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1 – 10 of over 17000Wagner Junior Ladeira, Vinicius Nardi, Marlon Dalmoro, Fernando de Oliveira Santini, William Carvalho Jardim and Debdutta Choudhury
Understanding the effect of assortment composition on attentional levels is an essential topic for academic researchers and practitioners. This work has important implications…
Abstract
Purpose
Understanding the effect of assortment composition on attentional levels is an essential topic for academic researchers and practitioners. This work has important implications when analyzing the influence of shopping frame time and search effort on the relationship between the reaction to assortment composition and visual attention to stock-keeping units (SKUs) pricing.
Design/methodology/approach
Two experimental studies through gauze behavior analysis technology (using eye-tracking equipment) analyze the variable's large assortment, visual attention to SKU pricing, search effort and shopping frame time.
Findings
The results suggest that, although it increases the search effort, a large assortment decreases the visual attention to SKU pricing. Further, our results indicate a moderating effect associated with mitigating the negative effect by medium-low levels of search effort and a moderating impact of time in this relation.
Practical implications
Marketing professionals can carefully optimize the in-store experience by managing the assortment and variety and by influencing consumers' visual attention to SKU pricing along the journey as part of the experience. Assortment and SKU pricing strategies need to be aligned with consumer journey design.
Originality/value
Our findings contribute to assortment theory and management by detailing the relationship between consumers' reactions to assortment perception and visual attention to SKU pricing in time flow. We reinforce the importance of considering assortment strategies from the consumer perspective and giving reliable information about in-store behavior.
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Mario Joseph Miranda and László Kónya
Retailers who stay open for longer times may be overestimating demand during these times and might struggle to turn round a profit by operating extended trading hours. This paper…
Abstract
Purpose
Retailers who stay open for longer times may be overestimating demand during these times and might struggle to turn round a profit by operating extended trading hours. This paper aims to analyse the frequency and time at which consumers make unscheduled store visits in order to suggest ways that retailers might use to attract more patronage in this mode of grocery shopping.
Design/methodology/approach
The research methodology includes administration of a structured questionnaire among randomly selected shoppers, exiting two supermarkets across a major Australian city. The survey seeks information about various aspects of shopping behaviour, in a range of contexts and within selected demographics. Two econometric models aimed at predicting frequencies and times of the day that shoppers do unscheduled shopping are constructed.
Findings
The study identifies shopping profiles of consumers who are inclined to make unscheduled visits to the grocers.
Research limitations/implications
The investigation does not discriminate between idiosyncratic unscheduled purchase behaviour during extended trading times on weekdays and weekends. Greater understanding of the extenuating factors that encourage unscheduled shopping on Sundays will give an added dimension to the policy issues debate on Sunday trading.
Practical implications
Retailers can attempt to condition their patrons to expand purchases during the time the store keeps its doors open longer.
Originality/value
The findings could impel retailers during the extended trading times, to take affirmative actions to make customers' unscheduled visits more experiential, and help the stores achieve higher customer outlays.
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Urvashi Tandon, Ravi Kiran and Ash Sah
This study aims to identify and analyse the key determinants influencing customer satisfaction towards online shopping in India.
Abstract
Purpose
This study aims to identify and analyse the key determinants influencing customer satisfaction towards online shopping in India.
Design/methodology/approach
The literature concerning major attributes of website functionality, perceived usability, perceived usefulness and customer satisfaction in online retailing were reviewed. Data were collected from 365 respondents active in online shopping for examining the constructs. The model was empirically tested using structural equation modelling.
Findings
The findings of the study reveal that perceived usefulness and website functionality have a positive impact on customer satisfaction, whereas perceived usability had a significant but negative impact on customer satisfaction.
Practical implications
This research will help online retailers to attract and motivate new customers for online shopping and existing customers to extend it in their daily purchase. Online retailers can improve post purchase satisfaction and eventually increase online customers.
Originality/value
This is one of the preliminary study dealing with customer satisfaction towards online retailing in India. The scale has been extended to include items like satisfaction with cash on delivery mode of payment not included in previous scales. The scale of perceived usefulness has also been deepened by adding time performance, product performance and promotional performance.
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Idris Isah Iliyasu, Aldrin Abdullah and Massoomeh Hedayati Marzbali
Abuja, the capital city of Nigeria, is one of the fastest growing capital cities in sub-Saharan Africa. Recently, the city is experiencing an alarming rate of burglary and violent…
Abstract
Purpose
Abuja, the capital city of Nigeria, is one of the fastest growing capital cities in sub-Saharan Africa. Recently, the city is experiencing an alarming rate of burglary and violent crimes, while the city planning management frameworks lacks adequate and effective crime mapping, monitoring and management techniques necessary for achieving liveable and safe environment for habitation despite its grandiose spatial planning and aesthetically appealing architectural design as a modern city. Based on police crime records (2007–2018) and geospatial analysis, this paper aims to provide adequate understanding on the interplay of land use configuration and burglary crime formation in residential neighbourhoods of Abuja, Nigeria.
Design/methodology/approach
The methods used for the purpose of data collection includes; field survey, Block Environmental Inventory, while inferential statistics and Geographic Information System tools was used for data analysis. The analysis established that Lagos, Nsukka and Enugu Streets are hotspots; while Chief Palace street, Ladoke Akintola and Oka-Akoko streets were found to be cold spots.
Findings
This study, however, established the applicability of crime pattern, opportunity theory and routine activity theory in understanding the rising burglary crime events in the study areas and the link between physical characteristics of street block typology and burglary crime pattern. The results of the analysis has in a way affirmed the positions of the theories, while disagreed with them in cases where the results indicated contrary outcome.
Originality/value
This paper concluded with inference drawn from the results that supported mixed-use development but with built-in crime prevention through environmental design strategies as effective burglary crime prevention mechanisms that contribute to crime rate reduction.
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Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18;…
Abstract
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management…
Abstract
Index by subjects, compiled by K.G.B. Bakewell covering the following journals: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18;…
Abstract
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18;…
Abstract
Compiled by K.G.B. Bakewell covering the following journals published by MCB University Press: Facilities Volumes 8‐18; Journal of Property Investment & Finance Volumes 8‐18; Property Management Volumes 8‐18; Structural Survey Volumes 8‐18.
Vaughan Reimers and Valerie Clulow
The purpose of this paper is to explore the influence of time convenience on shopping behaviour in the light of a time scarcity phenomenon that is reported to have reached…
Abstract
Purpose
The purpose of this paper is to explore the influence of time convenience on shopping behaviour in the light of a time scarcity phenomenon that is reported to have reached epidemic proportions in many markets.
Design/methodology/approach
The paper begins with a survey of consumer households, examining the importance shoppers assign to time convenience. This is followed by a supply‐side comparison of malls and shopping strips against the attributes of time convenience.
Findings
The results indicate that time convenience has a salient influence on consumers' patronage behaviour, and that malls and strips differ in their provision of this key attribute.
Practical implications
Retail planners must give serious thought to creating retail environments that allow shoppers to “buy” time. Providing time convenience via one‐stop shopping, extended trading hours, proximity to home or work and enclosure offers one such strategy for the shopping mall and shopping strip.
Originality/value
The focus on convenience provides practitioners with a strategic alternative to hedonic strategies. It is also one of the first studies to investigate retail centre patronage from both a demand‐and supply‐side perspective.
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