this research reviewed the sustainability course descriptions of the ACCE-accredited undergraduate and graduate CM curricula. Furthermore, the study implemented a workshop within a CM sustainability course that taught the students about the key concepts of infrastructure equity as well as how to address this issue by leveraging the Envision infrastructure rating system.

The course review results showed that most sustainability courses lack topics such as infrastructure equity and social sustainability. Moreover, the analysis of pre- and postworkshop surveys indicated that guided training could improve the students’ understanding as well as boost their confidence to address and mitigate infrastructure inequity issues.

The findings of the study are valuable for increasing awareness of infrastructure equity and facilitating the future construction workforce with the required expertise to develop equitable infrastructure systems.

This chapter chronicles some of the early years of the author growing up in the racially segregated South Alabama and its influence on his thinking about race, environment, social equity, and government responsibility and his journey to becoming an environmental sociologist, scholar, and activist. Using an environmental justice paradigm, he uncovers the underlying assumptions that contribute to and produce unequal protection. The environmental justice paradigm provides a useful framework for examining and explaining the spatial relation between the health of marginalized populations and their built and natural environment, and government response to natural and man-made disasters in African American communities. Clearly, people of color communities have borne a disproportionate burden and have received differential treatment from government in its response to health threats such as childhood lead poisoning, toxic waste and contamination, industrial accidents, hurricanes, floods and related weather-related disasters, and a host of other man-made disasters. The chapter brings to the surface the ethical and political questions of “who gets what, why, and how much” and why some communities get left behind before and after disasters strike.

This article takes an autobiographical approach in describing the evolution of the equity and environmental justice debate. The intent is not only to provide a historical approach in identifying the emerging research and policy questions, but also to describe the author's own scholarly growth in studying them.

Companies affected by California’s cap-and-trade legislation are allotted certain credits for production that can be used or sold and can purchase additional credits from the state, which become a revenue source to be used for activities that reduce carbon emissions. The purpose of this paper is to investigate who ultimately pays for this program, its effectiveness in reducing carbon emissions in accordance with established goals, and the related effectiveness to advance social, economic, and environmental equity.

The methodology used for this research is secondary data analysis, triangulating three sources: California’s Climate Change Investment Reports, 2019-2021; repositories maintained by the California High-Speed Rail Authority and the California Air Resources Board; and a review of the literature and websites from other professional sources which addressed, directly and indirectly, the topics and questions explored in the study.

Key findings include evidence of enhancing social and environmental equity but ineffectiveness in reducing carbon emissions in accordance with state goals. Furthermore, the program displays evidence of economic inequity as it demonstrates characteristics of regressive taxation and an inability of low-income persons to acquire electric vehicles due to high costs.

The research effort is unique in that no other academic efforts were located which attempt to examine the cap-and-trade program’s effectiveness in attaining its goals.

The paper seeks to demonstrate how local entities, such as cities and counties, can use environmentally preferable purchasing plans as a tool in developing the local green economy. First, the authors focus specifically on either the rise of economic development programs through buy‐local efforts, or the focus on environmental sustainability through green procurement programs. Second, the authors discuss how locally driven, environmentally preferable purchasing could be used as a strategy to marry these goals together and utilize procurement as a tool to achieve green local economic development.

This research used qualitative methods to examine both procurement for economic development through the use of buy local campaigns, in addition to environmentally preferable procurement policies that have been used to bolster environmental quality in communities.

Green local economic development can be achieved by melding together procurement programs previously singularly focused on either economic development aims, or environmental preservation. It is found that procurement can be used as a viable tool in fostering both economic and environmental goals, and as a key policy and planning tool for sub‐national governments in the pursuit of a green economy.

Given the increased attention of achieving sustainable development in communities, this paper seeks to re‐envision procurement as one crucial tool for municipalities and regional governments that seek to bolster green jobs in their communities. The paper seeks to develop a new framework for public procurement through this investigation.