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This paper aims to examine the optimal promotion strategy of an e-retailer, who may advertise, or launch rebates initiative to encourage consumers' disseminating electronic word-of-mouth (eWOM) messages, with an aim to boost product sales.

This paper analyzes the decisions of the e-retailer in a two-period model, using utility function approach and backward induction method, and obtains the optimal solutions in four promotion strategies.

The study finds that rebate scheme greatly impacts the timing of advertising, and neither lower nor higher consumers' eWOM effort invariably benefits the retailer, rather, a medium level is the best choice for the retailer. When eWOM impact power is at a relatively high level, it can supplement advertising effect to attract more consumers' purchase. Otherwise, eWOM may counteract the role of advertising.

Different from the extant literature focusing on advertising or eWOM without rebates, the paper studies the issue of advertising and eWOM with rebates in two- period model which seldom addresses before the authors examine the optimal timing of advertising and eWOM with/without rebates in four promotion strategies i.e. the A-NE model the NE-A model the A-ER model and the ER-A model.

The purpose of this paper is to obtain the environmental factor, which has the greatest effect on the corrosion rate of Q235 carbon steel under thin electrolyte layer, and to analyze the effect of this factor on the corrosion morphology, corrosion products and polarization process of Q235 carbon steel.

An electrochemical device, which can be used under thin electrolyte layer is designed to measure the corrosion current in different environments. Response surface methodology (RSM) is introduced to analyze the effect of environmental factors on corrosion rate. Scanning electron microscope (SEM) and X-ray diffraction (XRD) technique are used to analyze the results. The Tafel slopes of anode and cathode in different humidity and solution are calculated by least square method.

The three environmental factors are ranked according to importance, namely, humidity, temperature and chloride ion deposition rate. In a high humidity environment, the relative content of α-FeOOH in the corrosion product is high and the relative content of β-FeOOH is low. The higher the humidity, the lower the degree of anodic blockage, whereas the degree of cathodic blockage is independent of humidity. The above experiments confirm the effectiveness and efficiency of the device, indicating it can be used for the screening of corrosive environmental factors.

In this paper, an electrochemical device under thin film is designed, which can simulate atmospheric corrosion well. Subsequent SEM and XRD confirmed the reliability of the data measured by this device. The introduction of a scientific RSM can overcome the limitations of orthogonal experiments and more specifically and intuitively analyze the effects of environmental factors on corrosion rates.

The purpose of this study is to evaluate the impact of environmental uncertainty on corporate social responsibility (CSR), and involves corporate financial investment as mediating factor into this relationship to identify whether Chinese enterprises pursue fame or profit under rising environmental uncertainty.

Data of listed companies in China from 2010 to 2019 are employed. Fixed effect and mediating effect models were used to explore the relationship between environmental uncertainty, corporate financial investment, and CSR. The heterogeneity influence and moderating effect are discussed by using the method of grouping test and adding interactive items.

The study finds that rising environmental uncertainty has a negative impact on CSR. It stimulates managements' short-sighted motivation, so that enterprises prioritize financial investment that can solve short-term goals, rather than CSR performance. This inhibitory effect is caused by holding illiquid financial assets with the motivation of “speculative profit seeking.” The negative effect is greater in the samples of state-owned enterprises, nonfamily enterprises and enterprises with low risk-taking.

It provides a decision-making direction for implementation of CSR governance and the construction of CSR system, particularly in emerging market economies.

CSR is widely known in developed countries for its formation, development and role, but its effectiveness and behavioral motivation are less mentioned in emerging markets. In the future, the research in this area needs to be further advanced.

The study makes significant contributions to the mechanisms behind the link between environmental uncertainty and CSR by taking corporate financial investment as an intermediary factor into the analysis, especially in the unique market context of China.

The purpose of this paper is to study the influence of temperature on the acceleration and simulation of indoor corrosion tests and the corrosion behavior of Q235 carbon steel.

The indoor corrosion test was carried out by continuous salt spray in a salt spray chamber. Weight loss analysis, X-ray diffraction, cannon 1500 D, scanning electron microscopy and electrochemical techniques are used to analyze the results.

It was found that thickness loss of Q235 carbon steel increases with higher temperature and it can reach 0.095 mm at 50°C. Compared with the Xisha exposure test, the acceleration rate can achieve 230 times. This phenomenon indicates that decreasing the experimental temperature is beneficial to the anti-corrosion of the Q235 carbon steel. It is fascinating to find that acceleration and simulation increase with temperature simultaneously, which shows that β-FeOOH promotes the corrosion rate and α-FeOOH provides high simulation. Meanwhile, electrochemical impedance spectroscopy indicates that the resistance of the rust layer improves with temperature.

Through the study, the authors found that with the increase of temperature, the acceleration and simulation of indoor corrosion test improved, corrosion products and kinetics are the same as those in outdoor exposure test, and which means that the laboratory can achieve the long-term corrosion degree of outdoor exposure in a short time, and the similarity with outdoor exposure is high. This helps to the study of marine atmospheric corrosion, and indoor accelerated corrosion tests can largely eliminate regional differences by adjusting some environmental factors, and lay a foundation for marine atmospheric corrosion.

The effects of temperature on the acceleration and simulation of indoor corrosion tests are discussed. Through laboratory experiments, the long-term service life of Q235 carbon in the Xisha marine atmosphere can be predicted effectively.

The main purpose of this paper is to investigate the vibration isolation performance of a quasi-zero stiffness (QZS) metastructure by employing the band gap (BG) mechanism.

The metastructure QZS characteristic was investigated through static analysis by numerical simulation. Based on that, the BG mechanism is primarily used in this article to investigate the wave propagation characteristics of this structure. The model's dispersion relation is then examined using theoretical (perturbation method) and finite element techniques. The dynamic response of the finite-size systems and experimental analysis is used to confirm the vibration mitigation property under investigation. Finally, the model's ability to absorb energy was examined and contrasted with a traditional model.

