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Article
Publication date: 10 April 2017

Pantea Foroudi, Suraksha Gupta, Alireza Nazarian and Marta Duda

The purpose of this study is to evaluate the relationships between digital technology, tangible/intangible assets and marketing capabilities to gain more insight into the factors…

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Abstract

Purpose

The purpose of this study is to evaluate the relationships between digital technology, tangible/intangible assets and marketing capabilities to gain more insight into the factors related to small- and medium-sized enterprises’ (SMEs’) growth in the UK. Based on the resource-advantage theory, this research addresses the question “to what extent does digital technology influence marketing capability which leads to companies’ growth?”

Design/methodology/approach

Data were gathered through 21 in-depth interviews with managers from different multinational organizations and six focus groups with employees.

Findings

The study identifies the two key components of digital technology as information quality and service convenience. In addition, the relationships between digital technology, tangible/intangible assets and marketing capabilities perform the significant role of facilitator of a company’s growth.

Research limitations/implications

The focus on UK SMEs limits the generalizability of the results. Further studies should be conducted in other sectors and country settings to examine the associations identified in the current study.

Originality/value

This study identifies the main impacts of digital technology on intellectual/physical assets. While managers and employees have specified that marketing capability is significant for organizations, there are a few other areas of concern with regard to consequences related to a company’s growth, competence and core competence, particularly in an SME’s setting.

Details

Qualitative Market Research: An International Journal, vol. 20 no. 2
Type: Research Article
ISSN: 1352-2752

Keywords

Article
Publication date: 2 January 2018

Jaroslaw Krzywanski, Marta Wesolowska, Artur Blaszczuk, Anna Majchrzak, Maciej Komorowski and Wojciech Nowak

The purpose of this paper is to first present the key features of the fuzzy logic (FL) approach as a cost-effective technique in simulations of complex systems and then…

Abstract

Purpose

The purpose of this paper is to first present the key features of the fuzzy logic (FL) approach as a cost-effective technique in simulations of complex systems and then demonstrate the formulation and application of the method.

Design/methodology/approach

The FL approach is used as an alternative method of data handling, considering the complexity of analytical and numerical procedures and high costs of empirical experiments. The distance from gas distributor, the temperature and the voidage of the bed, flue gas velocity and the load of the boiler are the input parameters, whereas the overall heat transfer coefficient for the membrane walls constitutes the output. Five overlapping sigmoid and constant linguistic terms are used to describe the input and the output data, respectively. The Takagi–Sugeno inference engine and the weighted average defuzzification methods are applied to determine the fuzzy and crisp output value, respectively.

Findings

The performed FL model allows predicting the bed-to-wall heat transfer coefficient in a large-scale 670 t/h circulating fluidized bed (CFB) boiler. The local heat transfer coefficients evaluated using the developed model are in very good agreement with the data obtained in complementary investigations.

Originality/value

The performed model constitutes an easy-to-use and functional tool. The new approach can be helpful for further research on the bed-to-wall heat transfer coefficient in the CFB units.

Details

International Journal of Numerical Methods for Heat & Fluid Flow, vol. 28 no. 1
Type: Research Article
ISSN: 0961-5539

Keywords

Abstract

Details

Promotion, Recruitment and Retention of Members in Nonprofit Organizations
Type: Book
ISBN: 978-1-83982-659-7

Open Access
Article
Publication date: 30 November 2023

Rafael Robina-Ramirez, Marta Ortiz-de-Urbina-Criado and Rafael Ravina-Ripoll

There has recently been much interest in analysing the creation of personalised tourism services and studying their effect on organisations. However, there still needs to be more…

Abstract

Purpose

There has recently been much interest in analysing the creation of personalised tourism services and studying their effect on organisations. However, there still needs to be more work in analysing their effect on happiness and the role that emotions play in these processes. This paper aims to analyse, in the context of personalised and innovative tourism services, which factors can encourage and improve managers' happiness.

