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Given that many consumers are skeptical about environmentally based advertising campaigns, the purpose of this study is to propose an optimized message strategy to facilitate consumer engagement with green messages in social media contexts.

Four empirical studies are conducted using self-report questionnaires to test proposed hypotheses with a focus on the interplay between claim specificity and benefit appeals in green advertising on social media.

The current study examines the interaction effects of claim specificity and benefit appeals on consumer engagement in social media. Specifically, the results reveal that when the message claim is abstract, using other-benefit appeals produces more positive consumer engagement than using self-benefit appeals. Moreover, the results illustrate that self-enhancement motivates consumers to engage with green product advertising messages when the advertising appeal is abstract and the advertising message is associated with benefits for others. Finally, it is found that consumers’ self-construal level moderates the interaction effect of claim specificity and benefit appeals type on consumer engagement on social media.

This paper has practical implications to both social media managers and advertisers in the green product industry: a match with advertising claim specificity and construal level (i.e. social distance: self-benefit vs other-benefit) should be ensured to increase consumer engagement on social media. In addition, self-enhancement and self-construal should be considered for a better message strategy in social media contexts.

The findings make important contributions to the literature in that we extend the applications of construal level theory to social media contexts as a valid theoretical tool to identify optimized green message strategies. As such, it provides future researchers and practitioners in the domain of green campaigns with useful guidelines to boost more consumption of green products.

This paper seeks to consider the first ever report by the National Audit Office (NAO) on the economy, efficiency and effectiveness of the Financial Services Authority (FSA).

This paper reviews the NAO's report and the FSA's response.

The paper finds that the majority of the NAO's findings and recommendations have been accepted and incorporated into the FSA's planning.

This paper will be of interest to regulated firms and regulatory and public law lawyers.

Under this melodramatic title the B.B.C. devoted forty minutes of their programme time during the evening of December 28 to the subject of food additives. It was described as an enquiry, asking the questions “Are the chemicals we put in food dangerous to human beings?” Are the sytems of testing and control good enough? Should more money be spent on research now? There was a panel of experts—Professor E. Boyland (Chester Beatty Research Institute), Professor A. C. Fraser (University of Birmingham), Dr. L. Golberg (British Industrial Biological Research Association), Dr. H. G. Saunders (Ministry of Agriculture, Fisheries & Food), Dr. Magnus Pyke (a food expert) and Lord Shackleton, who frequently speaks on the subject in the House of Lords.

