Influences of artificial intelligence (AI) awareness on career competency and job burnout
International Journal of Contemporary Hospitality Management
ISSN: 0959-6119
Article publication date: 18 January 2021
Issue publication date: 15 March 2021
Abstract
Purpose
The prevalence of artificial intelligence (AI) has considerably affected management and society. This paper aims to explore its potential impact on hospitality industry employees, bringing enlightenment to both employees and managers.
Design/methodology/approach
Data were collected from a survey of 432 employees who worked in full-service hotels in China. Structural equation modeling (SEM) was used to analyze the data.
Findings
Results presented a positive relationship between AI awareness and job burnout. No significant direct relationship was found between AI awareness and career competencies. Organizational commitment mediated the relationship between AI awareness and career competencies, as well as the relationship between AI awareness and job burnout.
Research limitations/implications
This study contributes to human resource management in the hospitality industry to theoretical and practical aspects. Theoretically, it enriched both career theory and fit theory. Practically, this study reminds managers to pay attention to the adverse effect of AI on human capital. It also enlightens the manager to think of the positive effects that AI may bring. Managers should provide proper support to overcome AI’s threat to human resources.
Practical implications
Practically, this study reminds managers to pay attention to the adverse effect of AI on human capital. It also enlightens the manager to think of the positive effects that AI may bring. Managers should provide proper support to overcome AI’s threat to human resources.
Originality/value
The study aims to analyze the impact of AI from a career perspective. It provided theoretical support and evidence for hotel managers for the effects of AI awareness on hotel employees. The study conveys a potential topic of concern that the hospitality industry may face in the future.
Keywords
Acknowledgements
The authors would like to thank the support of Shandong Social Science Grant (20CGLJ31), National Social Science Fund (20BGL159) and Youth Team Grant Fund of Shandong University (Weihai) and Business School.
Citation
Kong, H., Yuan, Y., Baruch, Y., Bu, N., Jiang, X. and Wang, K. (2021), "Influences of artificial intelligence (AI) awareness on career competency and job burnout", International Journal of Contemporary Hospitality Management, Vol. 33 No. 2, pp. 717-734. https://doi.org/10.1108/IJCHM-07-2020-0789
Publisher
:Emerald Publishing Limited
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