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The purpose of this paper is to compare ten Open Science Portals in India. The comparison is made using the three primary parameters of accessibility, search engine optimization (SEO) and performance. This study aims to investigate whether the ten selected web portals efficiently meet the web accessibility requirements of the large population at an acceptable rate.

This study was performed by using the Siteimprove web tool to collect information about Web Content Accessibility Guidelines (WCAG) 2.0. The online accessibility tools provided by Siteimprove make it simple to comply with and follow the global WCAG at all compliance levels. This study selected ten web portals taking into account the open accessibility and the web portals offered by the Indian Government to promote research and innovation.

The findings of this research will be beneficial for the government website designers, managers and administrators to assess their website’s level of compliance with accepted accessibility standards so they can make tactical choices to increase accessibility.

This study highlights the portals’ robust characteristic features and downsides, where improvement may be required. It also focused on how these portals help in promoting citizen science and public understanding of science nationwide.

The purpose of this paper is to examine the impact of affiliate marketing strategies as a tool for increasing customers' engagement and vulnerability over financial services. This is attempted by examining the connection between affiliate marketing factors and customers' brand engagement and vulnerability metrics.

The authors developed a three-staged methodological context, based on the 7 most known centralized payment network (CPN) firms' website analytical data, which begins with linear regression analysis, followed by hybrid modeling (agent-based and dynamic models), so as to simulate brand engagement and vulnerability factors' variation in a 180-day period. The deployed context ends by applying the cognitive modeling method of producing heatmaps and facial analysis of CPN websites to the selected 47 vulnerable website customers, for gathering more insights into their brand engagement.

Throughout the simulation results of the study, it becomes clear that a higher number of backlinks and referral domains tend to increase CPN firms' brand-engaged and vulnerable customers.

From the simulation modeling process, the implication for backlinks and referral domains as factors that enhance website customers' brand engagement and vulnerability has been highlighted. A higher number of brand-engaged website customers could mean that vulnerable categories of customers would be impacted by CPNs' affiliate marketing. Improving those customers' knowledge of the financial services utility is of utmost importance.

The outcomes of the research indicate that online banking service providers can increase their customers' engagement with their brands by adopting affiliate marketing techniques. To avoid the increase in customers' vulnerability, marketers should aim to apply affiliate marketing strategies to domains relevant to the provided financial services.

The paper's outcomes provide a new approach to the literature, where the website customer's brand engagement comes out as a valuable metric for estimating online banking sector customers' vulnerability.

The purpose of this study is to present a systematic and comprehensive review of personalized, adaptive and semantic e-learning systems.

Preferred reporting items of systematic reviews and meta-analyses guidelines have been used for a thorough insight into associated aspects of e-learning that complement the e-learning pedagogies and processes. The aspects of e-learning systems have been reviewed comprehensively such as personalization and adaptivity, e-learning and semantics, learner profiling and learner categorization, which are handy in intelligent content recommendations for learners.

The adoption of semantic Web based technologies would complement the learner’s performance in terms of learning outcomes.

The evaluation of the proposed framework depends upon the yearly batch of learners and recording is a cumbersome/tedious process.

E-Learning systems may have diverse and positive impact on society including democratized learning and inclusivity regardless of socio-economic or geographic status.

A preliminary framework of an ontology-based e-learning system has been proposed at a modular level of granularity for implementation, along with evaluation metrics followed by a future roadmap.

This work conducts a comprehensive analysis of how to incorporate resilience and sustainability into capacity expansion strategies for business-to-business (B2B) chemical supply chains. This study aims to guide both researchers and managers on ensuring profitability in B2B chemical supply chains while minimizing environmental impacts, complying with regulations and mitigating disruptions and risks.

A systematic literature review is conducted to analyze the interplay between sustainability and resilience in chemical B2B supply chains, specify the quantitative and qualitative methods used to tackle this challenge and identify the drivers and barriers concerning capacity expansion. In addition, a comprehensive conceptual framework is suggested to outline a compelling research agenda.

The findings emphasize the increasing importance of modeling and resolving decision-making challenges related to sustainable and resilient supply chains, particularly in capital-intensive chemical industries. Yet, there is no standardized strategy for addressing these challenges. The predominant solution methods are heuristic and metaheuristic, and the selection of performance metrics tends to be empirical and tailored to specific cases. The main barriers to achieving sustainability and resilience arise from resource limitations within the supply chain. Conversely, the key drivers of performance focus on enhancing efficiency, competitiveness, cost effectiveness and risk management.

This work offers practitioners a conceptual framework that synthesizes the knowledge and tackles the challenges of designing sustainable and resilient supply chains as well as managing their operations in the context of B2B chemical supply chains. Results provide a practical guide for navigating the complex interplay of sustainability, resilience and chemical supply chain expansion.

The key concepts and dimensions associated with capacity expansion planning for a resilient and sustainable chemical supply chain are identified through structured and comprehensive analyses of existing literature. A conceptual framework is proposed for delineating the intersections among sustainability, resilience and chemical supply chain expansions. This mapping endeavor aims to facilitate a future characterized by the deployment of a nexus of resilience and sustainability in chemical supply chains. To this end, a promising future research agenda is accordingly outlined.

