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Article
Publication date: 1 September 2016

Xuemin Zhao and Xinbao Wang

At present, the evaluation methodology on the design innovation of the stadia is not complete. The degree of innovation of the design scheme of the stadia still cannot be…

Abstract

At present, the evaluation methodology on the design innovation of the stadia is not complete. The degree of innovation of the design scheme of the stadia still cannot be quantitatively estimated; this inability makes it difficult to guide the selection of a design scheme. To solve the problem of evaluation on the innovative design of the stadia, improve such design’s evaluation theory, and accurately direct the selection of the design scheme of the stadia, the Delphi method is used to select evaluation indexes. Moreover, analytic hierarchy process (AHP) is applied to determine the index weight in this study; based on this index weight, fuzzy comprehensive evaluation is used to establish the model of the design innovation evaluation of the stadia. The model involves the comprehensive and simple selection of indexes and the high reliability of weight selection; the model can quantitatively calculate the comprehensive index evaluation value of the design innovation of the stadia in a relatively accurate and rapid way. In this study, Hunan People’s Stadium is taken as the example for design innovation evaluation; the procedure of design innovation evaluation is introduced in detail. The design innovation evaluation value of the stadia is 2.977 through analysis; this value indicates an ordinary degree of innovation. The innovation evaluation value of the shape is 3.425; this value shows a relatively high degree of innovation. The innovation evaluation value of the structure is 2.47; this value represents a relatively low degree of innovation. The model in this study is an accurate and prompt model that can conduct a comprehensive evaluation on the design innovation of the stadia based on quantitative calculation. This model directly and comprehensively finds the advantages and disadvantages of a design scheme. Thus, it is quite suitable for the design innovation evaluation of the stadia.

Details

Open House International, vol. 41 no. 3
Type: Research Article
ISSN: 0168-2601

Keywords

Article
Publication date: 27 February 2009

Vijay Kumar

Companies are increasingly adopting design processes as a key driver for their innovation practice. Design processes help companies develop innovations that produce high user

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Abstract

Purpose

Companies are increasingly adopting design processes as a key driver for their innovation practice. Design processes help companies develop innovations that produce high user value as well as economic value and business value. The purpose of this paper is to describe how design processes can be effectively used in innovation projects through a good understanding design principles, tools, and frameworks.

Design/methodology/approach

The frameworks in this paper are based on our direct experience with several innovation projects within leading companies. The processes adopted by many other companies and innovation projects, both academic and professional from around the world, were also studied as drawn from various sources. The goal was to uncover insights about the types of processes adopted by successful innovators.

Findings

These analyses reveal that there is a new focus on “design innovation” that produces offerings with a better fit with users and results in higher rates of adoption. It is found that these design processes are transforming the innovation practice of companies. The paper has identified four key principles that innovators use to ensure the success of their innovation practice. Further, it has developed a generic design process model that can be used as a guide for innovation projects, and identified a set of specific tools and frameworks that support the various stages of this generic process.

Originality/value

As design innovation processes are increasingly becoming a core part of the innovation practice in companies, there is a growing need to understand how companies can gain competence in this area. The generic design process model discussed in this paper, and a good understanding of the associated tools and frameworks, is a valuable resource for successful innovation practice.

Details

Journal of Business Strategy, vol. 30 no. 2/3
Type: Research Article
ISSN: 0275-6668

Keywords

Article
Publication date: 9 March 2010

Brian Leavy

Leading CEOs have put innovation at the forefront of their agenda for most of the last decade, but they have come to realize that it can take many forms, with different degrees of

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Abstract

Purpose

Leading CEOs have put innovation at the forefront of their agenda for most of the last decade, but they have come to realize that it can take many forms, with different degrees of competitive impact. The paper aims to compare and contrast several forms of innovation and schools CEOs in the latest version, “design‐driven” innovation.

Design/methodology/approach

The paper analyzes how a leader can utilize design‐driven innovation.

Findings

The paper finds that design‐driven innovation represents a timely convergence of the value innovation perspective and “emotion‐focused design,” a term that denotes an innovation in which the novelty of a message and of a design language prevails over the novelty of functionality and technology.

Practical implications

Design‐driven innovation offers a powerful new approach that draws upon deep socio‐cultural insights to create the basis for new levels of emotional attachment to commercial products.

Originality/value

Innovation theory and practice has tended to focus on two strategies, “technology‐push” and “market‐pull.” Design‐driven innovation offers a third strategy, one that is more like basic sociological research, and just as systematic.

