An empirical study of wearable technology acceptance in healthcare

Yiwen Gao (School of Economic Information Engineering, Southwestern University of Finance and Economics, Chengdu, China)
He Li (Fogelman College of Business and Economics, The University of Memphis, Memphis, Tennessee, USA)
Yan Luo (Southwestern University of Finance and Economics, Chengdu, China)

Industrial Management & Data Systems

ISSN: 0263-5577

Publication date: 19 October 2015

Abstract

Purpose

The purpose of this paper is to investigate the factors associated with consumer’s intention to adopt wearable technology in healthcare, and to examine the moderating effects of product type on consumer’s adoption intention.

Design/methodology/approach

An integrated acceptance model was developed based on unified theory of acceptance and use of technology 2 (UTAUT2), protection motivation theory (PMT), and privacy calculus theory. The model was tested with 462 respondents using a survey.

Findings

Consumer’s decision to adopt healthcare wearable technology is affected by factors from technology, health, and privacy perspectives. Specially, fitness device users care more about hedonic motivation, functional congruence, social influence, perceived privacy risk, and perceived vulnerability, but medical device users pay more attention to perceived expectancy, self-efficacy, effort expectancy, and perceived severity.

Originality/value

This study is among the first to investigate healthcare wearable device from behavioral perspective. It also helps to comprehensively understand emerging health information technology (HIT) acceptance from technology, health, and privacy perspectives.

Keywords

Citation

Gao, Y., Li, H. and Luo, Y. (2015), "An empirical study of wearable technology acceptance in healthcare", Industrial Management & Data Systems, Vol. 115 No. 9, pp. 1704-1723. https://doi.org/10.1108/IMDS-03-2015-0087

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Publisher

:

Emerald Group Publishing Limited

Copyright © 2015, Emerald Group Publishing Limited

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