Search results

The practice of public relations (PR) is shaped by the ‘life world’ of the professionals; moreover, both the experiences of the professionals and societal changes shape the profession in a particular area (Hodges, 2006). Women have always played an important part in the development of PR as a profession and academic field in Turkey. Since PR Association of Turkey was established in 1972, five out of eight presidents have been women, and most of the members are also female. Female PR practitioners represent 70% of the total workforce of PR sector in Turkey, and most of the communication agencies are led by female entrepreneurs.

However, research on women' positions and their multiple roles in PR in Turkey are limited.

This chapter uses a qualitative study with 27 in-depth one-on-one interviews conducted in order to analyse female PR practitioners' experiences related to (1) the start of their careers, (2) their career experiences, (3) their evaluation of the profession, and lastly (4) their career goals. The interviewees included agency owners, managers, deputy general managers and group directors.

The research aimed to discover the female PR professional experience in respect of the difficulties they face in their practice and everyday life, advantages and/or disadvantages of being a female PR professional in Turkey and the ways women balanced their career and family duties.

This study aimed to identify subgroups of esports players based on their gaming behavior patterns across game genres and compare self-efficacy, social efficacy, loneliness and three dimensions of quality of life between these subgroups.

324 participants were recruited from prolific academic to complete an online survey. We employed latent profile analysis (LPA) to identify subgroups of esports players based on their behavioral patterns across genres. Additionally, a one-way multivariate analysis of covariance (MANCOVA) was conducted to test the association between cluster memberships and development and well-being outcomes, controlling for age and gender as covariates.

LPA analysis identified five clusters (two single-genre gamer groups, two multigenre gamer groups and one all-genre gamer group). Univariate analyses indicated the significant effect of the clusters on social efficacy, psychological health and social health. Pairwise comparisons highlighted the salience of the physical enactment-plus-sport simulation genre group in these outcomes.

This study contributes to the understanding of the development and well-being benefits experienced by various esports consumers, as well as the role of specific gameplay in facilitating targeted outcomes among these consumer groups.

The aim of this paper is twofold. The main objective is to contribute to a more comprehensive understanding of the tensions that characterize social enterprises because of their dual (economic and social) commitments in a Hungarian context.

The research was exploratory, as no structured inquiry has been carried out in a Hungarian context concerning the sources of tension social enterprises encounter because of their dual commitments. Therefore, a qualitative approach was chosen to achieve the exploratory goal. Semi-structured in-depth interviews were carried out with one expert and nine social entrepreneurs to map and understand these tensions in a Hungarian context.

The research provides a comprehensive three-level model of tensions in which concrete (observable) tensions are grouped into 4 main groups of tensions and 15 subgroups.

This study is original in two ways. First, besides the numerous tensions other researchers have already observed, this study revealed some that have not been empirically observed. Second, being the first research on tensions in a Hungarian context, to the best of the authors’ knowledge, the results increase understanding of social entrepreneurship in a Hungarian context based on the lived experiences of Hungarian social entrepreneurs.

This chapter explores the extent to which female public relations (PR) practitioners perform professionalism in the workplace by interrogating and examining their professional behaviours. Using an ethnographic approach, where the researcher is immersed in the field, it uncovers the lived experiences and behavioural responses of women working in PR agency environments in the United Kingdom and enables a rich description of professional behaviours to emerge.

Fawkes argues that research into roles in PR ‘has tended to assess roles using management rather than sociological theory’ (2014, p. 2). That is not to say that all PR research adopts the same paradigmatic stance. Several scholars have encouraged the development of a research agenda rooted in social theory. Holtzhausen called for a move away from what she termed the ‘modernist approach to organizations’ (2002, p. 251), which focuses on management discourse, and encouraged instead a focus on the postmodern concept of discourse, where meaning is constructed and conveyed through social and institutional practices.

In seeking to discover the ‘lived experience’ of female practitioners, this chapter locates professionalism in the context of their behaviours and enables individuals to articulate their understandings of the relationship between performance and professionalism. Using Goffman's (1959) work on social encounters as performances in conjunction with Foucauldian discourse and Feminist theory, this chapter explores the three stages of performing professionalism – preparation, performance and reception – through the eyes of women working in PR agencies in the United Kingdom to explore their lived experience and determine how gender affects their performance of professional behaviour.

This paper aims to investigate the impact of online identity orientation and online friendship homophily on online socializing, online information search and ethnic guests’ hospitality experiences.

The study uses structural equation modeling to test a conceptual model developed after reviewing hospitality literature. Data is collected from a sample of 514 Turkish-Dutch ethnic guests living in the Netherlands using a self-administered questionnaire.

The results show that online identity orientations aligned with minority and majority cultures impact online friendship homophily and online socializing, which subsequently impact online information search and hospitality experiences of ethnic guests.

On the whole, ethnic communities have considerable spending power. The findings point to heritage and mainstream cultural socialization accounting for travel and hospitality experiences within an ethnic minority group. The findings supply relevant information for hospitality sectors on services to endorse or promote to guests from ethnic communities.

The study examines the simultaneous effects of online identity orientations and online friendship homophily on online socialization and hospitality experiences of ethnic guests. It highlights the role of culture in explaining the use of social networking sites and its potential impact on hospitality-related behaviors and experiences of ethnic guest consumers.