The body design of the lorry was then modified to be of the “cupboard” type, with the refrigerant in the storage chamber for the goods. A revolutionary step was taken by the introduction of solid carbon dioxide as refrigerant. This material is made by supercooling liquid carbon dioxide by its own evaporation until a “snow” is formed and then compressing this “snow” to a specific gravity of 1·5. The solid block so formed has a greater refrigerating effect per pound than ice, and a much lower temperature (=108° F.). It evaporates without passing through the liquid stage and on account of this property it has been called “Dry‐Ice” in America and “Dri‐Kold” in England. It is clean in use, but relatively expensive (about 2d. a lb.), and its low working temperature is a disadvantage, as it makes difficulties in controlling the temperature of the refrigerated space. Its use has eliminated all corrosion and enabled the insulation design and body building design to be simplified and made more efficient. The presence of carbon dioxide gas in the refrigerated space is often a disadvantage; when this occurs the solid carbon dioxide has to be held in a separate container and the heat from the refrigerated chamber led to it by conductor plates, or by a secondary refrigerant, or by a moving air stream. The high price of solid carbon dioxide and the difficulty of controlling the temperature with it have led many engineers to seek other solutions of the problem of refrigerating vehicles. The use of a small compressor outfit, which has its own motive power (either internal combustion engine or electric motor) or is driven from the axle of the vehicle, has been developed and has a following. The small size of these units causes inefficiency and uneconomical running, and the possibility of breakdown, with consequent loss of refrigerating power and spoiling of the load, is a nightmare to the operator. Most recently of all a return has been made to the eutectic tank method. This method suffered from the necessity of removing the tanks on the return of the empty vehicle and replacing them by a fresh set which had been freezing in a special equipment. This took time and two sets of tanks were needed besides the freezing equipment. Now the tanks are fixed in the vehicle; they have internal pipes which, when the vehicle is docked, are connected to a main refrigerating system, and flooded with liquid ammonia. This ammonia is evaporated by the compressor and freezes the eutectic solution which in turn refrigerates the vehicle when it is on the road. The system has the advantage of a stable, readily‐controlled temperature, absence of all mess, and the reliability and cheap running costs of a fixed large capacity refrigerating plant. The amount of eutectic used is such as to provide about 36 hours refrigeration on the road, so that no breakdown can result in the loss of the load. Mr. Milner Gray, in a section of his lecture in 1939 to the Royal Society of Arts on “The History and Development of Packaging” has already pointed out how social and economic changes in recent years have affected the distribution of foodstuffs. Smaller families and residences, and the increased pace of living have made popular the packaged food unit, which is easily purchased, handled and stored. The lecture dealt with the subject from the point of view of the designer of artistic packages, but the food manufacturer is obviously concerned with the effect of the package itself on the food it contains. It is a matter of commercial necessity for the large food factories of to‐day (with sales areas covering the whole of the United Kingdom) to ensure that their products shall reach all their customers in a satisfactory condition. The period which elapses between the goods leaving the factory and their reaching the customer varies, but the package must be such that the quality of the foodstuff is maintained for the desired period or “life” of the goods. A packaged foodstuff may be made or marred by its wrappings. Generally speaking, the main causes of spoiling in manufactured foodstuffs are mechanical damage, temperature effects, insect infestation, putrefaction, moisture‐exchange (dependent upon weather conditions), flavour contamination, and chemical changes such as development of rancidity and metallic contamination. The package can be constructed to give reasonable protection against all these factors, and a few illustrations will be given of how this is done. A package must necessarily be strong enough to prevent physical distortion of the product wrapped, but the question of functional designing of packages is not germane to the present lecture: the general principles of the strength of bulk containers was explained in lectures to the Royal Society of Arts by Mr. Chaplin and his colleagues from the Container Testing Laboratory at Princes Risborough. Prevention of insect infestation from outside sources is, of course, simply a matter of proper closure and choice of materials. Prevention of putrefaction, or spoiling by micro‐organisms is one of the chief purposes of a food wrapping, and bound up with the question of prevention of access to the food of putrefying organisms is that of prevention of infection of the food by organisms which might not themselves spoil it but which are harmful to human beings if eaten with the food. Medical Officers of Health have been concerned with the latter aspect for many years, and the present public demand for milk in individual containers, such as cartons or bottles, and for the large quantities of bread sold in sealed wrappers is no doubt due largely to their education of public opinion. Wrapped bread is usually sold in a sealed waxed paper packing, which, in addition to keeping the bread clean, also delays drying of crumb through moisture loss. The baker must, however, guard against the actual spoiling of his bread through wrapping. If the bread is packed too warm, mould growth in or on it may be promoted by the high moisture content of the atmosphere inside the waxed wrapper which is impermeable to moisture vapour. This impermeability has other effects, which will be considered later. Various proposals have been made to prevent mould growth on foods inside wrappers by impregnating the latter with compounds which volatilise slowly and inhibit the development of moulds and micro‐organisms. Compounds of the type of chloramine T (liberating chlorine in a damp atmosphere) have been patented for treating bread wrappers, while iodine, diphenyl and many other compounds have been proposed for treating wrappers to be placed round fruit. Some years ago a wrapper marketed to prevent meat spoiling was found to depend on the liberation of formaldehyde. Wrappers of these types cannot, however, be used on account of the danger of infringement of the Foods and Drugs Regulations if the foodstuff should absorb any of the volatile compound. The loss or gain of moisture by manufactured foodstuffs are two very important causes of food spoiling. Sponge cakes, under ordinary conditions of storage, soon become dry and unpalatable, while boiled sweets and toffee can be kept in good condition for a considerable time by the use of a suitably selected wrapper. Different types of wrappers allow the passage of moisture vapour at different rates, but for practical purposes they can be considered as either permeable or practically impermeable to moisture vapour. The rate of passage of moisture vapour through a wrapper has not necessarily any connection with the “airtightness.”

