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Linear supply chain models often overlook the impact that end-users (i.e. people who “consume” or otherwise realize the intended value of the product or service) can have on core supply chain processes. As the global trade environment rapidly evolves, business and government leaders are seeking more regionalized, sustainable circular models that position “consumers” at the center of dynamic value creation and consumption networks. This chapter outlines some ways to leverage end-users of the value chain to inform development and sustainment of circular supply chain strategies and processes. First, we describe the economic, social, and ecological trends that motivate organizational leaders and managers to implement more circular supply chain models. We then provide specific ideas on how managers can leverage end-users to close, slow, narrow, intensify, and dematerialize core supply chain processes.

Come, Madam But I don't have my shoes on. Come, Madam.

Policies aimed at intensifying innovation, and how they relate to industrial activities, is the major theme of this chapter. We build on Industrial Marketing and Purchasing (IMP) studies of innovation, as well as relational approaches to policy studies, to examine the means and goals of innovation policy. From the IMP literature, we take the notion that interaction in business relationships implies continuous learning and adaptations. From this perspective, investments in innovation are marginal in relation to existing patterns of investment, including those in business relationships. From policy studies, we take the view that policymaking and implementation should be treated as sets of interactions, whose outcomes are the effects of multiple and heterogeneous relationships. Based on these principles, we pursue three arguments: (1) Innovations are not primarily effects of innovation policies; (2) Policy-initiated innovation systems, clusters and networks do not necessarily intensify innovation; and (3) Innovation policies and their instruments produce tangible effects, although often in unexpected or unintended ways. We conclude the chapter with suggestions for research and for innovation policymaking.

This study increases understanding of the influence of Russian culture and society on travel practices during Soviet times and now, through the subjective experiences of Russian women. Based on the life-history narratives concerning travel of Russian women who lived in the USSR and worked for the government, the study explores features of traveling during Soviet and Russian times: norms and rules, gender aspects, Russianness and habitus. Both culture and governmental restrictions and societal rules affected how women traveled in Soviet times. This study demonstrates how historical and social contexts and habitus were significant for women in the past and continue to be so in the present, as well as how they have affected these women’s travel practices. By drawing on social reality, gender literature, Bourdieu’s concept of habitus, and sociohistoric patterning of consumption from the research domain of consumer culture theory, this study seeks to fill the gap in understanding the significance of these aspects for travel practices.

Given the dramatic changes taking place in society, the economy, and technology, 21st-century organizations need to engage in new, more spontaneous, and more innovative ways of managing. I investigate why an increasing number of companies are including artists and artistic processes in their approaches to strategic and day-to-day management and leadership.