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The purpose of this paper is to show that mixed methods applied sequentially provide sufficient knowledge of topics under study.
Abstract
Purpose
The purpose of this paper is to show that mixed methods applied sequentially provide sufficient knowledge of topics under study.
Design/methodology/approach
This paper conducted an analysis of a real case using descriptive statistical and regression techniques.
Findings
The present study proposes the use of the so-called “sequential mixed-modes” in survey-based market research. This technique is based on the successive application of different information collection techniques (face-to-face, telephone and internet-based surveys); it offers four fundamental advantages: increased coverage rate; higher response rate; lower costs; and greater cooperation.
Research limitations/implications
In addition to the normal limitations associated with conclusions derived from case studies, the data collection was carried out in only one autonomous community (Spain) and focussed only on one theme.
Practical implications
Firstly, it was found that data collection through mixed sequential modes substantially increases response rates in online surveys. This is particularly important as, in recent years, data collection through the internet has become almost standard market research practice. Secondly, the sample that resulted from the joint use of the three data collection modes more accurately reflected the distinctive features of the universe under study. A third recommendation is that the use of internet-based self-administered surveys is especially promising with individuals with a higher level of education and among students.
Originality/value
The decrease in the response rate is one of the greatest challenges of survey-based market research, given its impact on sample representativeness. This paper addresses this problem and exposes the advantages of the sequential use of mixed modes in the collection of information.
Objetivo
El objetivo de la presente investigación es mostrar que los modos mixtos aplicados de manera secuencial ofrecen un conocimiento adecuado de los temas objeto de estudio.
Metodología
Se realiza el análisis de un caso real mediante técnicas descriptivas y regresión.
Resultados
Este trabajo presenta los denominados “modos mixtos secuenciales” en la investigación a través de encuestas. Esta técnica se basa en la aplicación sucesiva de diferentes herramientas de recogida de información (encuestas presenciales, telefónicas y por Internet) y ofrece cuatro ventajas fundamentales; (1) aumento de la tasa de cobertura; (2) mayor tasa de respuesta; (3) menores costes; y (4) mayor cooperación.
Limitaciones
Además de las limitaciones normalmente asociadas a los estudios de caso, la recogida de información se redujo a una única comunidad autónoma (España) y un único tema.
Implicaciones practicas
En primer lugar, se observa que la recogida de información mediante modos mixtos secuenciales aumenta de manera sustancial la tasa de respuesta en las encuestas online. Esto es particularmente relevante en la situación actual, pues la utilización de Internet casi se ha convertido en un estándar en la investigación de mercados. En segundo lugar, la muestra final obtenida como resultado del uso de tres modos de recogida refleja de manera más ajustada las características distintivas de la población objeto de estudio. Una tercera implicación es que el uso de encuestas online de carácter autoadministrado es especialmente prometedor en individuos de mayor nivel educativo y entre estudiantes.
目的
摘要
本文的目的是要证明,按顺序应用的混合方法为研究的主题提供了充分的知识。
文章设计/研究方法
本文运用描述性统计和回归技术对一个实际案例进行了分析。
研究结果
本文提议使用 “顺序混合模式” 来调查市场研究。这项技术是基于连续运用不同的信息收集技术(面对面、电话和基于互联网的调查) ,它提供了四个基础性优势: 增加覆盖率; 更高的回复率; 降低成本; 和更大的协作。
研究局限性/意义
除了常见的案例研究所存在的局限性之外,本文的数据收集仅在一个自治社区(西班牙)进行,并且只集中于一个主题。
实际意义
首先,通过混合序列模式收集数据,大大提高了在线调查的回复率。这一点尤其重要,因为近年来,通过互联网收集数据几乎已成为标准的市场研究实践。其次,联合使用三种数据采集模式所得到的样本更准确地反映了所研究社区的鲜明特征。第三个建议是,使用基于互联网的自我管理调查对调查教育水平较高的个人和学生群体具有很大的调查前景。
本文独创性/价值
回复率的下降是基于调查的市场研究面临的最大挑战之一, 因为它大大影响了样本代表性。本文解决了这一问题,并揭示了在信息收集中顺序使用混合模式的优点。
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Diane M. Holtzman, Ellen M. Kraft and Emmanuel Small
The purpose of the study was to determine if representatives of small and large businesses in New Jersey believe portfolios would be valuable for evaluating applicants as part of…
Abstract
Purpose
The purpose of the study was to determine if representatives of small and large businesses in New Jersey believe portfolios would be valuable for evaluating applicants as part of the hiring process and whether portfolios would help applicants in the hiring process.