This review article is focused on the following research questions: RQ1: What are the methods used by authors to collect data in order to evaluate one's profile? RQ2: What are the classification algorithms and ranking metrics used to give suggestions to users? RQ3: How effective are these algorithms and metrics identified in RQ2?

There are four major systematic review phases being carried out in this survey, namely the formulation of research questions, conducting the review, which includes the selection of articles and appraising evidence quality, data extraction and narrative data synthesis.

Collecting from primary sources is more personalized and relevant. Embedded skill sets that have a considerable impact on one’s career aspirations could be mined from secondary sources. A hybrid recommender system helped mitigate the limitations of both. The effectiveness of the models depends not only rely on the filtering techniques used but also on the metrics used to measure similarity and the frequency of words or phrases used in a document.

The study benefits internship program coordinators of a university aiming to develop a recommender or matching system platform for their students. The content of the study may shed a light on how university decision-makers can explore options on what are the techniques or algorithms to be integrated. One of the advantages of internship or industrial training programs is that they would help students align them with their career goals. Research studies have discussed other RS filtering techniques apart from the three major filtering techniques.

The outcome of the study, which is a recommendation system to match a student's profile with the knowledge and skills being sought by organizations, may help ease the challenges encountered by both parties. The study benefits internship coordinators of a university who are planning to create a recommendation system, an innovative project to be used in teaching and learning.

Internship programs can help a student grow personally and professionally. A university student looking for internship opportunities can find it a daunting task to undertake, as there is a vast pool of opportunities offered in the market. The confidence levels needed to match their knowledge, skills and career goals with the job descriptions (JDs) could be challenging. The same holds with companies, as finding the right people for the right job is a tough endeavor. The main objective of conducting this study is to identify models implemented in recommendation systems to give and/or rank suggestions given to users.

While surveys regarding recommender systems (RS) exist, there are gaps in the presentation of various data collection methods and the comparison of recommendation filtering techniques used for both primary and secondary sources of data. Most recommendation systems for internship programs are intended for European universities and not much for Southeast Asia. There are also a limited number of comparative studies or systematic review articles related to recommendation systems for internship programs offered in an Southeast Asian landscape. Systematic reviews on the usability of the proposed recommendation systems are also limited. The study presents reviews of articles, from data collection and techniques used to the usability of the proposed recommendation systems, which were presented in the articles being studied.

Given the magnitude of the literature, a researcher must be selective of research papers and publications in general. In other words, only papers that meet strict standards of academic integrity and adhere to reliable and credible sources should be referenced. The purpose of this paper is to approach this issue from the prism of scientometrics according to the following research questions: Is it necessary to judge the quality of scientific production? How do we evaluate scientific production? What are the tools to be used in evaluation?

This paper presents a comparative study of scientometric evaluation practices and tools. A systematic literature review is conducted based on articles published in the field of scientometrics between 1951 and 2022. To analyze data, the authors performed three different aspects of analysis: usage analysis based on classification and comparison between the different scientific evaluation practices, type and level analysis based on classifying different scientometric indicators according to their types and application levels and similarity analysis based on studying the correlation between different quantitative metrics to identify similarity between them.

This comparative study leads to classify different scientific evaluation practices into externalist and internalist approaches. The authors categorized the different quantitative metrics according to their types (impact, production and composite indicators), their levels of application (micro, meso and macro) and their use (internalist and externalist). Moreover, the similarity analysis has revealed a high correlation between several scientometric indicators such as author h-index, author publications, citations and journal citations.

The interest in this study lies deeply in identifying the strengths and weaknesses of research groups and guides their actions. This evaluation contributes to the advancement of scientific research and to the motivation of researchers. Moreover, this paper can be applied as a complete in-depth guide to help new researchers select appropriate measurements to evaluate scientific production. The selection of evaluation measures is made according to their types, usage and levels of application. Furthermore, our analysis shows the similarity between the different indicators which can limit the overuse of similar measures.

This study investigates whether logistics and supply chain resilience strategies (SCREST) can help mitigate the negative impacts of disruptions on firm performance and logistics and supply chain (SC) activities of companies, using the COVID-19 pandemic as a case study.

The authors collected primary data on the implementation of different types of SCRESTs and measured the impact of COVID-19 in terms of firm performance and logistics and SC metrics through a survey of Japanese manufacturing companies in four sectors. The authors used these data to illustrate whether the companies benefitted from SCRESTs in mitigating the negative impacts of COVID-19. A questionnaire comprising structured and open-ended questions was sent to 8,000 companies all over Japan that met the selection criteria, using a combination of mail and web-based media. The respondents were logistics and SC professionals. A combination of qualitative and quantitative analysis was performed for data analysis and interpretation.

Research conducted within the case of the Japanese context revealed that findings varied depending on the methodology applied. The use of a direct analysis approach and qualitative analysis suggested that the implementation of SCRESTs is beneficial in addressing the negative impacts of COVID-19 on firm performance and logistics and SC activities, whereas the application of indirect analysis approach yielded mixed results. The analysis also indicated a shift in the preferred SCRESTs during COVID-19.

