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With the expansion in the tourism-related activities, the issue of overtourism has gained impetus rapidly in media and academic discourses. Many scholars believe that the concept is not novel and is rather associated with the familiar concept of carrying capacity of a tourist destination. The carrying capacity concerns have been raised earlier in recreational studies. These studies have focused on determining the maximum number of tourists that could be accommodated without any deterioration in the social, environmental and physical environment, and unacceptable decline in the tourist experience. However, as the tourism development projects expanded to attract more tourists, the host community reacted to the excessive tourism activities which hamper their lives. Consequently, overtourism or excessive tourism led to conflicts between the local community and tourists. The concerns aggravated as locals raised their voices against the unmanageable growth of tourism and irresponsible behaviour of tourists. This chapter presents a descriptive analysis of various conflicts that have taken place at tourist destination reported of overtourism. The authors have attempted to categorise the conflicts based on the capacity thresholds and suggested several management strategies that could be undertaken by respective destinations to resolve the conflicts. The major conflict categories are socio-cultural, socio-demographic, infrastructural, eco-spatial and economic. The authors expect that identification and categorisation of conflicts with related solutions would lead to better management of destinations. Furthermore, the destinations would adopt preventive measures to nip a potential conflict in the bud.

This study focuses on tourists’ perceptions of a capsule hotel, a budget form of accommodation with a unique appearance and the small size of a sleeping pod. The data were obtained in Bangkok from 402 foreign travellers from over 30 countries. The results indicate that room size, sleep ambient control system and in-room television were the three main attributes that were positively correlated with decisions to stay in such hotels. Tourists with previous experience of staying in capsule hotels had more positive perceptions regarding room size and indicated higher intentions to stay than those without such experience. The researchers also found that budgetary considerations negatively moderated the relationship between room size and intention-to-stay. Additionally, the relationship between intention-to-stay and three other hotel attributes, including room size, the service scape and perceived security, was weaker for female travellers than for male travellers. Lastly, risk avoidance also positively moderated the relationship between intention-to-stay and location and security.

Travels and vacations organised by a large number of people to certain destinations in certain periods cause some negative impacts on the destinations in question. The concept of overtourism, which has become a current issue especially with the anti-tourism demonstrations in certain destinations such as Venice, Barcelona and Dubrovnik as a result of the increasing tourism carrying capacity, has been drawing attention in recent years regarding the sustainability in the destinations. Popular destinations that are affected by overtourism try to develop some strategies in order to minimise the negative impacts of overtourism. One of these strategies is the demarketing strategy that is developed by the destination stakeholders towards the target group. In this chapter of the book, the significance of the concept of demarketing in terms of struggle against overtourism was revealed and how demarketing strategies applied to the marketing mix and different strategies were approached in tourism studies was discussed in detail by addressing the current literature. In addition, suggestions were proposed to the popular destinations that feel the negative impacts of overtourism and will be affected by overtourism also in the future concerning creating their own demarketing strategies and destination planning.

This chapter will introduce the concept of the gig economy. It begins with a brief discussion of technological changes and their impact on the workforce and labour market, demonstrating how the trend shifts towards the gig economy. It then examines the trends that are influencing this transformation and discusses various perspectives and the attractiveness of the gig economy for workers and businesses. This chapter will also discuss the gig economy, platform economy, digital platform, and gig worker categories. It concludes with a brief discussion of some of the opportunities, issues, and challenges associated with the gig economy.