The analytical analysis reveals the dispersion curve and the effect of the nonlinear parameter on the curve shifting. The dispersion curve in the finite element method (FEM) result depicts five complete BGs within the range of 0–1,000 Hz, and the BG width accounted for 67.4% of the frequency concerned (0–1,000 Hz). Eigenmodes of the dispersion curves were analyzed to investigate the BG formation mechanisms. The dependence of BG opening and closure on structure parameters was also studied. Finally, the energy absorption property of the QZS metastructure was evaluated by comparing it with a classical model. The QZS structure absorbs 4.08 J/Kg compared to the 3.69 J/Kg absorbed by the classical model, which reveals that the QZS demonstrates better energy absorption performance. Based on the BG mechanism, it is clear that this model is an excellent vibration isolator, and the study reveals the frequencies at which complete vibration mitigation is achieved. As a result, this model could be a promising candidate for vibration mitigation engineering structures and energy absorption.

The tough vibration issue, which is primarily experienced in mechanical equipment, will be resolved in this study. This study provides a precise understanding of the QZS metastructure's isolation of vibration, including the frequencies at which this isolation occurs.

The purpose of this paper is to separate and purify flavonoids from glycyrrhiza by macroporous adsorption resin (MAR) mixed-bed technology.

The adsorption performance of MAR and MAR mixed bed for flavonoids was studied using ultraviolet-visible spectrophotometry.

The research shows that the MAR mixed bed of LZ-50+LZ-59 with a mass ratio of LZ-50:LZ-59(m:m) = 1:1 was the optimized combination with the optimal conditions of adsorption (pH = 6, T = 45°C) and desorption (liquid ratio R = 70%, T = 50°C, pH = 8) obtained, relatively.

This paper provides a novel way to separate flavonoids from glycyrrhiza. Under the optimal conditions, the adsorption rate (F) of MAR mixed-bed LZ-50+LZ-59 to the flavonoids was 62.5 per cent/g, the desorption rate (D) was 89.23 per cent and the purity was achieved at 80 per cent.

In this paper, a kind of an oil groove structure which could improve the transmission torque of an oil film was designed, i.e. the width and depth of oil groove gradually decrease with the increase in the radius.

Effects of the structural parameters of the oil groove on the hydro-viscous drive (HVD) characteristics with variable rotational speed were investigated by means of numerical calculation.

Research results show that with the decrease of the width and depth of the oil groove at the outer diameter, transmission torque increases, while the temperature is almost unchanged. Keeping the effective area unchanged, comparing the transmitted torque under the oil groove angle θ₂ = 0.5° and θ₂ = 4.5°, the former was almost 200 per cent of the latter; the torque transmitted with h₂ = 0.05 mm was almost 150 per cent of that with h₂ = 0.2 mm.

In this paper, the authors analyze the friction surface of the friction plate between the oil groove, oil distribution and oil film transfer torque from the oil groove structure parameters and found methods to improve the transmission torque. For the first time, the influence of the structural parameters of oil groove on the characteristics of HVD was studied under the condition of variable rotational speed, and a better method to improve the transmission torque was proposed.

To assess the impact of China's WTO commitments on foreign investment flows, domestic regulation and industry performance in the telecommunications services sector.

Situates GATS disciplines in telecommunications in their historical context, then reviews China's specific commitments, and finally reviews available data on developments in China since accession.

China's commitments on market access and national treatment in telecommunications services are rather modest, and China is lagging in the implementation of regulatory disciplines. Nevertheless, China has gone a long distance toward a complete transformation of the telecommunications sector with little outside influence and no outside ownership or control. It is mainly because the prospect of joining the WTO and opening to the world galvanized government and industry into action. The overall thrust of those actions, however, has been to ensure that telecommunications plays its full role as a strategic economic sector and helps deliver economic benefits to the Chinese people in order to legitimize Communist Party leadership.

Up‐to‐date and coherent data on industry performance (e.g. penetration rates, productivity increases, etc.) are lacking.

Very useful background and analysis relating to: relationship between, on the one hand, international trade commitments and, on the other hand, domestic reforms and industry performance; and on‐going issues in China's efforts to implement its WTO obligations and to create a statutory, regulatory and institutional framework supportive of continued growth of the telecommunications sector in China.

Responds to an identified information need with information and analysis of practical value.

The purpose of this paper is to investigate the link between greenness and the operating performance in 50 listed European real estate investment trusts (REITs).

Using a sample of 50 listed European REITs, the analysis leverages on Ordinary least squares models to investigate the relationship between greenness and operating performance indicators. In particular, it examines three types of greenness indicators: the overall Green Real Estate Sustainability Benchmark (GRESB) rating, its two components (management and policy [MP] and implementation and measurement) and the seven aspect scores; return on equity (ROE) and return on assets (ROA) are the fundamental measures of REITs operating performance.

The results demonstrate a positive relationship between greenness indicators and operating performance in European REITs, but the impact on ROE and ROA differs depending on the GRESB variable analyzed. If the GRESB rating proved to be significant on ROE and ROA, none of its two components has an impact on ROA, and only the MP score has a positive relationship with ROE. Finally, of the seven aspect scores, only the stakeholder engagement is significant on the two dependent variables.

The commercial real estate sector has a significant role in tackling climate change issues. To incentivize the market to increase the investments in green buildings, it is essential to find a link between their sustainability characteristics and the improvements they deliver in terms of operating performance. Despite there being a substantial body of literature investigating this connection in the US REITs market, there is still limited knowledge on the relationship between green and operating indicators in the European REITs market.