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Awareness on energy conservation: a case study of first-year undergraduate students in Malaysia

Adi Ainurzaman Jamaludin (Faculty of Science, Science and Environmental Management Program, and Bioresources and Bioprocessing Research Group, Institute of Biological Sciences, Universiti Malaya, Kuala Lumpur, Malaysia)
Nurul Emy Idayu Zulkifli (Faculty of Science, Science and Environmental Management Program, Institute of Biological Sciences, Universiti Malaya, Kuala Lumpur, Malaysia)
Saherra Bharin (Faculty of Science, Science and Environmental Management Program, Institute of Biological Sciences, Universiti Malaya, Kuala Lumpur, Malaysia)
Rohana Jani (Faculty of Economics and Administration, Ungku Aziz, Centre for Development Studies, Universiti Malaya, Kuala Lumpur, Malaysia)
Mohd Istajib Mokhtar (Department of Science and Technology Studies, Faculty of Science, Universiti Malaya, Kuala Lumpur, Malaysia)
Sarina Abdul Halim-Lim (Department of Food Technology, Faculty of Food Science and Technology, Universiti Putra Malaysia, Serdang, Malaysia)
Wan Abd Al Qadr Imad Wan-Mohtar (Faculty of Science, Bioresources and Bioprocessing Research Group, Institute of Biological Sciences, Universiti Malaya, Kuala Lumpur, Malaysia)
Zul Ilham (Faculty of Science, Science and Environmental Management Program, and Bioresources and Bioprocessing Research Group, Institute of Biological Sciences, Universiti Malaya, Kuala Lumpur, Malaysia)

International Journal of Sustainability in Higher Education

ISSN: 1467-6370

Article publication date: 15 September 2022

Issue publication date: 3 February 2023

501

Abstract

Purpose

This paper aims to evaluate the awareness level of university students on energy conservation by focusing on their knowledge, attitude and practice. Energy awareness is a feasible energy conservation measure, but an inappropriate approach can cause the wastage of resources. The current number of reported awareness studies especially among the university student is quite limited, and focus is more given to the awareness on renewable energy, instead of energy conservation.

Design/methodology/approach

A paper-based survey using a set of questionnaires that involved 2,857 respondents. There are four sections in this questionnaire, which are basic background information of respondents, knowledge (yes/true or no/false choice of responses), attitude (a scale of 1–10, where 10 indicates “strongly agree” and 1 chooses “strongly disagree”) and practices (a scale of 1–10, where 10 indicates “Always” and 1 selects “Never”). The evaluation includes the correlation analysis of all awareness variables with an educational background to disclose the most critical aspects that should be highly considered in the forthcoming awareness campaign.

Findings

This research revealed that university students have a high level of awareness of energy conservation. They hold a high knowledge level and show a positive attitude with very good energy conservation practices. However, some issues require serious attention in preparing energy management plans. Effective approaches should be taken by considering the field of study, gender and family economic status to enhance the awareness level of the university students on energy conservation.

Originality/value

The absence of appropriate references complicates the preparation of energy management plans including the establishment of energy policy and strategies. The findings of this research can contribute some contextual information in the local perspective to ensure the effectiveness of the energy management program and strengthen academic leadership by emphasising the element of sustainability. This is crucial for developing an energy saving culture among the young generation that will be our future scholars and leaders.

Keywords

Acknowledgements

The authors would like to thank all residential colleges that are located within Universiti Malaya campus for their permission to carry out the survey. This work was financially supported by Sustainability Science Research Cluster, Universiti Malaya under the UM Living Lab Grant Programme (LL015-16SUS), Japan-ASEAN Science, Technology and Innovation Platform, JASTIP WP2 Energy and Environment (IF015-2020) and MOHE-Top 100 IIRG-IISS (IIRG003A-2020IISS).

Declaration of competing interest: The authors declare that they have no known competing financial interests or personal relationships that could have appeared to influence the work reported in this paper.

Citation

Jamaludin, A.A., Zulkifli, N.E.I., Bharin, S., Jani, R., Mokhtar, M.I., Abdul Halim-Lim, S., Wan-Mohtar, W.A.A.Q.I. and Ilham, Z. (2023), "Awareness on energy conservation: a case study of first-year undergraduate students in Malaysia", International Journal of Sustainability in Higher Education, Vol. 24 No. 3, pp. 678-699. https://doi.org/10.1108/IJSHE-03-2022-0084

Publisher

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Emerald Publishing Limited

Copyright © 2022, Emerald Publishing Limited

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