Findings/originality – With the assumption of extensiveness in relationship development and high risk in falling from conflict into critical problems in emerging markets, the paper has elaborated new theoretical and empirical thoughts. The study gains further strength from the fact that the number and intensity of crises is increasing because of the escalation in global interdependency. It contributes further knowledge on strategy decisions like exit, wait and see, take the risk and advance affecting the firms’ business relationship.
Bengtson, A., Hadjikhani, A. and Ljung, A. (2012), "Managing Relationship Development and Crises in Emerging Markets: A Swedish Firm's Relationship Behaviour in Argentina", Van Tulder, R., Verbeke, A. and Voinea, L. (Ed.) New Policy Challenges for European Multinationals (Progress in International Business Research, Vol. 7), Emerald Group Publishing Limited, Bingley, pp. 421-442. https://doi.org/10.1108/S1745-8862(2012)0000007020Download as .RIS
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