Details

Strategy & Leadership, vol. 38 no. 2
Type: Research Article
ISSN: 1087-8572

Keywords

Article
Publication date: 3 February 2023

Ayman Ahmed Ezzat Othman and Rawan Medhat Hussein

This paper aims to develop an innovation management framework for achieving sustainability by managing risks associated with innovative solutions during the design process.

Abstract

Purpose

This paper aims to develop an innovation management framework for achieving sustainability by managing risks associated with innovative solutions during the design process.

Design/methodology/approach

To achieve the abovementioned aim, a research methodology was designed to achieve four objectives. Firstly, a literature review was conducted to investigate the concepts of sustainability, innovation, innovation management and innovation and the design process. Secondly, three case studies were selected and analysed to validate the identified risks of innovation and to investigate the role of innovation management towards managing risks of innovation during the design process. Thirdly, a survey questionnaire was carried out with a representative sample of architectural design firms (ADFs) in Egypt to examine their perception and application of innovation management as an approach to managing risks of innovative solutions during the design process. Finally, developing an innovation management framework to achieve sustainability through managing risks associated with innovative solutions during the design process.

Findings

The literature review revealed that innovation plays a significant role towards achieving sustainability objectives, but integrating innovative solutions during the design process is frequently associated with risks. During the course of this research, 30 risks of innovation were identified and classified into four categories of product, process, person and press. Case studies showed that ADFs that applied innovation management approaches were successful in managing the risks associated with innovative solutions, whereas others that failed to use such approaches failed to meet sustainability objectives. Results of the survey questionnaire revealed that ADFs not only recognised the importance of innovative solutions in developing sustainable projects but also showed a gap between theory and practice. “Project delivery” is the most important type of innovation for ADFs in Egypt, followed by “building technologies” and “organisational culture”. Moreover, there is a misalignment between ADFs’ perceptions and the strategies used to deliver successful innovations. The highest risks of innovation are “unanticipated cost of innovation”, “manufacturing technologies and development issues” and “failing to meet technical criteria”.

Research limitations/implications

Because of the conceptual nature of the developed framework, it has to be tested and validated to ensure its capability to achieve sustainability through managing the risks of innovative solutions during the design process which, in this research, adopted the Royal Institute of British Architects plan of work stages. Moreover, the lack of data availability directed this study to present and analyse only three case studies.

Practical implications

This research presents a practical solution to achieve sustainability through managing risks of innovation during the design process. It is a structured tool that can be used by ADFs in Egypt towards facilitating the shift in the direction of a more economically viable, environmentally friendly and socially acceptable built environment.

Originality/value

Although innovative design solutions are needed in developing sustainable buildings, a practical and systematic framework to manage associated risks during the design process is still lacking. In addition, current studies are business-oriented and need to be reinterpreted to fit with the architectural, engineering and construction disciplines. Thus, this research developed an innovation management framework to achieve sustainability through managing the risks associated with innovative solutions during the design process, which represents a synthesis that is novel and creative in thought and adds value to the knowledge in a manner that has not been previously explored.

Details

Journal of Engineering, Design and Technology , vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1726-0531

Keywords

Article
Publication date: 28 March 2023

Bin Gao and Kaidong Yu

This study, adopting a knowledge perspective, aims to explore how small- and medium-sized enterprises (SMEs) engage in service innovation by implementing design thinking.

Abstract

Purpose

This study, adopting a knowledge perspective, aims to explore how small- and medium-sized enterprises (SMEs) engage in service innovation by implementing design thinking.

Design/methodology/approach

A qualitative research methodology and a multiple case study strategy were adopted on account of the exploratory nature of this study. Three cases based in Scotland have been selected. Data were collected from staff, managers and researchers who participated in Create Cultures of Innovation (CCoI), a project sponsored by the Scottish government.

Findings

The research shows that SMEs can be enabled, through design-led interventions, to think collaboratively and leverage knowledge to achieve service innovation.

Research limitations/implications

This research contributes to the service innovation literature by theorising an integrated research framework of “Knowledge exchange in SMEs service innovation with design thinking”. Further, this study enriches the extant understanding of service innovation in the traditional sector (manufacturing and hospitality) and redefines the roles and relations of the dimensions of service innovation.

Practical implications

This study addresses the call on tools and methods for servitisation, suggesting that changing the culture and mindsets of both the top management and the staff are critical for the success of servitisation and the implementation of design thinking. In addition, this research suggests the need to embed design thinking within the leadership prior to rolling it out to the wider public. Support from the top management should focus on both the engagement of staff and the changing of vision from product to service-focused.

