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The purpose of this paper is to analyse the role of quality management on the development of organisational exploration.

Partial Least Square was used on a sample of 350 companies within the Spanish organic agro-food industry.

The study results provide empirical evidence of the positive and significant impact that quality management has on the development of organisational exploration.

Causal relationships cannot be applied to this study due to cross-sectional data being used rather than longitudinal data.

Quality management must be considered by managers an essential tool to the development of organisational exploration. As a systematic approach, that moves towards to the development of policies, attitudes and behaviours which foster and boots the development of organisational exploration.

Quality management is a widely used management approach, which organisations use to improve the quality of their products, services and their overall performance. Organisational exploration is seen as a fundamental tool to ensure sustainability, profitability and the future survival of organisations; however, there is disagreement throughout previous research. Some authors point out the importance of quality management in developing activities that promote organisational exploration, whereas other authors see quality management as an inhibitor. Given the great controversy in previous research, our study clarifies the role of quality management in the development of organisational exploration.

This paper first analyses the direct effect of quality management practices (QMPs) on organisational ambidexterity (OA). It then analyses the mediating influence of the values of ambidextrous culture (AC). A novel theoretical model is tested in a quantitative study of the organic agri-food sector.

Quantitative methods and an online survey were used to collect and analyse 239 valid questionnaire responses. The data analysis method was partial least squares (PLS).

There is a relationship between QMPs and OA. AC partially mediates this link, strengthening the direct relationship between the two variables.

The proposed model is novel and creates opportunities for new lines of research. The concept of QMPs is considered in all its dimensions (processes, people, customers and suppliers). The study reaffirms the importance of the novel concept of AC in the literature. In this study, OA is defined in terms of the balanced processes of exploitation and exploration. The choice of sector is another original feature of the study.

Recent trends in total quality management (TQM) argue in favor of incorporating environmental concerns into TQM and considering external stakeholders. The aim of this study is to bring environmental consciousness in the soft TQM dimension of human resource management (HRM) and assess its interrelationship with stakeholder integration towards achieving a competitive advantage.

An empirical study was conducted in the transportation sector, specifically targeting managers in Greek shipping companies involved in global cargo transport and vessel operations. A structured questionnaire was administered, yielding 109 responses. The collected data were analyzed using partial least squares structural equation modeling.

The findings reveal the positive effect of both green HRM (GHRM) and stakeholder integration on the innovation differentiation advantage and market differentiation advantage of shipping companies. Results confirm the complementary (partial) mediating effect of GHRM in the relationship between stakeholder integration and both types of competitive advantage.

The primary limitation resides in data collection exclusively from shipping companies in Greece. A longitudinal approach would be beneficial for examining how the relationship between variables changes over time.

The findings of the study could assist shipping managers in their decisions to allocate resources for developing GHRM practices and for involving stakeholders in organizational practices to overcome competition.

This study contributes to the discourse on TQM by empirically investigating the combined impact of GHRM and stakeholder integration on competitive advantage – an aspect that has been relatively overlooked in existing literature.