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Open Access
Article
Publication date: 30 April 2016

Pierre-Bruno Ruffini

Economic diplomacy refers to methods and processes by which states take advantage of cross-border economic activities to achieve their national interests. It makes connections…

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Abstract

Economic diplomacy refers to methods and processes by which states take advantage of cross-border economic activities to achieve their national interests. It makes connections between the sphere of corporate players, who export or invest abroad, and the sphere of diplomats, who represent the state on the international scene and implement geopolitical decisions. The main purpose of this paper is to provide an overall and coherent framework for asking, classifying and discussing the main issues raised by economic diplomacy. It investigates concepts such as national interest, power and influence. It surveys the relevant literature and deals with various expressions of economic diplomacy such as export promotion agencies, economic role of embassies and consulates, or international economic sanctions. It analyzes the two-way relationship between international economics and international politics, which is at the core of economic diplomacy, and tries to answer the following questions: on the global scene, is diplomacy just accompanying the economy? Is diplomacy driving the economy?

Details

Journal of International Logistics and Trade, vol. 14 no. 1
Type: Research Article
ISSN: 1738-2122

Keywords

Open Access
Article
Publication date: 9 April 2024

Ilkka Koiranen, Aki Koivula, Anna Kuusela and Arttu Saarinen

The study utilises unique survey data gathered from 12,427 party members. The dependent variable measures party members’ in-party commitment and is based on willingness to donate…

Abstract

Purpose

The study utilises unique survey data gathered from 12,427 party members. The dependent variable measures party members’ in-party commitment and is based on willingness to donate money, to contribute effort, the feeling of belonging in the party network and social trust in the party network.

Design/methodology/approach

In this article, we study how different extra-parliamentary online and offline activities are associated with in-party commitment amongst political party members from the six largest Finnish parties. We especially delve into the differences between members of the Finnish parties.

Findings

We found that extra-parliamentary political activity, including connective action through social media networks and collective action through civic organisations, is highly associated with members’ in-party commitment. Additionally, members of the newer identity parties more effectively utilised social media networks, whilst the traditional interest parties were still more linked to traditional forms of extra-parliamentary political action.

Originality/value

By employing the sociological network theory perspective, the study contributes to ongoing discussions surrounding the impact of social media on political participation amongst party members, both within and beyond the confines of political parties.

Details

International Journal of Sociology and Social Policy, vol. 44 no. 13/14
Type: Research Article
ISSN: 0144-333X

Keywords

Open Access
Article
Publication date: 6 September 2021

Andrea Runfola, Simone Guercini and Matilde Milanesi

The purpose of this paper is to investigate pharmaceutical market access (MA) and the interaction between the pharmaceutical company and other business and non-business actors…

1373

Abstract

Purpose

The purpose of this paper is to investigate pharmaceutical market access (MA) and the interaction between the pharmaceutical company and other business and non-business actors (NBAs) involved in the MA of ethical drugs, to identify the main categories of actors, their role for MA and the content of the interaction, adopting an industrial marketing approach.

Design/methodology/approach

A qualitative interpretivist approach is adopted, with interviews as the primary data collection method: 36 interviews have been conducted with 16 key informants from the pharmaceutical industry.

Findings

The findings of this study reveal that (i) MA can be seen as a relational-driven activity with specific features owing to the highly regulated nature of the pharmaceutical industry, (ii) there is a multiplicity of business, and NBAs involved in the MA activities with whom pharmaceutical companies interact to acquire knowledge, legitimacy and make MA timely and effective, and (iii) the interaction with each category of actors has specific content.

Originality/value

This paper advances the debate on the marketing and management of pharmaceutical companies by emphasizing the importance of MA and the need to conceptualize it according to an industrial marketing perspective, revealing the interdependencies among actors for MA and the content of the interaction. It also contributes to the industrial marketing literature that has recently stressed the importance of NBAs as part of the extended business network of a company by identifying different categories of actors, their role in terms of knowledge and legitimization and the features and the trade-off of the extended business network in highly regulated markets.