Design/methodology/approach
Representatives from 109 small and 71 large businesses in New Jersey were surveyed about using portfolios in the hiring process.
Findings
Representatives from both small and large businesses believe that the submission of a portfolio of exemplary work may help the applicant and the employer in the hiring process.
Research limitations/implications
The study limitations are that the respondents had different definitions of ePortfolio, it was a convenience survey, and the researchers used two sets of data. For future research, conducting a study in a major region of the world would be a significant contribution to learning about the views of business representatives globally regarding the use of ePortfolios in the hiring decision process.
Practical implications
The authors recommend that educational institutions encourage students to create portfolios as part of their career preparation to gain an edge as applicants in the job market. EPortfolios are an emerging tool to help employers in the hiring decision process.
Social implications
EPortfolios would provide evidence of the employee's fit to the position, thus eliminating a mismatch of the employee's skill set and qualifications to the job. The ePortfolio aids the employer in seeing the candidate's skills for the position.
Originality/value
This paper adds to the limited research about the emergence of ePortfolios having a role in human resource decision making.
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Sonalee Rajput, Sibasis Hense and K.R. Thankappan
The study examined the utilisation patterns of healthcare services among tea garden workers and analysed the factors influencing utilisation in an Indian context.
Abstract
Purpose
The study examined the utilisation patterns of healthcare services among tea garden workers and analysed the factors influencing utilisation in an Indian context.
Design/methodology/approach
The authors employed a mixed-method approach and an explanatory sequential design for the study. A survey was conducted in the beginning followed by in-depth interviews in a north-eastern state of India (Assam). Andersen health behaviour model was used to explore the factors influencing healthcare utilisation. The sample size for the survey and in-depth interviews were 300 and 19, respectively, recruited employing multistage random and purposive sampling techniques.
Findings
Out of 300 workers surveyed, 169 (56.3%) were females, 257 (85.7%) were married, 77 (25.7%) were illiterates and 229 (76.3%) had monthly household income less than 100 US$. The survey also found that 47.3% and 15.3% had non-communicable and communicable disease respectively. Most of the workers (67.3%) utilised government facilities, and close to one third (28.7%) utilised tea garden hospitals. About 63.3% had health insurance, but a majority (78.9%) did not use it previously. The analyses of interviews explored the need, enabling, predisposing factors under three important themes influencing utilisation of healthcare services among the workers.
Practical implications
The study generates evidence to strengthen the Indian Plantation Labour Act, 1951 for tea garden worker's welfare protection and warrants transition from colonial-era policies to contemporary industry realities in order to improve their living, employment, nutritional and health conditions.
Originality/value
The research adds to the existing literature on overall healthcare services utilisation (including coverage and utilisation of health insurance) among blue collar workers who usually lack access to healthcare facilities and explores important factors that determine utilisation in the Indian context.
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Elaine Berkery and Nuala F. Ryan
The purpose of this study is to investigate changing implicit leadership theories (ILTs) within a business student population over a ten-year period.
Abstract
Purpose
The purpose of this study is to investigate changing implicit leadership theories (ILTs) within a business student population over a ten-year period.
Design/methodology/approach
Students from the same business student population rated men, women and managers in general, using Schein’s Descriptive Index, first during the academic year 2008–2009 and again in 2018–2019.
