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Since the onset of globalisation, many multinational corporations (MNCs) have been increasingly opening up subsidiaries in several host nations. While the entry of MNCs in some nations has been generally unproblematic, that has not been the case in every host nation. Fears of neocolonialism and postcolonial anxieties are very real phenomena in many parts of the world. When it comes to such resistant environments, MNCs need to be especially careful in how they conduct their public relations activities. This qualitative study of two MNC subsidiaries in India – Hindustan Lever Limited (of Unilever) and Maruti Udyog Limited (of Suzuki Motor Corporation) – explores, in context, the phenomenon of MNC public relations in this host nation that has a history of resistance to MNCs. The authors conclude that MNCs can be successful in potentially resistant host environments through culturally attuned involvement, intervention and respect for the local that is proven through socially responsible performance over time. This is an important message for MNCs starting up in new host environments. Descriptive details elucidate the specific public relations activities of the two MNCs in the Indian business and cultural environment. Overall, the findings have heuristic value for transnational public relations theory building since they suggest that an MNC’s organisational culture and approach to communication and relationship cultivation are important variables that shape how it practises public relations in host nations around the world.

The case is intended to be used by post-graduate students of Management in the courses of Marketing Management and New Product Management. This case may also be used in other courses like Consumer Behaviour and Strategic Marketing.

Indian fast-moving consumer goods (FMCG) sector set to reach an astonishing INR165.62 trillion (US$3.6 trillion) by 2012 gave a tremendous opportunity to Hindustan Unilever Limited (HUL) to establish its footprint in all consumer packaged products. Dove, a brand of HUL, primarily catering to the premium segment of the market, launched Dove Elixir Hair Oil in November 2012 priced at INR185 (US$3.41) for 90 ml. This was five times higher than any other light hair oil in the market. The case brings out facts that describe market situations at that time and questions if a substantial market at higher end, for Dove hair oil, was available.

This case has been documented to help students understand the concept and applicability of brand extension strategy. The students shall learn the dynamics of this strategy in the market by answering the following questions: What are the factors that contributed to the growth of FMCG market in India? Evaluate HUL's decision to extend the brand Dove into other product categories? Was the market for Dove hair oil available at the higher end? What strategies should Dove use for its hair oil?

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In an airscrew wherein the pitch angle varies from root to tip of the blade, openings are provided on the upper surface of each blade and near the trailing edge, and extend from the root for a part of the length of the blade and communicate with an inwardly extending duct to a source of suction or depression. The blade a is provided with a series of openings a1 on its upper surface near the trailing edge, such openings communicating by a central duct a11 with a hollow boss and thence by openings a12 with a carrier box b fixed to the engine. The box b has a passage b1 connected by pipe c with the induction pipe of the driving engine. It may, however, be connected with a suction pump or other means of reducing the pressure. The area of the openings a1 may be varied by means of shutter e, slidable in a slot e3 to control the opening. This shutter e is guided by pin‐and‐slot mechanism e1, e2 and is actuated by rod e4 coupled to a screw e5 movable in a nut member e6 having an external toothed centre e9 engaging a control rack e8. This arrangement may be used with a fixed or with a variable‐pitch propeller.

Consumption and consumer behaviour are driven by social and cultural factors. The global movement against racism and skin colour bias has created a situation where companies need to relook at the way they are marketing skin lightening and cosmetic products in an emerging economy like India.

The case study was developed by collecting data from news articles and published research.

Johnson and Johnson in June 2020 decided to stop selling products under the category of Skin lightening popularly known as fairness creams in Asian markets, especially India. This created a dilemma for popular brands like Hindustan Unilever (HUL), Loreal and Procter & Gamble which have brands under this category. Among all these brands the biggest challenge is for HUL which is a major player in this segment. The case discusses the cosmetic industry in India and how HUL responded to this situation.

The case is intended for use in graduate-level courses in consumer behaviour, new product development, integrated marketing communication and marketing. Market environment, cultural and social factors and the importance of considering these factors in developing the product and marketing strategy is the focus of this case.

The purpose of this contribution is to draw on several recent contributions from the Journal of Educational Administration to reflect on the relationship between school supervision and educational leadership.

The German context of school supervision was first laid out. A comparative analysis of all contributions was then performed against the backdrop of the German context.

One finding from the analysis of the relationship between school supervision and educational leadership from a German perspective is the need to have structures of (mandatory) further training and development in place at the level of school principalship and school supervision. These structures represent building blocks for capacity building and for shifting cultures over time. Without reliable vehicles of professional development for all concerned parties, both school supervisory authorities and principals risk staying stuck in old professional identities that no longer match their current missions or emergent national aspirations.

