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Faculty placement strategies for international higher education institutes: A cultural values perspective

Mary K. Swanson (Robbins College of Business and Entrepreneurship, Fort Hays State University, Hays, Kansas, USA)
Brian A. Swanson (Robbins College of Business and Entrepreneurship, Fort Hays State University, Hays, Kansas, USA)

Journal of International Education in Business

ISSN: 2046-469X

Article publication date: 28 May 2019

Issue publication date: 1 October 2019

161

Abstract

Purpose

This paper aims to focus on enhancing the learning experience for both expatriate academics and students in international higher education institutions (HEIs) through understanding students’ cultural perspectives, analyzing student feedback and evaluating faculty placement strategies. The analysis can be used to aid international educational programs in understanding student values and increasing the quality of instructor–student interaction.

Design/methodology/approach

This research surveyed over 1,300 undergraduate students enrolled in a US and Chinese dual-degree program located in China. A voluntary survey with open and closed questions assessed the cultural values of students, and the cultural values and behavior they believe are important for their instructors to observe in the classroom.

Findings

The results of this case study suggest that students’ perceived importance of Western cultural values demonstrated only one significant change during their time of enrollment in a US degree program. However, the research indicates that the importance of Chinese cultural values decreased from the students’ first year to their fourth year. Some notable propositions include the importance of culturally competent and experienced faculty in the students’ early US courses and data-driven recommendations for placement, training and development of new foreign faculty to increase the likelihood of a satisfactory experience for both the faculty and students in the cross-border classroom.

Originality/value

Ultimately, this research can aid international HEI’s by enabling enhanced student and instructor experiences and superior HR practices in the less observed area of faculty placement. These improved practices can contribute to the quality and sustainability of such international programs. In addition, this research provides perspective on the impact of international education on student cultural values and presents student feedback to increase understanding of student expectations and desires in the international classroom.

Keywords

Acknowledgements

The authors would like to acknowledge Liu Yibo in his translation and language assistance in the data gathering phase of this research.

Citation

Swanson, M.K. and Swanson, B.A. (2019), "Faculty placement strategies for international higher education institutes: A cultural values perspective", Journal of International Education in Business, Vol. 12 No. 2, pp. 212-227. https://doi.org/10.1108/JIEB-10-2018-0044

Publisher

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Emerald Publishing Limited

Copyright © 2019, Emerald Publishing Limited

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