Originality/value

This paper gets together service innovation, design thinking and knowledge exchange in the context of manufacturing SMEs offering novel insights into how to succeed in servitisation with the implementation of design thinking.

Details

Management Decision, vol. 61 no. 7
Type: Research Article
ISSN: 0025-1747

Keywords

Article
Publication date: 6 June 2016

Yen Hsu

The purpose of this study is to propose a model of a value cocreation strategy (VCS) for analyzing how enterprises adopt innovative, marketing, and design strategies to achieve…

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Abstract

Purpose

The purpose of this study is to propose a model of a value cocreation strategy (VCS) for analyzing how enterprises adopt innovative, marketing, and design strategies to achieve their performance goals through cocreation.

Design/methodology/approach

In the present study, a case study was conducted to establish a preliminary model. Subsequently, 1,000 NPD project managers in information and communications technology industries were approached to complete a two-stage questionnaire survey. The first survey investigated the VCSs they adopted for their marketing, innovation and design activities (valid questionnaires recovered=283). The valid respondents completed a second survey measuring their NPD performance 18 months after launching a new product (valid questionnaires recovered=247).

Findings

A conceptual was constructed to explain the effects of innovation marketing and design cocreation strategies on NPD performance. A partial least squares method was used to test the model showing a good fit between the model and the survey data, indicating the applicability of the proposed model. The innovation marketing and design cocreation strategies of the enterprises affected their NPD performance. Enterprises adopting diverse cocreation strategies improved their NPD performance. The cocreation strategies in the model were independent and mediating variables to NPD performance. A qualitative comparative analysis was performed to examine which strategy configurations affected NPD performance and to explore any regular patterns in them. Finally, a cluster analysis was conducted to investigate four cocreation strategies: market development, technology improvement, cost direction and customer service.

Research limitations/implications

Whether different industry categories involve different characteristics and whether different corporate cultures cause inconsistent result in value cocreation warrants further in-depth investigation. In addition, the two surveys conducted in this study were separated by 18 months, and thus, only the short-term NPD performance could be presented. Future studies are recommended to conduct an extensive exploration of different industries, administer long-term surveys, investigate the different levels of influence of various types of enterprise on the proposed research model or examine the degree of difference in the mechanisms and methods adopted for elevating innovation performance.

Practical implications

Enterprises can reference the proposed approach to optimize their product development and services according to their organizational resources and market advantages to increase their market coverage.

Originality/value

This study was the first empirical study to examine critical factors, such as product innovation, marketing, design and value cocreation strategies, and NPD performance by administering two-stage surveys. Enterprises can reference the proposed method according to their organizational resources and market advantages to develop products and services efficiently and face the ever-changing market.

Details

Journal of Business & Industrial Marketing, vol. 31 no. 5
Type: Research Article
ISSN: 0885-8624

Keywords

Article
Publication date: 12 January 2015

Birgit Helene Jevnaker, Brynjulf Tellefsen and Marika Lüders

The purpose of this paper is to examine how the development and experimentation with a designer-assisted and collaborative concept-creating approach can provide new insights into…

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Abstract

Purpose

The purpose of this paper is to examine how the development and experimentation with a designer-assisted and collaborative concept-creating approach can provide new insights into the emergent field of service innovations.

Design/methodology/approach

The paper were independent researcher with no commercial interests in the method investigated. The paper adopted qualitative methodology informed by 12 innovation workshop series among three Norwegian service companies, followed up by formative validation of the three years constructional and experimental period.

Findings

The workshops introduced tangible tools and produced large numbers of innovation ideas, some of which were exploited. Participants internalized partially service design-terms and tools. The experimentation contributed to a common language among participants. Weaknesses included not explicitly addressing managerial learning and organization-internal issues.

Research limitations/implications

New innovation interventions in the often fuzzy front-end should be validated to accumulate insights and allow changes.

Practical implications

The paper offer a managerial framework for improving innovation experimentation among corporate employees and specialists. This will help companies understand service design impact on innovation by delineating key managerial components and limitations from broad business perspective.

Social implications

Relationships influenced the construction and conduct of the innovation experiments, and consequently who were influenced by the experiment in the companies. To evaluate whom to include in the workshops and whom to represent by proxy innovation networks should be analyzed.

Originality/value

This study reports one of very few appraisals of design-assisted service innovation interventions through process observations and follow-up field interviews, including interviews after the finalizing of field experiments. The paper offer frameworks and critical issues for fuzzy-end innovation practice and research.