JOHANN FROBEN, the famous printer of Basle, was born at Hammelburg, in Franconia, about the year 1460. The exact year of his birth is not definitely known, but 1460 is probably not far wrong, as we find him established at Basle as a printer in 1491. He was educated at Basle University, where he distinguished himself as a scholar, particularly in the Latin, Greek, and Hebrew languages. After finishing his studies at Basle, he turned his attention to the then new art of printing, and he showed such aptitude that Johann Amerbach, another well‐known printer of Basle, who had set up a press in that city in 1481, induced him to devote his energies to the art, and appointed him to a position in his own printing establishment. Froben thus had the advantage of learning the art of printing under one of the best known printers of the period. In 1491, Froben set up a press of his own in Basle, having become a naturalized citizen of that city the previous year. He had been used in Amerbach's establishment to print with gothic types, and it was, therefore, but natural that his first production should also be printed in that type. This was an octavo Latin Bible, with two columns to a page, printed in a very small gothic type. He afterwards introduced the type invented by Aldus, that known as italic, the first book to be printed with this type being the Adagia of Erasmus, issued in 1513, of which mention is made later. Froben was also instrumental in making the roman type more popular in Germany, as although roman type had been used by German printers for about 20 years, having been introduced by Mentelin at Strassburg, about the year 1470, it was not so much in favour as the gothic type.

The purpose of this research is to establish whether the meals provided by the prison service enable prisoners to follow government guidelines on nutrition and healthy eating, and the extent to which they do so.

A total of eight prisons, four male (category A, B and C), two female and two young offenders' institutes were randomly identified and visited. Data collection involved taking three days of cyclical menus, the institution's recipes and methods and standard or average portion sizes to calculate the mean nutrient composition of standard, healthy, vegetarian/vegan and Halal menus. Menus were also analysed to establish how well they conformed to the “Balance of Good Health”.

Results show that, with the exception of some nutrients, prisoners have access to and are able to choose a nutritionally balanced diet and in the main do so. All prisons have attempted to make available menus that conform to the Balance of Good Health model; however, in some cases, choice is hampered, primarily because menus have not been annotated accurately; some dishes are not always as healthy as they might or could be; and prisoners in most cases do not actually understand what constitutes a healthy balanced diet.

There is a paucity of data on prison food service and as such this original work adds to the body of knowledge in the field.

The foundations of quality management have been laid throughout the history of civilization. Since the dawn of industrialization, as a consequence of an increasing division of labor, the approach has evolved dramatically in terms of analytical tools and organizational practices. This evolution is outlined in this chapter. Starting from an overview of the different possible meanings of quality, the phases characterizing modern quality management (e.g., quality control, quality assurance, etc.) are described. Geopolitical and macroeconomic considerations are factored in to account for an uneven development across countries (e.g., Japan vs US). A general trajectory is traced as the scope of quality has constantly broadened to encompass not only the product, but also interorganizational processes and the impact on the environment and the society of the company activities. Against this backdrop, the current phase is seen as a polarization between a “classic” engineering approach and a more holistic view, questioning the same boundaries of the discipline.

The impact of the deregulation of New Zealand′s labour market on women is seriously under‐researched and to date available scholarship tends to concentrate on collective bargaining with little written about the effects of deregulation on women in management. The Employment Contracts Act 1991 was presented by supporters as offering women more flexibility in negotiating wages and conditions. Employers′ spokeswoman Ann Knowles argues that the legislation empowers women because it allows them to take greater responsibility for their own needs and aspirations. Critics of the Act suggest that the labour flexibility strategies of government and management are contributing to the marginalization of women′s work, and that minority women fare worst. Hammond and Harbridge argue that the assumption that gender neutrality underpins the labour market is a fallacy and Hyman criticizes labour market deregulation on the grounds that it perpetuates existing structures of inequality. Examines the experiences of top women managers in negotiating individual contracts under the Employment Contracts Act. In the case studies these women leaders describe their experiences of negotiating their own rewards and working arrangements. Explores whether female managers on individual contracts believe the Employment Contracts Act 1991 delivers the promise of labour market flexibility.