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Book part
Publication date: 7 June 2024

Gennaro Maione

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Sustainable Innovation Reporting and Emerging Technologies
Type: Book
ISBN: 978-1-83797-740-6

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Understanding Intercultural Interaction: An Analysis of Key Concepts, 2nd Edition
Type: Book
ISBN: 978-1-83753-438-8

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Book part
Publication date: 4 March 2024

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Managing Destinations
Type: Book
ISBN: 978-1-83797-176-3

Book part
Publication date: 14 March 2024

Luis Matosas-López

The versatility of customer relationship management (CRM) systems has kept these technologies popular over the years. These solutions have been integrated into organizations of…

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The versatility of customer relationship management (CRM) systems has kept these technologies popular over the years. These solutions have been integrated into organizations of all sizes, from large corporations to small- and medium-sized enterprises. Similarly, CRM systems have also found applications in all types of industries and business sectors. All this has been the driving force behind the proliferation of CRM solutions around the world. In this chapter, the author not only reflects on the impact and democratization of CRM systems on business management and marketing strategies but also explores how these technologies can determine the company's income. In particular, the author presents an experiment that analyzes the extent to which the volume of annual investment in CRM solutions can be used to predict annual net income in a sample of companies. Using time series analysis and applying the autoregressive integrated moving average modeling technique, the researcher examines a sample of 10 companies from different industries, and countries, over a 20-year period. The results show the efficiency of the predictive models developed in nine of the 10 companies analyzed. The findings of this study allow us to conclude that there seems to be an association between the investments made in CRM solutions and the income of the companies that invest in these technologies.

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The Impact of Digitalization on Current Marketing Strategies
Type: Book
ISBN: 978-1-83753-686-3

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Book part
Publication date: 15 April 2024

Michela Mari

The attention of scholars and policy makers towards the topic of innovation has consistently increased, especially in recent years. This is justified by the fact that innovation…

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The attention of scholars and policy makers towards the topic of innovation has consistently increased, especially in recent years. This is justified by the fact that innovation undoubtedly plays, today, a crucial role in driving a country’s economic growth, improving productivity and, more generally, enhancing overall societal well-being.

When the discourse around innovation focuses on its economic dimension, the strong intertwinement with entrepreneurship emerges. In line with this, focusing on research on innovation in organisations and, especially, innovation in relation to the figure of the entrepreneur is considered, plenty of studies have been carried on, over time, in many disciplines, analysing the role of the entrepreneur in relation to innovation from various different angles. However, especially when management studies are considered, we can notice a poor consideration of the role played by the gender of the entrepreneur. In line with this consideration, by means of a systematic literature review, this chapter aims to fill this literature gap focusing on the intertwinement that can be envisaged, in management studies, among the issues of entrepreneurship and innovation in the case of women-owned firms.

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Current Trends in Female Entrepreneurship: Innovation and Immigration
Type: Book
ISBN: 978-1-83549-101-0

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Book part
Publication date: 21 May 2024

Muhammad Shujaat Mubarik and Sharfuddin Ahmed Khan

Digital technologies (DTs) have emerged as a major driving force, transmuting the ways Supply Chains (SCs) are managed. The integration of DTs in supply chain management (SCM)…

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Digital technologies (DTs) have emerged as a major driving force, transmuting the ways Supply Chains (SCs) are managed. The integration of DTs in supply chain management (SCM), Digital Supply Chain Management (DSCM), has fundamentally reshaped the SCM landscape, offering new opportunities and challenges for organizations. This chapter provides a comprehensive overview of modern DTs and the way they impact modern SCM. This chapter has twofold objectives. First, it illustrates the major changes that DTs have brought to the supply chain landscape, unraveling their multifaceted implications. Second, it offers readers a deeper and comprehensive understanding of the challenges and opportunities arising from the incorporation of DTs into supply chains. By going through the chapter, readers will be able to have a comprehensive grasp of how DTs are reshaping SCM and how organizations can survive and thrive in the digital age. This chapter commences by shedding light on how DTs have and continue to redefine SCM, improving supply chain resilience, visibility, and sustainability in an increasingly complex and interconnected world. It also highlights the role of DTs in enhancing SC visibility, agility, and customer-centricity. Furthermore, this chapter briefly highlights the challenges related to the adoption (pre and post) of DTs in SCM, elucidating on issues related to talent acquisition, data security, and regulatory compliance. It also highlights the ethical and societal implications of this digital transformation, emphasizing the significance of responsible and sustainable practices. This chapter, with the help of three cases, illustrates how the adoption of DTs in SC can impact the various SC performance indicators.

