Appendices
Business Acumen for Strategic Communicators
ISBN: 978-1-83797-085-8, eISBN: 978-1-83797-082-7
Publication date: 1 September 2024
Citation
Ragas, M.W. and Culp, R. (2024), "Appendices", Business Acumen for Strategic Communicators, Emerald Publishing Limited, Leeds, pp. 227-235. https://doi.org/10.1108/978-1-83797-082-720241047
Publisher
:Emerald Publishing Limited
Copyright © 2024 Matthew W. Ragas and Ron Culp. Published under exclusive licence by Emerald Publishing Limited
Appendix A. The Dow 30 – Dow Jones Industrial Average (DJIA)
Appendix B. The S&P 100
Appendix C. The NASDAQ 100
Appendix D. US Largest Private Companies
Appendix E. America's Top 50 Charities
Appendix F. The Page Principles of the Page Society
Appendix G. The PRSA Code of Ethics
Appendix H. The NIRI Code of Ethics
- Prelims
- Part I Introduction
- 1 Defining “Business Acumen”: A Delphi Study of Corporate Communication Leaders
- 2 Developing Business Literacy in the Classroom and the Workplace: A Delphi Study of Corporate Communication Leaders
- Part II Financial Statements and Valuation Essentials
- 3 Income Statement: Public Companies
- 4 Income Statement: Nonprofit Organizations
- 5 Balance Sheet: Public Companies
- 6 Balance Sheet: Nonprofit Organizations
- 7 Financial Valuation Essentials: Public Companies
- Part III The CEO Letter and the Annual Report
- 8 CEO Letter: Public and Private Companies
- 9 Executive Director Letter: Nonprofit Organizations
- 10 Annual Report: Private Companies
- 11 Annual Report and 10-K Filing: Public Companies
- Part IV Quarterly Earnings Reports
- 12 Quarterly Earnings Release: Public Companies
- 13 Quarterly Earnings Call: Public Companies
- Part V ESG, DEI, and EEO-1 Reports
- 14 ESG Report: Public and Private Companies
- 15 DEI Report: Public and Private Companies
- 16 EEO-1 Report: Public and Private Companies
- Part VI Corporate and Organizational Governance Information
- 17 The C-Suite and the Board Governance Information: Private Companies
- 18 The C-Suite and the Board Governance Information: Nonprofit Organizations
- 19 Annual Proxy Statement (DEF 14A Filing): Public Companies
- Part VII Leveling Up: Professional Development
- 20 Business Acumen and Professional Development
- Afterword: Business Acumen for Strategic Communicators Pat Ford
- Glossary
- Appendices
- Answer Key to Exercises
- References
- Index