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Algorithmic monitoring increases unethical behavior in gig workers: the mediating role of moral disengagement

Shuang Gao (School of Journalism and Communication, Wuhan University, Wuhan, China)
Yu Jia (Center for Studies of Media Development, Wuhan University, Wuhan, China) (School of Journalism and Communication, Wuhan University, Wuhan, China)
Bo Liu (School of Philosophy and Sociology, Jilin University, Changchun, China)
Wenlong Mu (School of Journalism and Communication, Wuhan University, Wuhan, China)

Information Technology & People

ISSN: 0959-3845

Article publication date: 2 August 2024

316

Abstract

Purpose

Algorithmic monitoring has been widely applied to the practice of platform economy as a management means. Despite its benefits, negative effects of algorithmic monitoring are gradually emerging.

Design/methodology/approach

Based on moral disengagement theory, this research aims to investigate how algorithmic monitoring might affect gig workers’ attitudes and behaviors. Specifically, we explored the effect of algorithmic monitoring on gig workers’ unethical behavior. A three-wave survey was conducted online, and the sample consisted of 318 responses from Chinese gig workers.

Findings

The results revealed that algorithmic monitoring positively affected unethical behavior through displacement of responsibility, and the individualistic orientation of gig workers moderated this relationship. However, the relationship between moral justification and algorithmic monitoring was not significant.

Originality/value

This research contributes to the algorithmic monitoring literature and examines its impact on gig workers’ unethical behavior. By revealing the underlying mechanism and boundary conditions, this research furthers our understanding of the negative influences of algorithmic monitoring and provides practical implications.

Keywords

Acknowledgements

We are particularly grateful to the support by the Duo Wen Ya Ji Association of the Department of Media and Communication at City University of Hong Kong.

Citation

Gao, S., Jia, Y., Liu, B. and Mu, W. (2024), "Algorithmic monitoring increases unethical behavior in gig workers: the mediating role of moral disengagement", Information Technology & People, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/ITP-07-2023-0693

Publisher

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Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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