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Article
Publication date: 1 April 1986

Michael Meldrum, Keith Ward and Sri Srikanthan

Firms which evolve good marketing accountancy information systems will have an additional and vital tool with which to manage marketing. It is a developing section concerning the…

Abstract

Firms which evolve good marketing accountancy information systems will have an additional and vital tool with which to manage marketing. It is a developing section concerning the information needed by marketing managers to optimise planning and decision making and to achieve adequate control measures. Marketing accountancy has developed from strategic planning (which caused businesses to review their practices), and pressure from marketing managers who have felt poorly serviced by accountants and who need to defend the small proportion of total expenditure which marketing often represents. New cost classification and better presentation of information will improve the standard of marketing accountancy, as will new information technology.

Details

Marketing Intelligence & Planning, vol. 4 no. 4
Type: Research Article
ISSN: 0263-4503

Keywords

Article
Publication date: 3 April 2007

Gitachari Srikanthan and John F. Dalrymple

This paper aims to develop an overarching basis to consider issues of quality in higher education.

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Abstract

Purpose

This paper aims to develop an overarching basis to consider issues of quality in higher education.

Design/methodology/approach

An attempt is made to synthesise different approaches to management in higher education.

Findings

The article concludes that it is possible to synthesise a model, based on existing literature, to uniquely address higher education.

Research limitations/implications

The model developed is a conceptual one as emphasised by the title.

Originality/value

Provides a thought framework for addressing the quality issues in higher education.

Details

International Journal of Educational Management, vol. 21 no. 3
Type: Research Article
ISSN: 0951-354X

Keywords

Article
Publication date: 4 September 2017

Danilo Soares Silva, Gustavo Hermínio Salati Marcondes de Moraes, Ieda Kanashiro Makiya and Francisco Ignácio Giocondo Cesar

This study aims to find evidence of the HEdPERF scale use for measuring the perceived service quality from the perspective of students in higher education institutions (HEIs…

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Abstract

Purpose

This study aims to find evidence of the HEdPERF scale use for measuring the perceived service quality from the perspective of students in higher education institutions (HEIs) worldwide.

Design/methodology/approach

A systematic review of the literature was conducted to find evidence of the scale use in articles published between January 2005 and May 2017, according to databases Emerald, SciELO, Scopus, Web of Science, and Wiley Online Library. The articles were searched on the databases on Jun 17, 2017 and at the end of the selection of articles, were kept 12 distinct documents.

Findings

The articles found pointed towards classic SERVQUAL and SERVPERF scales as being well substantiated for measuring perceived service quality. The HEdPERF scale was applied in articles about perceived service quality in HEI in studies in Brazil, China, Croatia, India, Malaysia, Portugal, Sri Lanka and Turkey.

Originality/value

The paper attempts to gather some articles on the measurement of service quality in higher education institutions, by the HEdPERF scale use. This study indicates that SERVPERF scale can also be an appropriate model to measure service quality in HEI context, that is, it is not yet possible to defend a single instrument as a standard for this purpose.

Details

Quality Assurance in Education, vol. 25 no. 4
Type: Research Article
ISSN: 0968-4883

Keywords

Article
Publication date: 17 December 2019

Saitab Sinha, Piyali Ghosh and Ashutosh Mishra

The purpose of this paper is to examine whether satisfaction of employers with skill competencies of fresh engineering graduates (EGs) in India is impacted by their expectations…

Abstract

Purpose

The purpose of this paper is to examine whether satisfaction of employers with skill competencies of fresh engineering graduates (EGs) in India is impacted by their expectations and perceptions. Applying Expectation Confirmation Theory (ECT), the authors have also proposed and tested whether such effects on employers’ satisfaction are mediated by (dis)confirmation.

Design/methodology/approach

Data were collected through a survey of employers’ representatives using a structured questionnaire. The proposed mediation model has been tested on a sample of 284 with Confirmatory Factor Analysis by applying structural equation modelling in AMOS.

Findings

The structural model has been constructed with six latent constructs in accordance with extant literature. Excluding some observed variables, the structural model was found to have a good model fit. The measurement model is in accordance with ECT. Three of the four independent variables (two related to employers’ expectations and one to employers’ perception) exert significant influence on employers’ satisfaction, with (dis)confirmation as a mediator.

Practical implications

Industry–academia partnerships need to be an integral feature of any curriculum to bridge the gap between course curricula on one hand and employers’ expectations and perceptions on the other.

Originality/value

Past research on employability of EGs has mostly explored a direct association between employers’ perception and satisfaction. The authors study contributes to literature by examining the role of employers’ expectations in addition to their perception as precursors of their satisfaction, using the framework of ECT. Outcomes reported are of relevance to multiple stakeholders in technical education.

Article
Publication date: 12 July 2011

Faisal Talib, Zillur Rahman and M.N. Qureshi

Previous research showed that there are some barriers which hinder the implementation of total quality management (TQM) in organizations. But no study has been undertaken to…

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Abstract

Purpose

Previous research showed that there are some barriers which hinder the implementation of total quality management (TQM) in organizations. But no study has been undertaken to understand the interaction among these barriers and to develop a hierarchy of TQM barriers model. There is an urgent need to analyze the behavior of these barriers so that TQM may be successfully implemented. This paper therefore, aims to understand the mutual interaction of these barriers and identify the “driving barriers” (i.e. which influence the other barriers) and the “dependent barriers” (i.e. which are influenced by others).

Design/methodology/approach

In this paper, an interpretive structural modeling (ISM) based approach has been utilized to understand the mutual influences among the barriers of TQM.

Findings

In the present research work, 12 TQM barriers are identified through the literature review and expert opinion. The research shows that there exist two groups of barriers, one having high driving power and low dependency requiring maximum attention and of strategic importance (such as lack of top‐management commitment, lack of coordination between departments) and the other having high dependence and low driving power and are resultant effects (such as high turnover at management level, lack of continuous improvement culture, employees' resistance to change).

Practical implications

The adoption of such an ISM‐based model on TQM barriers in service organizations would help managers, decision makers, and practitioners of TQM in better understanding of these barriers and to focus on major barriers while implementing TQM in their organizations.

Originality/value

Presentation of TQM barriers in the form of an ISM‐based model and the categorization into driver and dependent clusters is a new effort in the area of TQM.

Details

Benchmarking: An International Journal, vol. 18 no. 4
Type: Research Article
ISSN: 1463-5771

Keywords

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