Findings
In Sample 1, the authors found multiple ILTs, male students gender typed the managerial role in favour of men, while female students held a more gender egalitarian view of the managerial role. In Sample 2, the authors found evidence that ILTs are starting to converge, as neither the male nor female sample gender typed the managerial role.
Practical implications
These results aid the understanding of the ILTs that these graduating professionals bring into their new full-time organisations.
Originality/value
The analysis of data from the same population using the same measurement at ten-year intervals, along with the findings that male students no longer gender type the managerial role in the most recent round of data collection, are original contributions to the literature.
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The purpose this paper is to review some of the statistical methods used in the field of social sciences.
Abstract
Purpose
The purpose this paper is to review some of the statistical methods used in the field of social sciences.
Design/methodology/approach
A review of some of the statistical methodologies used in areas like survey methodology, official statistics, sociology, psychology, political science, criminology, public policy, marketing research, demography, education and economics.
Findings
Several areas are presented such as parametric modeling, nonparametric modeling and multivariate methods. Focus is also given to time series modeling, analysis of categorical data and sampling issues and other useful techniques for the analysis of data in the social sciences. Indicative references are given for all the above methods along with some insights for the application of these techniques.
Originality/value
This paper reviews some statistical methods that are used in social sciences and the authors draw the attention of researchers on less popular methods. The purpose is not to give technical details and also not to refer to all the existing techniques or to all the possible areas of statistics. The focus is mainly on the applied aspect of the techniques and the authors give insights about techniques that can be used to answer problems in the abovementioned areas of research.
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Zhanna Novikov, Sara J. Singer and Arnold Milstein
Diffusion of innovations, defined as the adoption and implementation of new ideas, processes, products, or services in health care, is both particularly important and especially…
Abstract
Diffusion of innovations, defined as the adoption and implementation of new ideas, processes, products, or services in health care, is both particularly important and especially challenging. One known problem with adoption and implementation of new technologies is that, while organizations often make innovations immediately available, organizational actors are more wary about adopting new technologies because these may impact not only patients and practices but also reimbursement. As a result, innovations may remain underutilized, and organizations may miss opportunities to improve and advance. As innovation adoption is vital to achieving success and remaining competitive, it is important to measure and understand factors that impact innovation diffusion. Building on a survey of a national sample of 654 clinicians, our study measures the extent of diffusion of value-enhancing care delivery innovations (i.e., technologies that not only improve quality of care but has potential to reduce care cost by diminishing waste, Faems et al., 2010) for 13 clinical specialties and identifies healthcare-specific individual characteristics such as: professional purview, supervisory responsibility, financial incentive, and clinical tenure associated with innovation diffusion. We also examine the association of innovation diffusion with perceived value of one type of care delivery innovation – artificial intelligence (AI) – for assisting clinicians in their clinical work. Responses indicate that less than two-thirds of clinicians were knowledgeable about and aware of relevant value-enhancing care delivery innovations. Clinicians with broader professional purview, more supervisory responsibility, and stronger financial incentives had higher innovation diffusion scores, indicating greater knowledge and awareness of value-enhancing, care delivery innovations. Higher levels of knowledge of the innovations and awareness of their implementation were associated with higher perceptions of the value of AI-based technology. Our study contributes to our knowledge of diffusion of innovation in healthcare delivery and highlights potential mechanisms for speeding innovation diffusion.
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Vania Ceccato, Emrah Ercin, Julia Hazanov, Sara Elfström and Adriana Sampaio
In this study, the authors report visitors' and personnel's safety experiences and concerns in order to understand the safety conditions of a library.
Abstract
Purpose
In this study, the authors report visitors' and personnel's safety experiences and concerns in order to understand the safety conditions of a library.
Design/methodology/approach
The analysis is based on answers from a small sample survey of library visitors, interviews with the personnel and incidents recorded in a library in Stockholm the capital of Sweden.
Findings
Dealing with visitors under influence of drugs/alcohol or feeling intimidated by groups of young individuals are examples of situations in which the staff feel most unsafe. Visitors declare witnessing problems of public disturbance and disorderly conduct, fights and other types of aggression. Although the vast majority of visitors declare feeling safe in the library, their perceptions vary according to the library's environment and their individual characteristics, including their previous victimization.