Design/methodology/approach

A model of analysis is presented with five variables: tourism managers' happiness (TMH), innovative personalised tourism services, internal factors: emotions (IFE), organisational factors (OF) and personal factors (PF). Eight hypotheses are proposed and tested with a structural equation model.

Findings

The results allow the authors to affirm that personalised technological advances applied to tourism services not only contribute to improving the happiness of hotel managers but also in generating emotions that contribute to improving their attitude towards the company.

Research limitations/implications

This scientific work has some limitations. Firstly, this study was carried out exclusively in Spain due to the relevance of this country in the international tourism sector, according to the World Tourism Organisation. The results achieved in this research should be contrasted with other studies in other territories. Secondly, the interviews and surveys were carried out at specific time intervals. It has not led to problems of significant bias in the variance of the standard method. Therefore, it is desirable to undertake longitudinal or cross-sectional studies for future research. Thirdly, it is interesting to develop theoretical models that include other psycho-directive or leadership style constructs to determine whether they holistically enhance the subjective well-being of hospitality managers. Moreover, other types of factors of a social or strategic nature can be considered, which can positively or negatively impact the analysed variables. Finally, future research can deepen the empirical analysis of the relationship between managerial competencies and digital innovation from the perspective of happiness management. These findings would contribute to a greater cognitive understanding of the implications of personalised and innovative tourism services on hotel establishments' happiness and economic benefits.

Practical implications

This paper shows the fundamental role of a happy leadership style in creating responsible, green and innovative environments in today's digital society. Furthermore, the happiness of tourism managers can contribute to the generation of high quality and excellent services that are in line with the principles of sustainable development.

Social implications

Personalised technological advances applied to tourism services not only contribute to improving the happiness of hotel managers but also to generating emotions that contribute to improving their attitude towards the company. On the other hand, it has been observed that personalised and innovative tourism services generate positive effects at organisational, internal and personal levels. The following reflections are advanced: The development of internal factors such as the emotions of awe and gratitude or the generation of trust can enhance the happiness of tourism managers. The happiness of tourism business managers can be enhanced by developing OF such as smart-personalised tourism services and data protection. The happiness of tourism managers can be enhanced by the development of PF such as travellers' desires, expectations and needs, or other factors such as disposable income, health status or family situation.

Originality/value

This is the first empirical study that focuses on investigating how personalised and innovative tourism services affect managing happiness.

Details

European Journal of Innovation Management, vol. 26 no. 7
Type: Research Article
ISSN: 1460-1060

Keywords

Open Access
Article
Publication date: 6 October 2023

Judit Csákné Filep, Olga Anna Martyniuk and Marta Wojtyra-Perlejewska

The institutional context in which family firms operate influences their behaviour and performance, yet literature reviews seldom analyse family firms on a regional basis. To fill…

Abstract

Purpose

The institutional context in which family firms operate influences their behaviour and performance, yet literature reviews seldom analyse family firms on a regional basis. To fill this gap, this review aims to present research on family entrepreneurship in the transition economies of the Visegrád countries (V4). In this particular group of European economies, the current formal institutions have largely evolved along Western European lines. However, the transformation of informal institutions appears to be still in its infancy.

Design/methodology/approach

In order to identify the most representative authors, the methodologies used, the main research topics and to establish a future research agenda, the authors selected, through a systematic process, 112 papers from the Web of Science up to the year 2022. The authors performed a bibliographic analysis using clustering algorithms, complemented by a traditional literature review.

Findings

The performance of family firms in transition economies has been the subject of very little research. The results allowed the authors to identify four main areas of research: governance, innovation, sustainability, competitive advantage and considering the influence of the region's characteristics on family business behaviour.

Originality/value

Studies from transition economies can contribute to a broader understanding of family firms in terms of the impact of the institutional environment (especially the influence of sociological changes and specific historical experiences of family members) on their long-term planning, socioemotional wealth (SEW) protection and ethics. In light of recent events, research from the region may also contribute to the understanding of how and to what extent “familiness” influences crisis management or socially responsible behaviour in family firms.

Details

Journal of Family Business Management, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 2043-6238

Keywords

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