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The Theory, Methods and Application of Managing Digital Supply Chains
Type: Book
ISBN: 978-1-80455-968-0

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Extractive Industries, Social Licensing and Corporate Social Responsibility
Type: Book
ISBN: 978-1-83549-127-0

Book part
Publication date: 21 May 2024

Muhammad Shujaat Mubarik and Sharfuddin Ahmed Khan

Economic costs and benefits are at the core while taking decision to adopt digitalization in the supply chain. The present chapter provides an in-depth exploration of the economic…

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Economic costs and benefits are at the core while taking decision to adopt digitalization in the supply chain. The present chapter provides an in-depth exploration of the economic dimensions of digital supply chain management (DSCM) adoption in a firm. Drawing from a diverse source of literature, this chapter discusses the effect of economic outlook on DSCM adoption, the economic benefits of DSCM adoption and costs associated with it, and economic analysis and evaluation methodologies. The chapter also shares the case studies illustrating the real-world implications of economic considerations within DSCM initiatives. The chapter highlights how changing international socioeconomic and political dynamics can influence businesses across the globe. By analyzing the impacts of evolving market trends, changing consumer preferences, and geopolitical tensions, organizations can considerably forecast the possible impacts of these macroeconomic forces adeptly. The chapter also undertakes discussion on the economic cost and benefits associated with DSCM adoption. The economic analysis helps understand that the expected benefits outweigh economic costs, substantiating the economic viability of DSCM projects. The chapter concludes by discussing the examples of some real-world companies, highlighting how organizations have successfully applied economic analyses to their DSCM initiatives. This also highlights as to how showcasing how detailed economic assessments can justify substantial investments, deliver operational efficiencies, and reshape industries.

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The Theory, Methods and Application of Managing Digital Supply Chains
Type: Book
ISBN: 978-1-80455-968-0

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Book part
Publication date: 10 June 2024

Neven Šerić, Ivana Kursan Milaković and Ivan Peronja

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Specialised Tourism Products
Type: Book
ISBN: 978-1-83549-408-0

Book part
Publication date: 19 March 2024

John Thomas Flynn and Lloyd Levine

A quick search of the headlines of major newspapers reveals a treasure trove of technology procurement gone wrong. While the private sector seems to adopt and implement new…

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A quick search of the headlines of major newspapers reveals a treasure trove of technology procurement gone wrong. While the private sector seems to adopt and implement new technology seamlessly and quickly to deliver for customers, the government struggles to accomplish technology purchases and integrations with the same ease. As governments in the United States are looking to retain their current workforce and attract the next generation of workers, the technological capabilities and ethos of governments will be paramount. With nearly every industry being transformed by technology and Generation T being the first generation to have an ingrained “technology first” mindset, the ability of governments to attract these workers depends, in large part, on the ability to transform their government technology culture, policies, and practices.

In this chapter, the authors examine the administrative branch and observe two key components at the root of most technology failures: poor organizational structure in the bureaucracy and the lack of an empowered Chief Information/Technology Officer. Building upon case studies from Massachusetts and California, this chapter looks at the factors related to failure or success to understand the technology procurement culture. The chapter concludes by presenting four key “best practice” principles of public policy and administration that can be implemented by almost any governmental entity to improve their acquisition and implementation of technology.

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Technology vs. Government: The Irresistible Force Meets the Immovable Object
Type: Book
ISBN: 978-1-83867-951-4

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