Details

Journal of Business & Industrial Marketing, vol. 36 no. 13
Type: Research Article
ISSN: 0885-8624

Keywords

Open Access
Article
Publication date: 26 October 2019

Islam Mohamed Hegazy

The purpose of this paper is the better understanding of the increasing relation between big data 2.0 and neuromarketing, particularly to influence election outcomes, along with a…

9973

Abstract

Purpose

The purpose of this paper is the better understanding of the increasing relation between big data 2.0 and neuromarketing, particularly to influence election outcomes, along with a special aim to discuss some raised doubts about Trump’s presidential campaign 2016 and its ability to hijack American political consumers’ minds, and to direct their votes.

Design/methodology/approach

This paper combines deductive/inductive methodology to define the term of political neuromarketing 2.0 through a brief literature review of related concepts of big data 2.0, virtual identity and neuromarketing. It then applies a single qualitative case study by presenting the history and causes of online voter microtargeting in the USA, and analyzing the political neuromarketing 2.0 mechanisms adopted by Trump’s political campaign team in the 2016 presidential election.

Findings

Based on Trump’s political marketing mechanisms analysis, the paper believes that big data 2.0 and neuromarketing techniques played an unusual role in reading political consumers’ minds and helping the controversial candidate to meet one of the most unexpected victories in the presidential elections. Nevertheless, this paper argues that the ethics of using political neuromarketing 2.0 to sell candidates and its negative impacts on the quality of democracy are and will continue to be a subject of ongoing debates.

Originality/value

The marriage of big data 2.0 and political neuromarketing is a new interdisciplinary field of inquiry. This paper provides a useful introduction and further explanations for why and how Trump’s campaign defied initial loss predictions and attained victory during this election.

Details

Review of Economics and Political Science, vol. 6 no. 3
Type: Research Article
ISSN: 2356-9980

Keywords

Content available
Book part
Publication date: 24 December 2016

Abstract

Details

Innovation Africa
Type: Book
ISBN: 978-1-78560-310-5

Open Access
Article
Publication date: 16 March 2021

Tomi Rajala and Petra Kokko

This study examines unexplored horizontal accountability types between public, private and third sector actors within a hybrid organization. The case organization was applying a…

3322

Abstract

Purpose

This study examines unexplored horizontal accountability types between public, private and third sector actors within a hybrid organization. The case organization was applying a novel alliance model to generate service paths for heterogeneous clientele consuming cultural, educational, health and social services. It was first to do so in Finland.

Design/methodology/approach

This research is on a case study that used documents and interviews to examine the design of the horizontal accountability. The descriptive analysis focused on identifying what type of formal accountability system was designed (i.e. who is the account holder, and who is accountable and for what and why).

Findings

An imbalanced accountability system was identified because accountability obligations were unevenly distributed between public, private and third sector actors. The private sector was the most accountable for performance, and the third sector (i.e. voluntary sector) was the least accountable. As account holders, the public, private and third sector actors were judging their conduct as account providers. This created a biased horizontal accountability system. The hybrid's accountability system was dynamic because the contracts made to establish the hybrid included opportunities to change horizontal accountability if future changes to the external environment affect too drastically the potential to achieve the hybrid's goals.

Originality/value

Three new concepts are proposed for studying dysfunctional accountability systems: dynamic, biased and horizontally imbalanced accountability.

