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Machine learning (ML) has recently gained momentum as a method for measurement in strategy research. Yet, little guidance exists regarding how to appropriately apply the method for this purpose in our discipline. We address this by offering a guide to the application of ML in strategy research, with a particular emphasis on data handling practices that should improve our ability to accurately measure our constructs of interest using ML techniques. We offer a brief overview of ML methodologies that can be used for measurement before describing key challenges that exist when applying those methods for this purpose in strategy research (i.e., sample sizes, data noise, and construct complexity). We then outline a theory-driven approach to help scholars overcome these challenges and improve data handling and the subsequent application of ML techniques in strategy research. We demonstrate the efficacy of our approach by applying it to create a linguistic measure of CEOs' motivational needs in a sample of S&P 500 firms. We conclude by describing steps scholars can take after creating ML-based measures to continue to improve the application of ML in strategy research.

Territorial food markets and governance have emerged as a key mechanism for the design and implementation new food systems and policies aimed at sustainable cities. However, the many existing policies tend to overlook the way food markets and supply strategies work. This chapter analyses governance in traditional agri-food markets in Brazil, aiming to demonstrate how, in different contexts, the economic interactions between actors are embedded in a set of social institutions (cultural values), which define modes of governance, participation in the markets and can be potential to fostering new (sustainable) rural-urban relations. These institutions challenge and compete with formal regulatory requirements imposed by the public authorities, which often disrupt and/or inhibit the development of local and traditional production and consumption practices, posing obstacles to the fostering rural-urban relations and the construction of solid local policies for food supply. Empirical data refer to three traditional Brazilian markets: the Feira do Pequeno Produtor in Passo Fundo, located in the South of Brazil, the Feira Central de Campina Grande and the Feira de Caruaru, both located in the Northeast of the country. The results point to the necessity and centrality to cities food supply policies recognise, encourage and institutionalise these markets traditional institutions in order to overcome supermarketisation and consolidate sustainable food systems. These process could be able to remove traditional markets from marginalise, promoting not only their survival, but their growth and consolidation as a source of decent work, healthy food and new sustainable rural-urban relationships.

Food-borne illnesses are common worries for tourists. In-flight food safety issues reflect the interrelated factors arising from an expanding airline industry, with its increased passenger loads, extended flight times, and multiple service activities. Adapting to these new challenges, and especially the global spread of food-borne diseases, requires an understanding of the cabin crew role as food handlers and the risks associated with this task. This chapter outlines the key factors that determine the safe delivery of in-flight food services, highlights the benefits of best practice to airline operators, passengers, and tourism boards, and addresses the policy implications for airline regulators and national health authorities.

Business and society have been known to be interlinked by a thread called sustainability. However, over the years, this thread has lost its strength because of the dominance of an instrumental perspective towards corporate sustainability (CS). Literature shows that there are innumerable tensions around CS decisions and propose several reasons why decision-makers predominantly resort to the instrumental perspective (CS as a mean) rather than the intrinsic perspective (CS as an end) when addressing these tensions. In this chapter, the authors offer a novel solution to overcome this issue by adapting the existing definition of moral imagination (MI) from the business ethics domain to the CS domain with the help of climate science literacy and mental models of climate phenomena. The authors posit that practicing this adapted MI can facilitate decision-makers to move from the instrumental perspective to adopt an intrinsic perspective through integrative and paradox approaches when handling tensions in CS decisions. The authors contribute to the broad field of sustainability by proposing a conceptual framework that links MI to the intrinsic perspective of CS decisions. This chapter not only offers several theoretical contributions and future research directions but also posits that the empirical verification of this framework can offer much-needed insights to managers and policy-makers to combat one of the significant threats to the survival of our planet, climate crisis.

In this introduction restructuring of work is presented as an ongoing, locally situated process in which actors within work organizations play an important role. Central themes of this process are the increasing importance of the cultural within the economical sphere, the different organizational options of organizations, new tensions in labor relations and the local consequences of continuous spatial relocation of labor. Before introducing the different contributions to the volume, attention is paid to methodological implications for research on the increasing interrelations of the global and local within processes of work restructuring.