Design and implementation of a relational model of risk communication
Disaster Prevention and Management
ISSN: 0965-3562
Article publication date: 30 August 2022
Issue publication date: 14 June 2023
Abstract
Purpose
The intent of the work is to go beyond the conventional model of disaster risk prevention, where community residents are objects of risk communication initiatives, and develop and implement a relational model of risk communication wherein they are active agents of knowledge transfer.
Design/methodology/approach
The relational model of risk communication translates risk knowledge into narrative forms that community members can share. The article discusses the conceptual basis of the model and, then, describes how it has been pilot tested and implemented in the field. Evaluation of the pilot tests consist of pre- and post-surveys comparing control and test groups.
Findings
Encouraging results have been seen among vulnerable communities, such as residents in a refugee camp and schoolchildren in a storm surge vulnerable town. These outcomes support the idea that the relational approach can empower residents to be active agents of risk communication.
Originality/value
The relational model taps into the knowledge and agency of community.
Keywords
Acknowledgements
The authors wish to thank Emma Phillips, Amal Ali and Ignacio Urrutia of The World Bank, for their contribution to this research and tireless work in the area of disaster risk reduction.
Citation
Lejano, R.P., Haque, A., Kabir, L., Rahman, M.S., Pormon, M.M. and Casas, E. (2023), "Design and implementation of a relational model of risk communication", Disaster Prevention and Management, Vol. 32 No. 1, pp. 117-138. https://doi.org/10.1108/DPM-07-2022-0153
Publisher
:Emerald Publishing Limited
Copyright © 2022, Emerald Publishing Limited