Search results
1 – 10 of 220Noel Scott, Brent Moyle, Ana Cláudia Campos, Liubov Skavronskaya and Biqiang Liu
John Walsh, Trung Quang Nguyen and Thinh Hoang
The purpose of this paper is to investigate the implementation of digital transformation in small and medium-sized enterprises in Vietnam.
Abstract
Purpose
The purpose of this paper is to investigate the implementation of digital transformation in small and medium-sized enterprises in Vietnam.
Design/methodology/approach
The research features in-depth personal interviews with SME executives and managers.
Findings
The findings of this study may be summarized into five main areas: (1) multi-tasking role and scarcity of resources; (2) risk; (3) data-driven decision-making processes; (4) efficient communications; and (5) strategic issues. These categories emerged from the content analysis process.
Research limitations/implications
Qualitative research provides a good explanation for situations in actual firms but may not always be generalizable.
Practical implications
Means of overcoming problems with implementing digital transformation in Vietnamese SMEs are provided.
Originality/value
Most studies of Vietnamese companies focus on intensive manufacturing and membership in supply chains. Few studies consider the emergent service and technology sector.
Details
Keywords
Megan M. Walsh, Erica L. Carleton, Amanda J. Hancock and Kara A. Arnold
The purpose of this paper were to investigate whether gendered social media images reduce women’s leadership aspirations (via reduced leadership self-efficacy) and whether state…
Abstract
Purpose
The purpose of this paper were to investigate whether gendered social media images reduce women’s leadership aspirations (via reduced leadership self-efficacy) and whether state mindfulness buffers the effect of stereotype threat on women’s leadership self-efficacy, and in turn, leadership aspirations.
Design/methodology/approach
Study 1 (n = 53) was a pilot study designed to test materials intended to induce stereotype threat via social media. Study 2 (n = 144) was an experimental study in which participants were randomly assigned to stereotype threat or control conditions. Stereotype threat was implicitly induced via a fictional Facebook timeline that incorporated gendered images.
Findings
Stereotype threat induced via social media predicted lower leadership aspirations for women, which was mediated by reduced leadership self-efficacy, as expected. State mindfulness moderated this mediated relationship in an unexpected way; stereotype threat effects on leadership self-efficacy and leadership aspirations were stronger for women higher in state mindfulness.
Originality/value
It is important to investigate stereotype threat induced via social media to understand the potential damage gendered images may have on women’s leadership aspirations in a modern advertising context. This research shows that indeed gendered images in social media advertising decrease women’s leadership self-efficacy and leadership aspirations. Interestingly, this study also found that mindfulness had a negative effect in relation to stereotype threat. Theoretical and practical implications are discussed.
Details