Marine seaweeds, characterised by high-valued bioactive compounds, are used worldwide for several applications, including human food, animal feed, pharmaceutics and cosmetics, bioplastics, agricultural fertilisers, biofuels, and others. Seaweed production can be carried out through different approaches, from on-land or sea-based cultivation to the harvesting of wild stocks. The latter can be of particular importance in the case of seasonal algal over-proliferations, often caused by eutrophic conditions associated with intensive human industrial activities, and which wreak havoc with ecosystem functioning and hinder economic activities. In Europe, Italy experiences seaweed blooms in several coastal basins, such as the Lagoon of Venice and the Lagoon of Orbetello (Tuscany). Here, the proliferating seaweed represents a disturbance to the natural ecosystem and to local business and touristic activities. These biomasses hold no economic value in the country and are systemically removed and disposed of. Re-purposing the biomass to produce seaweed-derived commercial goods would provide benefits for the environment and local economic activities while promoting a sustainable business within a Circular Economy framework and contribute to the UN Sustainable Development Goals number 12 (‘Responsible consumption and production’), and number 14 (‘Life under water’), among others.

Road transport networks might face the most significant transformation in the following decades, mostly due to the anticipated introduction of Connected and Automated Vehicles (CAVs). The introduction of connectivity and automation will be realised gradually. There are distinctive levels of automation starting from single-dimension automated functionalities, such as regulating the vehicle’s longitudinal behaviour via Adaptive Cruise Control (ACC) systems. Although the technological readiness level is undeniably far from full vehicle automation, there are already commercially available lower-level automated vehicles. The penetration rate of vehicles equipped with Advanced Driver Assistance Systems (ADAS) such as ACC or Cooperative-ACC is constantly increasing bringing new driving behaviours into existing infrastructure, especially on motorways. Lately, several experiments have been conducted with platoons of ACC and CACC-equipped vehicles aiming to study the characteristics and properties of the traffic flow composed by them. This chapter aims to gather the most significant efforts on the topic and present the recent status of research and policy. The impact analysis presented within this chapter is multi-dimensional spanning from traffic flow oscillations and string stability, traffic safety to driving behaviour, energy consumption, and policy, all factors where automation has the potential to contribute to a more sustainable transport system. Investigations through analytical approaches and simulation studies are discussed as well, in comparison to empirical insights, attempting to generalise experimental conclusions. At the end of this chapter, the reader should have a clear view of the existing and potential benefits of CAVs but also the existing and future challenges they can bring.

Early studies projected potential societal, economic and environmental benefits by the widespread deployment of Autonomous and Connected Transport (ACT) promising a significant reduction of transport costs and improvement in road safety. An effective way of assessing ACT impact is via simulations, where results are largely affected by the scenarios defining the ACT development. However, modelled scenarios are very diverse due to the huge uncertainty in ACT development and deployment. This chapter aims to shed light on the different ACT simulation scenarios and sustainability aspects that should be considered while developing or reporting the simulation results. To this end, this chapter discusses the various simulation approaches, what the required (or the typically utilised) pipelines are, and how some components are more important or less important than in ‘classic’ modelling and simulation approaches. Special focus is dedicated to the uncertainty related to ACT operational parameters and how these will impact transport modelling. To address said uncertainty, an analysis of current approaches to scenario building is provided, as the chapter guides the reader through different methodologies and clusters them in relation to the desired indicators. Finally, the chapter identifies and proposes Key Performance Indicators (KPIs) that are useful when applying simulation tools to assess ACT scenarios. These KPIs can be used for simulation scenario development to test particular sustainability aspects of ACT deployment and relevant policies.

Virtual goods consumption has risen dramatically in recent years. Recognizing the benefits of virtual goods in generating revenue for online game companies, marketers strive to understand the motives behind virtual goods purchases. We investigated the direct and indirect effects of functional, emotional, and social values through player satisfaction on purchase intention toward virtual goods among online players.

In total, we surveyed 332 online game players utilizing a structured questionnaire. We employed a multi-analytic approach combining partial least squares structural equation modeling (PLS-SEM) and necessary condition analysis (NCA) to examine the proposed relationships.

The findings show that all dimensions of value and player satisfaction significantly affect the intention to acquire virtual goods. However, social value does not exert a significant effect on player satisfaction. Moreover, we confirmed that player satisfaction mediates the relationships between functional value, emotional value, and purchase intention. Furthermore, NCA results indicated that all predictors in the model are necessary conditions of purchase intention for virtual goods.

These findings contribute to an enhanced understanding of purchase intentions among online game players from a symmetric (PLS-SEM) and asymmetric (NCA) perspective by proposing a multi-analytic approach.

The document underscores the need for systematic smart mobility policies to advance smart cities, addressing resource waste and environmental issues. Recognizing challenges in adopting efficient smart mobility, the paper seeks to fill a literature gap by identifying governance-related best practices and success factors. The objective is to develop a clear framework for smart mobility adoption with policy implications, especially for Euro-Mediterranean (EuroMed) Smart Cities, reducing congestion and costs while promoting sustainability through data-driven decision-making and integration models.

To conduct the study, we adopt a multiple-case approach, examining different smart mobility applications in three of the world's most relevant smart city contexts according to international rankings, namely New York, Copenhagen and Singapore. Starting with the framework emerging from the research sample, which is representative of three different continents and cultures, a comparative assessment is then made with two EuroMed Smart Cities, highlighting their relative gaps.

The paper presents an innovative framework for smart mobility that highlights five key success factors. In addition to highlighting related gaps with a sample of EuroMed Smart Cities, it offers guidelines and implications for administrators, policy makers and mobility managers.

This success framework is a powerful tool, framework and guideline with numerous theoretical and managerial implications. Indeed, it directs policymakers, policymakers and mobility managers toward creating innovative business models for sustainable smart mobility, maximizing the efficiency of the centralized urban system, reducing negative externalities, breaking down barriers and pursuing greater efficiency, resilience and equity in the accessibility, mobility and sustainable livability of smart cities.