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Prefabricated products are continually entering the building construction market; yet, the decision to use prefabricated products in a construction project is based mostly on personal preferences and the evaluation of direct costs. Researchers and practitioners have debated appropriate measurement systems for evaluating the impacts of prefabricated products and for comparing them with conventional on-site construction practices. The more advanced, cost–benefit approach to evaluating prefabricated products often inspires controversy because it may generate inaccurate results when converting non-monetary effects into costs. As prefabrication may affect multiple organisations and product subsystems, the method used to decide on production methods should consider multiple direct and indirect impacts, including nonmonetary ones. Thus, this study aims to develop a multi-criteria method to evaluate both the monetary and non-monetary impacts of prefabrication solutions to facilitate decision-making on whether to use prefabricated products.

Drawing upon a literature review, this research suggests a multi-criteria method that combines the choosing-by-advantage approach with a cost–benefit analysis. The method was presented for validation in focus group discussions and tested in a case involving a prefabricated bathroom.

The analysis indicates that the method helps a project’s stakeholders communicate about the relative merits of prefabrication and conventional construction while facilitating the final decision of whether to use prefabrication.

This research contributes a method of evaluating the monetary and non-monetary impacts of prefabricated products. The research underlines the need to evaluate the diverse benefits and sacrifices that stakeholder face when considering production methods in construction.

The purpose of this study is to investigate the factors affecting the cost of concrete component prefabrication using the moderating role of organizational readiness, compatibility and competitive pressure.

The information collected in this study was obtained from 188 questionnaires filled out online by civil engineers active in the Iranian construction industry. Data analysis was performed by partial least squares structural equation modeling.

The results reveal that perceived risk has the greatest impact on cost of using precast concrete components (PCC). Furthermore, the organizational readiness, competitive pressure and compatibility variables have moderating role in the relationship between perceived risk and perceived usefulness. The results can help policymakers and managers to apply the appropriate perspective and strategy to promote this method by illustrating the factors affecting the cost of using PCC in the building construction.

Using the variables of perceived risk, perceived usefulness, and perceived ease of use to predict factors affecting the cost of using PCC is considered as an innovation in this research. In addition to identifying the most important factors affecting the cost of PCC prefabrication in the construction industry, this research tries to identify the impact of environmental factors on the model by examining the moderating role of organizational readiness, competitive pressure and compatibility.