This paper sheds a light on the complex relationship between school supervision, school leadership and school performance. The findings from the papers analyzed for this paper point to issues which scholars have been pondering about for decades now: Can supervision and support be successfully implemented within one agency? How can a supervisory authority change its professional identity? What combination of supervision, support and space creates conditions favorable to successful educational leadership and school improvement?

Purpose – This study investigates the status of related party disclosure in an emerging economy, that is, India. The reason behind concentrating on India is due to its opening of the economy in 1991 to attract foreign investment. Hence, it is significant that investors are provided with credible information. The accounting value of ‘secrecy’ underlying India and the voluntary nature of detailed reporting about related parties in this country further motivated the present study.

Methodology/Approach – The research method includes a content analysis of the ‘related party disclosure’ section of annual reports of a sample of Indian companies for the financial years 2002–2006.

Findings – Indian companies disclosed more than the required minimum level of related party disclosure as required in the Indian accounting standard. No association between related party disclosure with market capitalization, industry affiliation and foreign listing was found for the year 2006. However, when the scores of all the five years 2002–2006 were considered manufacturing and automotive companies disclosed more about related parties than diversified, service and technology.

Research Limitations – The limitations of our findings rests upon the fact that we have not examined the effect of factors such as the composition of management of each company and the presence of Indians/Non-Indians in management.

Originality/Value of the Paper – Most studies exploring disclosure practices are directed towards developed countries. The disclosure practices in developing countries is an under researched area. This paper contributes towards the existing literature by taking the case of an emerging economy, that is, India.

Despite extensive adoption of Simons’ Levers of Control (LoC) framework, there is still considerable diversity in its operationalization which impedes the coherent development of the literature and compromises its value to researchers. The purpose of this paper is to draw researchers back to the conceptual core of the framework as a basis for stable, consistent definitions of the domain of observables.

We derive the conceptual core of the framework from Simons’ writings. We highlight instability in existing operational definitions of the LoC, weaknesses in the extent to which these definitions reference this conceptual core, and inconsistencies in the restriction of LoC to formal information-based routines.

We draw on the inconsistencies identified to build the case for commensuration or a “common standard” for the framework’s use on two levels: the constructs within the framework (through reference to the conceptual core of the framework) and the framework itself (through explicit inclusion of informal controls).

We illustrate the benefits of commensuration through the potential to guide the scope of the domain of observables in empirical LoC studies, and to study LoC as complementary or competing with other management control theories.

Our approach to resolving tensions arising from inconsistencies in the empirical definitions of LoC differs from others in that we focus on the strategic variables underlying the framework to define the conceptual core. We believe this approach offers greater potential for commensuration at the level of the constructs within the framework and the framework itself.

Tremendous change has taken place in organisational structures, networks and strategy over the past 25 years. Yet, a strategic management framework developed 25 years ago has increased in popularity among researchers in the past decade. This paper aims to review how Simons’ Levers of Control (LOC) framework has been used in empirical research studies over the past 25 years.

The findings are based on electronic database searches of papers adopting Simons’ framework published in accounting and management journals.

A total of 45 empirical studies adopting the LOC framework are presented chronologically by research method. The review highlights the far greater use of the framework in qualitative compared to quantitative studies. Qualitative studies have extended the application of the framework to broader organisational issues such as sustainability, environmental accounting and inter-organisational controls. The quantitative studies have mainly sought to add to our understanding of the antecedents and outcomes of the use of interactive control systems.

This paper furthers our understanding of Simons’ framework by synthesising and analysing the literature over 25 years. It provides insight into the varying interpretations of the concepts underlying the framework in empirical studies including differences in operationalisation of the concepts in quantitative studies. In addition, it highlights the application of the framework beyond the original domain in which it was developed. Fruitful areas for future research are pointed to in the paper.

DOWTY Equipment Limited began the study of fuel systems for gas turbines in 1944, following the adoption by the de Havilland Engine Company of the Dowty Live Line Pump as the most promising type for conversion to a fuel pump. The resulting co‐operation hd to a widening interest and in 1945 the first design schemes for a complete fuel system were initiated.

A proposal of the perspective solution of the general aviation aircraft control system is presented. The objective of the proposed concept for the control system is to assist pilots with limited aviation training by: automatic stabilization of the aircraft's attitude, altitude, airspeed, and heading and decoupling of the flight controls. The structure and main functions of the control system is presented, and method of control laws synthesis is proposed. Flight control system is based on the model‐following design technique. Two kinds of flight control systems are taken into consideration. The first solution is based on the optimal full‐state feedback controller, the second one is the simplified controller, using the easy observed states for feedback loop only. The project calculation of the flight control system for PZL‐110 “Koliber” aircraft, computer simulations and preliminary flight testing results will be presented.