To the best of the authors’ knowledge, this is the first study to examine the benefits of implementing SCRESTs using primary data from the manufacturing sector of Japan. Furthermore, empirical research on this topic is generally lacking.

The paper’s main goal is to examine the relationship between the video marketing of financial technologies (Fintechs) and their vulnerable website customers’ brand engagement in the ongoing coronavirus disease 2019 (COVID-19) crisis.

To extract the required outcomes, the authors gathered data from the five biggest Fintech websites and YouTube channels, performed multiple linear regression models and developed a hybrid (agent-based and dynamic) model to assess the performance connection between their video marketing analytics and vulnerable website customers’ brand engagement.

It has been found that video marketing analytics of Fintechs’ YouTube channels are a decisive factor in impacting their vulnerable website customers’ brand engagement and awareness.

By enhancing video marketing analytics of their YouTube channels, Fintechs can achieve greater levels of vulnerable website customers’ engagement and awareness. Higher levels of vulnerable customers’ brand engagement and awareness tend to decrease their vulnerability by enhancing their financial knowledge and confidence.

Fintechs should aim to increase the number of total videos on their YouTube channels and provide videos that promote their customers’ knowledge of their services to increase their brand engagement and awareness, thus reducing their vulnerability. Moreover, Fintechs should be aware not to over-post videos because they will be in an unfavorable position against their competitors.

This research offers valuable insights regarding the importance of video marketing strategies for Fintechs in promoting their vulnerable website customers’ brand awareness during crisis periods.

The purpose of this study is to investigate the factors facilitating and influencing the adoption of DevOps practices specifically tailored to mobile software development, with a focus on understanding the influence of mobile-specific requirements on DevOps integration.

The study employs a qualitative methodology, including a literature review, exploratory case research and partial quantitative assessments through DORA metrics and survey applications. This approach, guided by the Technology-Organization-Environment (TOE) framework, prioritizes in-depth insights into the adoption of DevOps practices and explores strategies for integrating DevOps in mobile software development.

The research identifies several key themes specific to Mobile DevOps adoption, including tool integration issues, testing complexities, deployment challenges and security concerns. These findings underscore the necessity for tailored DevOps solutions that can effectively address the unique demands of mobile software development. The study also proposes actionable strategies to overcome these challenges, thereby enhancing the efficiency, quality and security of mobile applications.

The insights gained from this study provide valuable guidance for practitioners in the mobile software development sector. By understanding and addressing the specific challenges of Mobile DevOps, organizations can improve their DevOps practices and achieve better outcomes in terms of project delivery speed, quality and security. For example, implementing robust testing strategies, investing in compatible tools and developing well-defined rollback procedures can significantly enhance Mobile DevOps effectiveness. Furthermore, incorporating continuous security measures and improving cross-functional collaboration can lead to more secure and efficient mobile application deployments.

This study offers valuable starting points for researching Mobile DevOps in real-world settings, based on insights from practical DevOps implementations in a single-case organization. Organizations can use this information to compare their own DevOps approaches with those of the studied organization, and can facilitate self-assessment and improvement.

This study contributes to the limited literature on Mobile DevOps adoption and proposing actionable strategies. By incorporating the TOE framework, it provides a comprehensive guide that enhances understanding and management of DevOps practices throughout the mobile application development lifecycle and offers significant value to practitioners and researchers alike.

Running advertising campaigns and attracting the traffic, as well as collecting information from users who have entered the website once, provides the conditions to perform retargeting campaigns and consequently increases website visit rates and sales. The purpose of this research is to design a roadmap of retargeting campaign for small and medium enterprises (SMEs), as well as to compare normal and retargeting advertising campaigns in order to confirm the effectiveness of retargeting campaigns.

A single-case-study strategy was adopted by choosing advertising Company-X to design the roadmap of retargeting campaigns and evaluate its effectiveness. Using a purposive sampling, semi-structured interviews were conducted with 14 experts of advertising Company-X. Furthermore, the documents and reports available in the company were also analyzed. Thematic analysis was employed to analyze the interviews and documents. Next, a one-way ANOVA test and a two-sample t-test were used to measure the effectiveness of retargeting campaigns of the Company-X compared to normal campaigns with secondary data of 22 SMEs for a six-month period.

The qualitative phase led to the presentation of a roadmap for the retargeting campaigns in three stages: preparation, process and implementation. The results of the quantitative phase revealed that the ratio of clicks to impressions (click-through rate) and the ratio of successful purchase tags to clicks (conversion rate) are much higher in the retargeting product campaign. Therefore, the performance of selected SMEs as an example in the product retargeting campaign was better than that of the non-retargeting campaigns. Also, the ratio of cost to the successful purchase tag was higher for the product retargeting campaigns.

This study contributes to the literature of retargeting. First, this study provides SMEs with a successful roadmap for retargeting campaigns. Second, this research reveals the effectiveness and mechanism of retargeting for SMEs.