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Article
Publication date: 5 May 2015

Iris Rittenhofer

This paper is positioned at the intersection of the spatial and the practice turn in management research. The purpose of this paper is to address the phenomenon of transgressive…

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Abstract

Purpose

This paper is positioned at the intersection of the spatial and the practice turn in management research. The purpose of this paper is to address the phenomenon of transgressive small to medium-sized enterprise (SME) formations and the limitations of SME globalisation research in capturing the connectivity of businesses in disjointed locations, and propose a qualitative case-study design to overcome these limitations.

Design/methodology/approach

The paper critiques existing approaches to SME globalisation, which are informed by an interpretative community that conceives of territorial geography as the nodal point of SMEs and does not distinguish between internationalisation and globalisation. The paper thus addresses related methodological challenges. Based on a synthesis across disciplines and theoretical perspectives, the paper offers a reflexive method for case-study research, in the hope that such a method may increase the productiveness of analytical exploration of the multidimensional quality of SME organising and managing at the focal point of current transformations.

Findings

The paper makes the case for SME globalisation research to move beyond societist and individualist ontologies to embrace social-constructionist thinking, to make practice the unit of case-studies, and to appreciate process geographies of managing and organising.

Research limitations/implications

The paper contributes to business research on SMEs at the nexus of globalising flows. The theoretical, conceptual, and methodological implications are discussed and are substantiated by details and illustrative selected examples from an ongoing study.

Practical implications

The study of social SME landscapes, including from the perspective of the reflexive case-study method, is open to multilingual and international research collaboration.

Originality/value

The paper contributes a multidisciplinary research design that extends SME studies so as to embrace contemporary transformations, by offering a reflexive case-study method for the improvement of research practice. In the field of SMEs, the paper contributes a new concept social “SME landscapes” that could enrich and improve the understanding of contemporary business. In the fields of SME and entrepreneurship studies, the paper implements expressed demands for social constructionist, multidisciplinary approaches.

Details

International Journal of Entrepreneurial Behavior & Research, vol. 21 no. 3
Type: Research Article
ISSN: 1355-2554

Keywords

Book part
Publication date: 14 May 2018

Archie B. Carroll and Jill A. Brown

The purpose of this chapter is to introduce and provide an overview of the topic of corporate social responsibility (CSR). The approach is to present an introduction to the…

Abstract

The purpose of this chapter is to introduce and provide an overview of the topic of corporate social responsibility (CSR). The approach is to present an introduction to the importance of the topic and a review of the concept’s evolution and development which includes an exploration of the topic’s meaning and competing and complementary frameworks which are related. Among these related concepts are the following: business ethics, stakeholder management, sustainability, corporate citizenship, creating shared value, conscious capitalism, and purpose-driven business. These concepts are frequently used interchangeably with CSR, and they have more in common than differences. At their core, each embraces value, balance, and accountability. The chapter also explores a number of key research avenues that are quite contemporary. Among these, the following topics are addressed: political CSR; the CSP–CFP relationship and business case for CSR; upstream/downstream CSR; CSR in emerging economies, corporate social activism, and corporate social irresponsibility. In the final analysis, it is argued that the topic of CSR continues to be on an upward and sustainable trajectory in both conceptual development and practice.

Book part
Publication date: 14 September 2020

Virginia Munro

The Fourth Industrial Revolution has escalated innovation to new heights unseen, creating an evolution of innovation and corporate social responsibility (CSR), and as a result, a…

Abstract

The Fourth Industrial Revolution has escalated innovation to new heights unseen, creating an evolution of innovation and corporate social responsibility (CSR), and as a result, a more Innovative CSR. With this evolution comes also the evolution of the ‘Preneur’ from social entrepreneur to corporate social entrepreneur and corporate social intrapreneur. It is therefore important to acknowledge that social entrepreneurship is not just for the social sector, or start-up entrepreneur – corporations can also be social entrepreneurs. This chapter establishes an understanding of this possibility alongside solving wicked problems and challenges, and how to provide collaborative networks and co-creation experiences to assist others on this journey. More importantly, the chapter discusses how corporates can assist millennials (and Generation Z) by funding and incubating their innovative or social enterprise idea under the umbrella of CSR strategy, until it is ready to be released to the world. The chapter is supported by academic literature and business publications with suggestions for future research opportunities.

