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Article
Publication date: 28 August 2007

Michael B. Beverland

1252

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Journal of Business & Industrial Marketing, vol. 22 no. 6
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 1 February 2001

Michael Beverland

347

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Leadership & Organization Development Journal, vol. 22 no. 1
Type: Research Article
ISSN: 0143-7739

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Book part
Publication date: 20 January 2022

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The Generation, Recognition and Legitimation of Novelty
Type: Book
ISBN: 978-1-80117-998-0

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Article
Publication date: 19 July 2011

David Bishop

2527

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Journal of Product & Brand Management, vol. 20 no. 4
Type: Research Article
ISSN: 1061-0421

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Article
Publication date: 1 October 2006

255

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Journal of Business & Industrial Marketing, vol. 21 no. 6
Type: Research Article
ISSN: 0885-8624

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Article
Publication date: 26 October 2012

Marilyn Scrizzi

642

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Journal of Product & Brand Management, vol. 21 no. 7
Type: Research Article
ISSN: 1061-0421

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Article
Publication date: 12 June 2009

Adam Lindgreen and Martin Hingley

887

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Qualitative Market Research: An International Journal, vol. 12 no. 3
Type: Research Article
ISSN: 1352-2752

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Book part
Publication date: 22 November 2012

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Research in Consumer Behavior
Type: Book
ISBN: 978-1-78190-022-2

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Article
Publication date: 28 August 2007

457

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Journal of Business & Industrial Marketing, vol. 22 no. 6
Type: Research Article
ISSN: 0885-8624

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Publication date: 30 July 2018

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Marketing Management in Turkey
Type: Book
ISBN: 978-1-78714-558-0

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