Strapline:A Framework for Innovation
Table of contents
This paper aims to find a way to personalize attraction recommendations for travelers. The research objective is to find a more accurate way to suggest new attractions to each…
The purpose of this study was to investigate eVisa applications. eVisa is a service that falls under eTourism, whose growing use can be attributed to its ability to simplify the…
This paper aims to investigate the effects of promotional mix in terms of advertisement, website and direct sale on job performance during the political crisis in the Middle East.
The purpose of the study is to investigate the relationship between consumers’ attitudes toward hotel Twitter accounts and attitudes toward hotel brands, booking intentions and…
Drawing from DeLone and McLean’s Theory of Information System Success, this study aims to develop a theoretical model of electronic word of mouth (eWOM) for the homestay lodging.
Intelligent agent technology: The relationships with hotel food procurement practices and performanceOmar Alsetoohy, Baker Ayoun
This paper aims to empirically investigate the influence of the intelligent agent technology (IAT) on hotels’ food procurement practices (FPPRs) and food procurement performance…
Creating strategic relationships with online travel agents to drive hotel room revenue: An OTA perspectiveCarola Raab, Orie Berezan, Natasa Christodoulidou, Lan Jiang, Stowe Shoemaker
Hoteliers are often frustrated by the significant fees charged for bookings by Online Travel Agents (OTAs), and they try to encourage more direct bookings that circumvent the OTA…
Online date, start – end:2010
Copyright Holder:Emerald Publishing Limited
- Dr Cihan Cobanoglu