Practical implications
The study is novel because it indicates the importance of the environment to ensure the safety conditions of the library for both visitors and staff. Finally, research on safety in libraries is often from North America and Western European contexts, while this study contributes to the international literature by illustrating libraries in a Nordic European context.
Social implications
The study indicates that more social control, both formal and informal, is at the top of the list of recommendations for visitors. Among personnel, recommendations include the need for cooperation with other local actors to solve problems in surrounding areas as well as better education for librarians in dealing with the current safety challenges of libraries as multifunctional public facilities.
Originality/value
Combine visitors' and personnel's safety experiences to better understand the safety conditions of a public library.
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Phuong T.A. Huynh, Ngoan D. Le, Sen T.H. Le and Thang N. Tran
This paper aims to examine adaptive livelihood strategies used by small-scale fishing households in the two coastal communities in Central Vietnam under the context of climate…
Abstract
Purpose
This paper aims to examine adaptive livelihood strategies used by small-scale fishing households in the two coastal communities in Central Vietnam under the context of climate change-related stressors.
Design/methodology/approach
Field data were collected through mixed quantitative and qualitative methods including a review of secondary data, key-informant interviews, group discussions and household surveys with 300 sampled fishing households. The qualitative data support the analysis and discussion of quantitative data.
Findings
The results showed local households’ perception of the presence and influence of multiple non-climate and climate stressors on their fishery-based livelihoods in terms of employment and income in many ways. The affected households exerted to develop a diversity of adaptation methods within and out of fishing to sustain their livelihoods and cover a deficit in household income. The household socio-demographic characteristics particularly education, labour force, fishing equipment and social support played significant importance in characterising the categories of adaptation strategies among the survey households. The role of local governments in creating an enabling environment for local-level adaptation, as well as protecting marine and coastal ecosystems was rather limited despite their recognized importance.
Originality/value
The paper provides an empirical case of how small-scale fishing households in coastal communities in Central Vietnam are adapting to climate-related stressors. It suggests policy should promote livelihood diversification opportunities and address household-level constraints for adaptation. Fisheries management plan is urgently needed to control illegal fishing activities for sustainable use of coastal and marine fishery resources and the appropriate mechanism is important to stretch local governments’ resources for better supporting local-level adaptation.
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Maria Giuffrida, Hai Jiang and Riccardo Mangiaracina
Due to its fast growth, cross-border e-commerce (CBEC) is becoming a popular internationalization model, especially in those destination markets with impressive e-commerce…
Abstract
Purpose
Due to its fast growth, cross-border e-commerce (CBEC) is becoming a popular internationalization model, especially in those destination markets with impressive e-commerce development like China. However, CBEC also brings new logistics challenges and uncertainty. This paper aims to understand how companies cope with logistics uncertainty in this field and whether the different types of uncertainty influence the risk management strategies adopted to face them.
Design/methodology/approach
A survey targeting online exporters to China and third-party forwarding logistics service providers (3PFLs) is conducted. A structural equation model (SEM) analysis is performed to test the possible relationship between the adopted risk management strategies and the types of uncertainty. The type, industry and size of the company, as well as the distance between the company's home country and China, are used as control variables in the study. Survey results are enriched via interviews with some of the respondents.
Findings
The risk management strategies adopted are dependent on the type of logistics uncertainty that the companies face and, to a minor extent, on the industry the company operates in. Conversely, no significant influence is exerted by other types of control factors, i.e. home country, company size or company type.
Originality/value
The paper investigates logistics uncertainty and risk management approaches in the novel context of CBEC. A systematic review of relevant sources of uncertainty is offered to help both scholars and practitioners understand the current complexities of CBEC. From a theoretical perspective, the paper models the investigated concepts in light of the contingency approach. From a practical perspective, results can be of interest since the list of proposed items can support risk identification and evaluation while the interviews with managers can provide insights on risk management practices.
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