Details

CSR for Purpose, Shared Value and Deep Transformation
Type: Book
ISBN: 978-1-80043-035-8

Article
Publication date: 8 July 2021

Suhana Moehl and Barry A. Friedman

This study aims to explore how consumers judge corporate social responsibility (CSR) authenticity. Kelley’s covariation attribution theory (Kelley, 1973) was deployed to explain…

1549

Abstract

Purpose

This study aims to explore how consumers judge corporate social responsibility (CSR) authenticity. Kelley’s covariation attribution theory (Kelley, 1973) was deployed to explain information consumers use that leads to either a substantive or symbolic attribution.

Design/methodology/approach

In total, 101 consumers were randomly assigned to one of three experimental conditions and responded to an online survey: an organization whose CSR practices were unique (low consensus), across their business (low distinctiveness) and over time (high consistency), practiced CSR like competitors (high consensus), in few areas if their business (high distinctiveness) and just initiated their CSR activities (low consistency) or no relevant CSR information (control). The dependent variables were consumer’s substantive attribution, symbolic attribution and the extent that consumers’ reported that consensus, distinctiveness and consistency were important in judging CSR authenticity in general. ANOVA and Scheffe post hoc tests were conducted as appropriate.

Findings

Consumers in the first experimental condition ascribed greater substantive attribution than consumers in the control group and marginality more than the second experimental condition. On the other hand, these same consumers also ascribed greater symbolic attribution than did the control group. After consumers were shown an organization whose CSR activities were unique, practiced across their business and for a long time reported that distinctiveness and consistency were more important in judging authenticity in general.

Research limitations/implications

The survey respondents constituted a convenience sample; however, they were randomly assigned to conditions. This randomization enabled an experimental design capable of making causal statements. The Linkedin platform is mainly used by white-collar individuals and does not incorporate the entire spectrum of airline passengers from other industries, and therefore, may limit generalizability to other industrial sector populations. The sample age was somewhat young and may not be representative of older individuals and young teenagers. Like all online surveys, individuals without internet access did not have an opportunity to participate. Future research should deploy larger sample sizes and greater demographic diversity (e.g. age, country and income).

Practical implications

Executives must lead and engage stakeholders in their organizations’ CSR initiatives. Managers must implement efficiently, using CSR audits that assess the extent that unique initiatives are implemented throughout the business and over time. The findings also suggest that marketing should then effectively communicate CSR in consensus, distinctiveness and consistency terms.

Social implications

Multiple stakeholders urge organizations to be socially responsible. Consumers incorporate social responsibility into buying and investment decisions, and therefore, expect to demand CSR transparency and authenticity. Unfortunately, little is known about how consumers assess CSR authenticity, which is the aim of this research.

Originality/value

This is among the first studies that generalize Kelley’s covariation attribution theory from the micro-level of individual perception and social psychology to the macro organizational level and the first to empirically test the theory at the macro organizational level. This study used an experimental design to test attribution theory as a theoretic explanation of how consumers judge CSR authenticity and the first study to explore whether exposure to CSR information influences the extent that such information is believed to be important in judging authenticity.

Details

Social Responsibility Journal, vol. 18 no. 4
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 18 June 2020

Tao Zeng

The purpose of this paper is to examine corporate social responsibility (CSR) activities in Canadian family firms.

Abstract

Purpose

The purpose of this paper is to examine corporate social responsibility (CSR) activities in Canadian family firms.

Design/methodology/approach

This paper is an empirical work using a sample of Canadian listed companies for eight years between 2010 and 2017.

