Search results
1 – 5 of 5Nitjaree Maneerat, Karen Byrd, Carl Behnke, Douglas Nelson and Barbara Almanza
This study aimed to determine the factors affecting consumers’ perceptions and intention to purchase home meal kit services (HMK), a convenient home-cooked meal option…
Abstract
Purpose
This study aimed to determine the factors affecting consumers’ perceptions and intention to purchase home meal kit services (HMK), a convenient home-cooked meal option, considering the moderating effects of monetary restriction, through the lens of the theory of planned behaviour (TPB).
Design/methodology/approach
This cross-sectional study used an online, self-administered survey to collect data from 374 US adults. Results were tested for variable associations via multiple linear regression and moderation analyses.
Findings
HMK adoption intention was positively associated with attitude and subjective norms but negatively associated with perceived behavioural control. Consumers’ HMK attitude demonstrated a significant positive relationship with food safety concerns and perceived time constraints. Income and financial constraints were significant moderators of the associations between TPB determinants and HMK intention. The findings emphasised the possibility of using HMK as a foodservice option for time-challenged consumers with food safety concerns.
Originality/value
This study addressed the limited research on HMK, a competitive meal option that foodservice businesses could implement to boost revenue. The study establishes the contribution in understanding the motivators and barriers that potentially affect consumers’ HMK behaviour through the lens of TPB. The results expand the scope of the TPB application in food-related research, providing a deeper understanding of antecedents and other factors on consumers’ HMK behavioural attitudes. Understanding this information will enable practitioners to develop strategies that meet consumers’ concerns when embracing this service to promote HMK.
Details
Keywords
Ben Arviv, Amir Shani and Yaniv Poria
The aim of the study is to capture consumers' conceptualization of ethnic food and ethnic restaurants, focusing on what it takes for ethnic restaurants to be perceived authentic.
Abstract
Purpose
The aim of the study is to capture consumers' conceptualization of ethnic food and ethnic restaurants, focusing on what it takes for ethnic restaurants to be perceived authentic.
Design/methodology/approach
Qualitative research, based on semi-structured in-depth interviews which were transcribed and subjected to inductive thematic analysis.
Findings
The findings conceptualize what ethnic food and ethnic-authentic restaurant are, leading to formulating the criteria that authentic ethnic restaurant should meet.
Research limitations/implications
Findings have practical implications for restaurateurs interested in establishing themselves as ethnically authentic and for businesses focusing on ethnic food. This study was based on Israeli-Jewish participants; studies with other populations will contribute to the findings' trustability.
Originality/value
This study provides novel and critical insights into ethnic restaurant managements and to the customer conceptualization of the concept of ethnic authentic, demonstrating it being a multifaceted concept.
Details
Keywords
Raven Cromwell, Koral Fleming, Kaitlyn Forshey and Tim Fleming
In the Fall of 2019, Marietta College and Marietta City Schools, in Marietta, Ohio, piloted a program to improve literacy knowledge and pedagogy through completing LETRS training…
Abstract
Purpose
In the Fall of 2019, Marietta College and Marietta City Schools, in Marietta, Ohio, piloted a program to improve literacy knowledge and pedagogy through completing LETRS training, a two-year literacy professional development based on the science of reading, as peers.
Design/methodology/approach
This project was aligned to effective professional development research that states better trainings are content-specific, allow support and collaboration and are ongoing throughout the school year (Blank and de las Alas, 2009; Darling-Hammond, Hyler, and Gardener, 2017) and respect participants work/life schedules (Bigsby and Firestone, 2017).
Findings
Some benefits of this collaboration were that teachers, college faculty and teacher candidates were able to communicate more effectively about literacy because we all had shared background knowledge and spoke the same language when it came to literacy. We were also able to make more meaningful clinical experiences for our teacher candidates because we created a stronger connection between the knowledge and pedagogy taught in students’ literacy courses and the practices they saw in real classrooms. Inservice teachers saw the college faculty and teacher candidates as strong partners, which greatly strengthened our clinical preparation.
Practical implications
The paper includes implications for the development of stronger partnerships between teacher preparation program faculty and school partnership faculty and more authentic and meaningful clinical experiences for teacher candidates.
Originality/value
This project shows how meaningful partnerships and clinical experiences can be created when partnership faculty are seen as peers.
Details
Keywords
Cansev Ozdemir, Gizem Sultan Kaman and Hakan Yilmaz
The purpose of the study is to evaluate mobile apps developed to prevent food waste from the perspective of responsible production and consumption.
Abstract
Purpose
The purpose of the study is to evaluate mobile apps developed to prevent food waste from the perspective of responsible production and consumption.
Design/methodology/approach
The study employs qualitative methods, and the dataset consists of the 1,382 content and online reviews and comments for 11 mobile apps in addition to 30 in-depth interviews conducted with consumers and restaurant managers/owners using the apps.
Findings
Mobile apps are proving to be popular with people, inviting users to fight food waste in a sustainable and responsible way. While users' main motivations for becoming food waste fighters are responsibility, positive emotions and economic sensitivity, restaurants' motivations are different, such as social responsibility, innovative business models, attracting new customers and cost orientation.
Practical implications
Creating digital value and contributing significantly to sustainability in the food industry, mobile apps offer different opportunities to the market. By supporting and encouraging the use of these apps, businesses can reduce food waste, prevent financial losses and offer consumers more choice and variety.
Originality/value
The present study aims to address this lack of empirical research based on a holistic perspective by providing a multidimensional assessment. Such an approach should contribute to a thorough understanding of the motivations that drive users and restaurants to become food waste fighters.
Details
Keywords
Tiancong Hao, Weiping Wang, Geng Wang, Qiuyue Yang and Kang Ma
This paper examines students’ educational choices in vocational education and training (VET) to understand the low reputation of vocational education in China. By analysing the…
Abstract
Purpose
This paper examines students’ educational choices in vocational education and training (VET) to understand the low reputation of vocational education in China. By analysing the individualisation of these choices within structural and individual relationships, the study explores how the decline of state endorsement and the shift towards rational, individualistic actions influence students' decisions.
Design/methodology/approach
Multiple types of data were collected in this study, including administrative records, interviews and autobiographical stories, which were analysed using individualisation theory.
Findings
The research indicated three historical periods of the educational choice of Chinese VET students. Stage one (1978–1991) saw vocational education treated as “the first choice” for graduates. Stage two (1992–2000) was marked by the polarisation of educational choice during the social transition from a socialist planned economy to a market economy. During this period, more students started to choose academic high schools over vocational schools, even though the latter still had certain advantages for attracting the better-performing students. The third stage (2001-now) is a time in which vocational education is viewed as “the last choice” under the socialist market economy system. During this period, junior high school graduates prefer to enrol in academic high schools rather than in vocational schools. Aligned with the overall individualisation trend in Chinese society, vocational education decisions situated between societal structures and individuals are also experiencing a shift towards more micro-level individualized behaviours.
Research limitations/implications
The paper provides a historical analysis of education and training provision in China and the complexity of students’ educational choices, revealing the influencing factors across different stages.
Originality/value
This paper draws a comprehensive analysis of the developmental trajectory of vocational education in China across different historical periods, notably under the socialist planned economy and the socialist market economy systems.
Details