Details

European Journal of Innovation Management, vol. 18 no. 1
Type: Research Article
ISSN: 1460-1060

Keywords

Article
Publication date: 18 September 2019

Emanuela Conti, Massimiliano Vesci, Chiara Crudele and Tonino Pencarelli

The purpose of this paper is to present an empirical study which examines the relationships among design-driven innovation, quality and customer value in manufacturing companies.

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Abstract

Purpose

The purpose of this paper is to present an empirical study which examines the relationships among design-driven innovation, quality and customer value in manufacturing companies.

Design/methodology/approach

A research project was carried out in 193 Italian manufacturing companies, using the questionnaire method. An exploratory research study was conducted with hierarchical cluster analysis and regression analysis.

Findings

The analysis shows the existence of four clusters of manufacturing companies which differ by firm size, expenditure in innovation and type of innovation. Furthermore, the elements of a quality product and a design product have a significant impact on customer value, and the importance of these elements changes within the different cluster.

Research limitations/implications

The small size of the sample and the geographic origin of companies imply limited generalizability and further research on the topic is recommended.

Practical implications

The study suggests that companies should simultaneously pursue quality and innovation to increase customer value. To achieve high levels of innovation, and thus increase their quality standards, manufacturing companies should consider the importance of the elements related to design which have impact on customer value.

Originality/value

Focusing on the relationship between design-driven innovation and quality which has not yet been investigated, the present study reveals many common elements of product design and quality product and their positive influence on the perception of customer value.

Details

The TQM Journal, vol. 31 no. 6
Type: Research Article
ISSN: 1754-2731

Keywords

Article
Publication date: 12 April 2011

Yen Hsu

Taiwanese computer and electronic products possess advantages in design, innovation, rapid response, and global market flexibility. This study aims to examine Taiwanese computer…

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Abstract

Purpose

Taiwanese computer and electronic products possess advantages in design, innovation, rapid response, and global market flexibility. This study aims to examine Taiwanese computer and electronics firms to explore the product marketing strategies they adopted to deal with global competition. Furthermore, it is intended to analyze firms in different marketing strategic groups in terms of their product design strategies and how they incorporated design and marketing strategies into design innovation. This analysis is applied as an integrated innovation model for allocating design and marketing strategies.

Design/methodology/approach

Based on a questionnaire survey and case studies, the marketing strategies adopted by the Taiwanese computer and electronics industry can be classified into the categories of “market leader”, “market focus”, “market challenge” and “market niche”.

Findings

Firms employing different marketing strategies employed different design innovation strategies in product design. The design strategies adopted by enterprises in the market leader group incorporated aggressive innovation; those in the market focus group were characterized by focus innovation in product design; those in the market challenge group exhibited strong innovation integration in product design; and those in the market niche group exhibited flexible innovation in product design.

Originality/value

The innovation models adopted by the Taiwanese computer and electronics industry were related to enterprise scale, business type, and product development category. Results of this study provide a valuable reference for enterprises with regard to R&D and marketing in relation to product innovation.

Details

Journal of Business & Industrial Marketing, vol. 26 no. 4
Type: Research Article
ISSN: 0885-8624

Keywords

Open Access
Article
Publication date: 5 July 2021

Emanuela Conti and Andrea Chiarini

This paper aims to investigate the phases of new product development within the design-driven innovation (DDI) process, the role of designers and collaborators in the process and…

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Abstract

Purpose

This paper aims to investigate the phases of new product development within the design-driven innovation (DDI) process, the role of designers and collaborators in the process and how this process relates to some quality principles.

Design/methodology/approach

This study adopted a qualitative approach using Gioia methodology. In particular, four Italian manufacturing companies in the home appliances and furniture industry were selected, and data mainly collected through direct interviews were analysed through content analysis.

Findings

The new product development related to DDI includes the following phases: the company brief, the designer research, the concept of the designer, the design, legal protection, prototyping, production and the market launch. Designers play a strategic role in the above phases of DDI, but other actors also cooperate and some quality principles affect positively on the process. This study proposes a model for a DDI process in the home appliances and furniture sector.

Research limitations/implications

Although this exploratory study was conducted on only four companies, it advances the DDI research in relation to new product development.

Practical implications

This study makes recommendations to entrepreneurs and managers on how to innovate successfully and to effectively manage designers and collaborators to ensure competition.

Social implications

This analysis highlights that design-based innovation contributes to improving the quality of life of consumers.

Originality/value

To the best of the authors' knowledge, this is the first qualitative study to examine the phases of new product development in DDI process, the actors involved and relationship to quality principles for the Italian home appliances and furniture sector.

Details

The TQM Journal, vol. 33 no. 7
Type: Research Article
ISSN: 1754-2731

Keywords

1 – 10 of over 144000