Findings

Relying on five measures for CSR, this paper finds that, compared with other listed firms, family listed firms have a higher level of CSR engagement. Further tests show that family-named family firms engage in more CSR activities; family firms with second largest shareholders engage in more CSR activities; and family firms affiliated with large business groups engage in more CSR activities. However, family firms whose family members are CEOs, presidents or board chairpersons engage in less CSR engagement.

Originality/value

This paper contributes to the current CSR literature by highlighting the importance of family firm heterogeneity in shaping a firm’s CSR practices. It focuses on four characteristics of Canadian family firms that are potentially connected to CSR, namely, family-named family firms; family firms with family members being CEOs, presidents or chairpersons; family firms with second largest shareholders and family firms affiliated with large business groups.

Details

Social Responsibility Journal, vol. 17 no. 5
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 2 August 2011

Robert E. Hinson and Tidings P. Ndhlovu

With globalisation pressures and increasing burdens on governments to provide comprehensive social services, there is now a need to better understand how firms play their part in…

5024

Abstract

Purpose

With globalisation pressures and increasing burdens on governments to provide comprehensive social services, there is now a need to better understand how firms play their part in sharing these burdens. Views vary from those who believe that CSR and CSI are distractions from profit maximisation to those who argue that participation in such activities contributes to positive social transformation and also benefits participating firms themselves. This paper seeks to conceptualise these debates.

Design/methodology/approach

The paper largely utilises a literature review to derive the research conclusions. Specifically, it examines how CSR, CSI and the socially responsible investment (SRI) index has been used to evaluate corporate behaviour in South Africa, as a novel way of addressing pressing development problems.

Findings

CSI has emerged from the specificities of South African historical development, and it has arguably been driven primarily by legislation and industry charters. It is in this context that CSI, with its paraphernalia of the SRI Index and social capital market, promises to present a new and radical way of addressing developmental problems.

Originality/value

This paper is one of the few studies examining the phenomenon of corporate social investment from a developing economy context.

Details

Social Responsibility Journal, vol. 7 no. 3
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 12 February 2021

Kuldeep Singh and Madhvendra Misra

This paper takes a critical look at the meaning of corporate social responsibility (CSR) based on the available literature on the subject matter. As CSR is an evolving concept…

3007

Abstract

Purpose

This paper takes a critical look at the meaning of corporate social responsibility (CSR) based on the available literature on the subject matter. As CSR is an evolving concept both in meaning and practice, this study aims to highlight CSR actions of the world's six largest organizations (Google, Twitter, Amazon, Apple, ExxonMobil and Walmart). The purpose of choosing these organizations and their CSR adoption was to examine the business-society relationship and the role of key stakeholders in establishing this association.

Design/methodology/approach

This study examined CSR through the case study approach and provides valuable insights by showing that CSR is a connecting link between business and society. Specifically, the authors took a crucial look at various contentious, often ambiguous definitions, theoretical framework, brief historical development, issues and controversies surrounding it, the role of CSR in community development and summing it up with the future direction and managerial implications.

Findings

This study observed that there are some developmental strategies taking place today which are relevant to the issue at stake, such as: contributing to the world economy, corporations donating or engaging in a wide range of philanthropic gestures now than ever and contributing to the beauty of the society by meeting rising community expectations.

Originality/value

By analyzing the worlds' 6 largest companies' CSR initiatives, this study provides valuable insights by showing that CSR is a connecting link between business and society and is based on win-win collaborations between civil society, business, investors and government. These companies' CSR initiatives have been mostly unexplored in past studies.

Details

Journal of Economic and Administrative Sciences, vol. 38 no. 2
Type: Research Article
ISSN: 1026-4116

Keywords

Article
Publication date: 13 June 2008

Fred Robins

This paper aims to explore the general question: Is corporate social responsibility (CSR) a business duty, as many contend, or really just a benign delusion?

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Abstract

Purpose

This paper aims to explore the general question: Is corporate social responsibility (CSR) a business duty, as many contend, or really just a benign delusion?

