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Under club president Florentino Pérez, Real Madrid Football Club appeared to utilise the proto-image of the firm (PIF) management approach. Such a strategy embraces the use of branding, values and mid- to long-term planning to generate income. In the case of Real Madrid, the strategy comprised the recruitment of 'Galácticos', which helped it to become the world's number one club in terms of both turnover and profile. Although the strategy delivered success economically, questions remain regarding its sustainability for a sporting organisation.

The purpose of this article is to describe the design and development of an e‐health strategy for the Spanish health care system. Using quality function deployment and benchmarking analysis as an analytical model, a strategy in e‐health care is proposed.

This article uses the case of a Spanish community to build a general framework for e‐health system development. Based on a multi‐disciplinary literature, and the specific needs of a community, the process of e‐health system development is analyzed and reduced into a series of phases that form an integrated method. Best practice managerial techniques are adapted to the healthcare industry and the inter‐relationships between them are mapped in a theoretical model that results in the desired outcomes.

This analysis produces a road‐map to e‐health system development consisting of several phases: analysis of the current situation of the system and determination of objectives; collection and analysis of customer expectations; development of an action plan through cross‐evaluation of customer and system needs; cost and strategic analyses; and evaluation and control systems. Managerial implications are provided.

The strategy proposed in this article is a prototype and an ongoing study in the Castilla‐La Mancha community.

This paper explains the concept of support as an economic driver of football. It begins with a theoretical approach to the concept of support and a review of the literature relating to support, fan typology and factors that determine attendance at stadia. Next, factors that influence support are explained and a schema for a model of support is proposed. Finally, an analysis is carried out of the influence of attendance on revenues in Spanish professional football clubs.

The objective of this paper is to address the question of whether the Balanced Scorecard (BSC) can be utilized in non‐profit organizations, in particular hospital sector organizations. A secondary objective addresses the issue of whether the BSC can be utilized employing the methodology encountered in the literature.

A case is presented of a private Spanish hospital, specializing in psychiatric patients, which is owned by a religious congregation and which utilizes a very primitive and informal information system. The case describes the design of the strategic map and the BSC for this hospital.

The paper concludes that the BSC is applicable to any type of organization, albeit with modifications; a BSC for non‐profit organizations must be modified to include a mission perspective, thus supporting Kaplan's model for non‐profit organizations. Hospitals should also include an additional perspective which provides specific information on social demographic factors regarding the hospital's operating environment.

The contribution of this paper is threefold. First, the case supports Kaplan's inclusion of a mission perspective for non‐profit organizations. Second, it further modifies the non‐profit BSC by including an additional perspective which provides specific information on social demographic factors regarding the hospital's operating environment. The authors are unaware of any instance where this additional perspective has been included in the model. Finally, the case provides a fully developed BSC and strategy map for a hospital which can be used as a template for other health‐care organizations.

To use quality function deployment (QFD)/benchmarking for building an optimal activity‐based costing (ABC) model using baseline information from five different Spanish hospitals.

The customer satisfaction benchmarking process in QFD is discussed along with the benefits of hierarchical benchmarks in specifying areas of strategic competition and the logically ensuing product/service strategic decision‐making requirements. A case study is presented to illustrate the use of two methodological approaches: benchmarking and QFD to obtain the final product of the paper: an optimal ABC.

The resulting outcome from the QFD/benchmarking analysis is an ABC model, which has the customer expectations and the requirements that hospitals are looking for.

Future research can benefit from this research by expanding the scope from hospitals to other types of industries in order to comparatively analyze the applicability of the proposed tools, and applying the same methodology to other hospitals for developing a model for a standardized costing system in health care industry.

With the outcomes produced by the methodology applied in this paper, hospital strategic decision makers can now have specifics on which to base decisions regarding the most appropriate allocation of time, human and capital resources.

The paper presents a new approach for developing an optimal ABC for healthcare by applying two important methodologies: benchmarking and QFD. The use and modification of these methodologies in healthcare are new to research for achieving a final ABC model that will easily identify any performance improvements.

The intent of the work is to go beyond the conventional model of disaster risk prevention, where community residents are objects of risk communication initiatives, and develop and implement a relational model of risk communication wherein they are active agents of knowledge transfer.

The relational model of risk communication translates risk knowledge into narrative forms that community members can share. The article discusses the conceptual basis of the model and, then, describes how it has been pilot tested and implemented in the field. Evaluation of the pilot tests consist of pre- and post-surveys comparing control and test groups.

Encouraging results have been seen among vulnerable communities, such as residents in a refugee camp and schoolchildren in a storm surge vulnerable town. These outcomes support the idea that the relational approach can empower residents to be active agents of risk communication.

The relational model taps into the knowledge and agency of community.

Purpose: This chapter analyzes the policies of immigration control implemented in Mexico in 2014 to deter the migration of Central Americans to the United States, and their impact on Central American youth migrants.

Methods: This chapter draws from three pools of data: (1) participant observation and interviews conducted with minor migrants in Mexico from 2015 to 2019; (2) Mexican and US government data on detentions and deportations of Central American minor migrants; and (3) publicly available information on Mexican and Guatemalan government programs and media campaigns targeted at addressing the migration of Central American minor migrants.

Findings: This chapter posits that the policies of migrant detention and deportation implemented in Mexico in 2014 turned the entire country into a borderland for Central Americans. These policies expanded the areas of migrant surveillance, detention, and deportation beyond Mexico’s traditional border regions, which, in turn, made youth migrants’ journeys through Mexico more precarious and prone to violence.

Research implications: This chapter examines the impact of immigration and border control policies implemented in Mexico and anti-immigration propaganda on Central American youth, and it demonstrates how Mexico has been converted into an expanded US border territory in an attempt to prevent migrants from reaching the United States’ physical borderland.

Value: This chapter analyzes the impact of US-led detention and deportation policies aimed at Central American migrants throughout Mexico, rather than just in the traditional border regions. These relatively novel policies are at the forefront of immigration control and warrant special attention.