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Book part
Publication date: 23 April 2024

Preeti Mehra and Aayushi Singh

One of the most marginalized communities in India is the Lesbian, Gay, Bisexual and Transgender (LGBT) community which commonly experiences discrimination. Many studies have…

Abstract

One of the most marginalized communities in India is the Lesbian, Gay, Bisexual and Transgender (LGBT) community which commonly experiences discrimination. Many studies have countered that the LGBT community faces high discrimination in the banking and financing industry. As a result, this study concentrates on this marginalized community and its acceptance and continuation habit regarding mobile wallets. Consequently, this study has considered continuance intentions as a response to confirm the progress of the mobile-wallet industry. Also, this study tried to study the relationship between behavioral intention (BI) and continuous intention (CI) which is seriously lacks in the library of literature. The research operationalized the stimulus–organism–response (SOR) framework for the conceptual model and surveyed 100 self-proclaimed members of the LGBT community in India. The analysis has been done using the partial least structure (PLS). The findings demonstrate that variables like perceived trust (PT) directly influence the BI. On the other hand, variables like perceived ease of use (PEoU), social influence (SI), and satisfaction (S) doesn’t influence BI of the LGBT Community. The main outcome was a favorable association between BI and CI. It will help the stakeholders to understand how important this new market avenue is and how it can be explored. To ensure safe and secure transactions, a group think tank composed of important parties (financial institutions, mobile-wallet providers, the government, security specialists, etc.) should make recommendations. Mobile-wallet providers will attain benefit from this study’s understanding of user categories and ability to tailor their service offers as per the community.

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Digital Influence on Consumer Habits: Marketing Challenges and Opportunities
Type: Book
ISBN: 978-1-80455-343-5

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Book part
Publication date: 15 September 2022

Selva Staub

The impact of rapidly developing technologies on digitalization of production and planning has affected all sectors in a short period. This impact has led to both positive and…

Abstract

The impact of rapidly developing technologies on digitalization of production and planning has affected all sectors in a short period. This impact has led to both positive and negative outcomes. While it is helping the decision-makers to make better and more productive choices, it also can create a cluster of information and data that can put an undue burden on processes. Today, we call this Industry 4.0, which is defined as the use of digital technologies, based on data processing, the end-to-end connection of value chains, and ensuring data fluidity. Industry 4.0 consists of technologies such as cyber-physical systems, internet of things, cloud computing, big data and analysis, autonomous vehicles, and augmented reality. With the digitalization of the entire production and planning processes, data-based applications are made; thus it is important to protect data in this context, pointing to the critical importance of cybersecurity. Companies are constantly working on taking the necessary cybersecurity measures to prevent exposure to any cyberattacks. One of the biggest steps toward the development of production and planning is undoubtedly the integration and adaptation of blockchain technology. The use of blockchain technologies has been a major breakthrough for the sector in order to effectively meet customer needs, ensure information security, reduce costs, and achieve rapid growth. With digital transformation, production and planning must comply with the principle of transparency. In this context, integrating blockchain technologies into the production and planning ecology for data security will provide companies with a serious competitive advantage.

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Conflict Management in Digital Business
Type: Book
ISBN: 978-1-80262-773-2

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Book part
Publication date: 4 October 2018

Agrata Gupta and Chun Xia

The chapter studies the role of Financial Technology (FinTech) in disrupting the existing traditional banking system. It identifies FinTech’s evolution in Asia across Deposits &…

Abstract

The chapter studies the role of Financial Technology (FinTech) in disrupting the existing traditional banking system. It identifies FinTech’s evolution in Asia across Deposits & lending, Capital Raising, Investment Management, Market provisioning, Payments, and Insurance. This technology revolution allows us to have a banking system based on values that serve customers better, reduce risk to the society and improve returns for the shareholders. Data on unbanked population, smartphone penetration, and Internet penetration has led to retail side innovations such as Mobile Wallets, P2P Payments, and Real-time Payments in the most of Asia (except China). A total of 49% of Global Investments in FinTech are in Asia and the Chinese dragon alone accounts for 46%. India is witnessing a strong amount of FinTech deals in 2017 and it is being driven by payment and lending solutions. ASEAN FinTech industry is dominated by m-wallets and online payments; this is followed by retail investment and financial comparison. The chapter dives into the challenges Asian banks are facing because of this disruption. Now more than ever, is the important role governments and central banks of each nation play to assess the path these start-ups are headed on and this will unfold the landscape of banking in Asia a few years down the lane.

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Banking and Finance Issues in Emerging Markets
Type: Book
ISBN: 978-1-78756-453-4

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Book part
Publication date: 30 November 2020

Abstract

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The Emerald Handbook of ICT in Tourism and Hospitality
Type: Book
ISBN: 978-1-83982-689-4

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