Design/methodology/approach

To provide an answer to the question the CSR literature is examined from both theoretical and practical perspectives. This paper offers a broad general review and practical assessment of contemporary thinking about CSR. It investigates three precise questions. These are: who pays for CSR, who makes decisions about CSR, and what are the long‐term, potential implications of CSR?

Findings

The three most relevant theoretical frameworks are each found wanting. In particular, none offers managers clear operational guidance. So, although CSR is recognised as morally attractive, it is judged unhelpful to force it on business through regulatory or legislative means. From the questions posed it is revealed that answers to the first two questions are quite clear. The answer to the third is conjecture. The paper finds that none of these questions has yet received adequate attention. The paper offers three main findings: that CSR has costs which may go unrecognised; that it draws managers into decisions which may lie outside their competence; and, if it were widely adopted on a major scale, CSR would have implications for government and civil society which we have scarcely begun to think about.

Practical implications

At the same time, the proven capacity of business to contribute to society through discretionary expenditure is huge. The paper therefore concludes that it is sensible to encourage business to do more. It follows that CSR should be popularised but not imposed.

Originality/value

The paper provides useful information on CSR as a business duty.

Details

Corporate Governance: The international journal of business in society, vol. 8 no. 3
Type: Research Article
ISSN: 1472-0701

Keywords

Article
Publication date: 5 March 2018

Hyejoon Rim and Chuqing Dong

The purpose of this study is to investigate cross-cultural perspectives of corporate social responsibility (CSR) based on Carroll’s (1979, 1991) hierarchical CSR model. The…

1607

Abstract

Purpose

The purpose of this study is to investigate cross-cultural perspectives of corporate social responsibility (CSR) based on Carroll’s (1979, 1991) hierarchical CSR model. The present study examines the role of government and business trust in shaping publics’ expectations of business responsibility.

Design/methodology/approach

The primary data were derived from a cross-sectional survey in the USA, UAE and South Korea (N = 1,121). This paper compares publics’ prioritizations of business responsibilities across countries and examines how public trust in the government and business is related to CSR perceptions.

Findings

The paper presents evidence that publics’ perception of CSR differs significantly across the countries. Moreover, in a trusting society like the UAE, publics tend to put more emphasis on economic and philanthropic duties for business, whereas in a distrusting society like South Korea, publics consider legal and ethical responsibility to be important.

Originality/value

This study adds to the current understanding of diverse publics’ perception of CSR across culture and societies by highlighting the role of public trust in government in defining CSR.

Details

Social Responsibility Journal, vol. 14 no. 1
Type: Research Article
ISSN: 1747-1117

Keywords

Article
Publication date: 22 March 2021

Pierre El Haddad, Alexandre Anatolievich Bachkirov and Olga Grishina

This study aims to explore the commonalities and differences of corporate social responsibility (CSR) perceptions among business leaders in Oman and Lebanon, two Middle Eastern…

Abstract

Purpose

This study aims to explore the commonalities and differences of corporate social responsibility (CSR) perceptions among business leaders in Oman and Lebanon, two Middle Eastern countries forming a comparative dyad with a high level of cultural variance within the Arab cluster.

Design/methodology/approach

Semi-structured interviews were used to elicit qualitative data that were analyzed by means of multilevel analysis.

Findings

The findings provide empirical evidence that CSR is a powerful factor in managerial decision-making in the Middle East with the national cultures of Oman and Lebanon exerting partially differing effects on CSR decision-making.

Practical implications

The study enlightens practicing managers and policymakers in terms of the salience of multiple actors’ influence on CSR decision-making processes and the responses they may receive when developing and implementing CSR initiatives in the Middle East.

Originality/value

The study proposes a seven nodal model, which captures the flow of CSR decision-making in the research contexts.

Details

International Journal of Islamic and Middle Eastern Finance and Management, vol. 14 no. 4
Type: Research Article
ISSN: 1753-8394

Keywords

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