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The chapter examines a comprehensive review of cross-disciplinary literature in the domain of supply chain forecasting during research period 1991–2017, with the primary aim of exploring the growth of literature from operational to demand centric forecasting and decision making in service supply chain systems. A noted list of 15,000 articles from journals and search results are used from academic databases (viz. Science Direct, Web of Sciences). Out of various content analysis techniques (Seuring & Gold, 2012), latent sementic analysis (LSA) is used as a content analysis tool (Wei, Yang, & Lin, 2008; Kundu et al., 2015). The reason for adoption of LSA over existing bibliometric techniques is to use the combination of text analysis and mining method to formulate latent factors. LSA creates the scientific grounding to understand the trends. Using LSA, Understanding future research trends will assist researchers in the area of service supply chain forecasting. The study will be beneficial for practitioners of the strategic and operational aspects of service supply chain decision making. The chapter incorporates four sections. The first section describes the introduction to service supply chain management and research development in this domain. The second section describes usage of LSA for current study. The third section describes the finding and results. The fourth and final sections conclude the chapter with a brief discussion on research findings, its limitations, and the implications for future research. The outcomes of analysis presented in this chapter also provide opportunities for researchers/professionals to position their future service supply chain research and/or implementation strategies.

Internet + and Electronic Business in China is a comprehensive resource that provides insight and analysis into E-commerce in China and how it has revolutionized and continues to revolutionize business and society. Split into four distinct sections, the book first lays out the theoretical foundations and fundamental concepts of E-Business before moving on to look at internet+ innovation models and their applications in different industries such as agriculture, finance and commerce. The book then provides a comprehensive analysis of E-business platforms and their applications in China before finishing with four comprehensive case studies of major E-business projects, providing readers with successful examples of implementing E-Business entrepreneurship projects.

Internet + and Electronic Business in China is a comprehensive resource that provides insights and analysis into how E-commerce has revolutionized and continues to revolutionize business and society in China.

Internet + and Electronic Business in China is a comprehensive resource that provides insight and analysis into E-commerce in China and how it has revolutionized and continues to revolutionize business and society. Split into four distinct sections, the book first lays out the theoretical foundations and fundamental concepts of E-Business before moving on to look at internet+ innovation models and their applications in different industries such as agriculture, finance and commerce. The book then provides a comprehensive analysis of E-business platforms and their applications in China before finishing with four comprehensive case studies of major E-business projects, providing readers with successful examples of implementing E-Business entrepreneurship projects.

Internet + and Electronic Business in China is a comprehensive resource that provides insights and analysis into how E-commerce has revolutionized and continues to revolutionize business and society in China.

This article reviews the quantitative marketing literature on artificial intelligence (AI) through an economics lens. We apply the framework in Prediction Machines: The Simple Economics of Artificial Intelligence to systematically categorize 96 research papers on AI in marketing academia into five levels of impact, which are prediction, decision, tool, strategy, and society. For each paper, we further identify each individual component of a task, the research question, the AI model used, and the broad decision type. Overall, we find there are fewer marketing papers focusing on strategy and society, and accordingly, we discuss future research opportunities in those areas.

Given the maturation of the internet and virtual communities, an important emerging issue in the humanities and social sciences is how to accurately analyze the vast quantity of documents on public and social network websites. Therefore, this chapter integrates political blogs and news articles to develop a public mood dynamic prediction model for the stock market, while referencing the behavioral finance perspective and online political community characteristics. The goal of this chapter is to apply a big data and opinion mining approach to a sentiment analysis for the relationship between political status and economic development in Taiwan. The proposed model is verified using experimental datasets collected from ChinaTimes.com, cnYES.com, Yahoo stock market news, and Google stock market news, covering the period from January 1, 2016 to June 30, 2017. The empirical results indicate the accuracy rate with which the proposed model forecasts stock prices.

At least 35 years have passed since Slovic's (1987) seminal article on the ‘Perception of Risk’, wherein the conceptual foundations for understanding general risk and the psychometric properties underlying how individuals perceive risks were laid. Over the same time span, research on risk perception in the context of travel has become voluminous and recurrent. It is therefore fitting that in a modern, post-COVID age, Slovic's theory of risk perception is re-examined in the travel context, given the recent dramatic transformation of travel, the emergence of novel tourism-related risks and persistent scholarly attempts to understand travel risk theory. Using modern data mining methods and content analysis techniques, this chapter examines the stability and validity of long-standing categories and taxonomies of perceived travel risks, based on data archived in a sizeable database of scholarly studies related to travel risk (n = 17,790 studies), across an extensive 35-year period from 1990 to 2022. Findings infer two higher-order dimensions that likely underpin the taxonomic organization and relational ordering of different travel risk types and clusters. Findings also suggest a possible shift from Slovic's original theory in the way risks are perceived, at least in the travel context.

Introduction: Lending is an age-old concept, and Peer-to-Peer (P2P) lending is not new. The reduction in the issuing of loans by banks has made people switch from traditional to online mode. The introduction of the online P2P lending industry is in its nascent stage of growth. As this industry is relatively new, understanding user experience, sentiments, and emotions would be helpful for the industry to innovate as per customer requirements.

Purpose: To explore the patterns in the sentiments expressed by users of ‘Cashkumar’ based on Google reviews.

Methodology: Sentiments have been analysed using user experience in risk, cost, ease of use, and loan processing time. Python application was used for sentiment analysis of Google reviews.

Findings: The sentiment analysis results showed that the average sentiment score was 0.7144, which indicates that the user sentiment towards ‘Cashkumar’ is positive. The reviews reflect that the users, especially borrowers were satisfied with the platform’s services and happy with loan processing time. The other factors – ease of use, cost, and risk – were not given much importance by users. Both lenders and borrowers faced a few issues, but the results of the lender’s sentiment analysis could not be generalised due to a smaller number of posted reviews.