Details

Accounting, Auditing & Accountability Journal, vol. 35 no. 3
Type: Research Article
ISSN: 0951-3574

Keywords

Content available
Article
Publication date: 10 May 2021

Markus Heidingsfelder

Abstract

Details

Kybernetes, vol. 50 no. 4
Type: Research Article
ISSN: 0368-492X

Open Access
Article
Publication date: 18 November 2019

Ebtisam Hussein

Years after the 2011 uprising Egypt, it seems that the country’s non-Islamist parties are still included in the political game. After significant alterations in their political

1199

Abstract

Purpose

Years after the 2011 uprising Egypt, it seems that the country’s non-Islamist parties are still included in the political game. After significant alterations in their political sphere by mid-2013 at the advent of the Muslim Brother exclusion and the subsequent discrediting of Salafi al-Nour party, non-Islamist parties took clear part in the mobilization for presidential elections (2014, 2018) and competed for legislative seats in 2015. Nonetheless, it is difficult to expect them to turn into long-term key political players with clear-cut ideological postures, unique platforms and strong grass root mobilization. With the exception of the electoral gains scored by numbered parties like Free Egyptians’ party and Nation’s Future in 2015 legislative elections, these parties seem to be lagging behind esp. in terms of their popular base; who became winners at the advent of the radical exclusion of the MB from July 2013 onwards.

Design/methodology/approach

This paper is based on archival research and guided by basic assumptions of rational choice institutionalism, mainly game-theoretic versions of the approach. It is divided into four sections, three of them are chronological and the last one is thematic.

Findings

Egypt’s non-Islamists engaged in the post-2011 political sphere, with strong Islamist rivals crippling their political chances in the first two years following the 2011 uprising. They surely capitalized on the exclusion and discrediting of the latter, but they suffered lack of ideological clarity and fragmentation from 2011 onwards with no enough evidence these weaknesses were surpassed after Islamists were “out of their way”. The only strand of non-Islamist parties which came out as “game winners” were those possessing the resources and enjoying overt “friendly” relations with al-Sisi regime. Nonetheless, internal conflicts inside key secularist parties shed light on their capacity to turn into long-term players in Egypt’s political sphere.

Originality/value

Very few papers were published on Egypt’s secularists parties after the 2011 uprising from the perspective of the alteration that occurred in their political environment affecting their political weight and gains. More generally, literature on non-ruling parties in authoritarian contexts mostly reduce these parties to secondary roles allocated by ruling regimes. The paper seeks to overcome both shortages.

Details

Review of Economics and Political Science, vol. 6 no. 2
Type: Research Article
ISSN: 2356-9980

Keywords

Content available

Abstract

Details

Kybernetes, vol. 50 no. 4
Type: Research Article
ISSN: 0368-492X

Open Access
Article
Publication date: 23 August 2019

Maria Ehrnström-Fuentes

The purpose of this paper is to examine the politics involved in local struggles against forestry extractivism. The forestry sector is dependent on vast areas of land for tree…

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Abstract

Purpose

The purpose of this paper is to examine the politics involved in local struggles against forestry extractivism. The forestry sector is dependent on vast areas of land for tree plantations. This creates deep-rooted conflicts between global corporations that seek access to natural resources and locals whose way of life requires the use of the same land.

Design/methodology/approach

This study draws on a political ontology frame of reference and storytelling methodology to build on testimonies of three small-scale farmers who actively seek to resist forestry plantations next to their land in rural Uruguay. The stories reveal the impossibilities they face when raising claims in the public political sphere and how they lack the means to organise strong collective resistance.

Findings

One of the testimonies reveals how the farmers engage in a form of “politics of place” (Escobar, 2001, 2008) to counter the power of the proponents of forestry and the further expansion of plantations. This form of politics strengthens and politicises the ontological difference between extractive and non-extractive worlds. The farmers seek to build new imaginations of rural living and sustainable futures without the presence of extractive corporations. They fulfil this aim by designing community projects that aim to revitalise ancient indigenous legends, set up agro-ecological farms, and teach schoolchildren about the environment.

Originality/value

The struggles of the farmers indicate the territorial transformations involved in (un)making (non)extractive places and the need to expand the analysis of the politics involved in struggles against extractivism beyond social struggles.

Details

critical perspectives on international business, vol. 18 no. 1
Type: Research Article
ISSN: 1742-2043

Keywords

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