Prelims

Half Title Page

Entrepreneurship and Green Finance Practices

Title Page

Entrepreneurship and Green Finance Practices: Avenues for Sustainable Business Start-ups in Asia

Edited by

Syed Ali Raza

Iqra University, Pakistan

Muhammad Nawaz Tunio

University of Sufism and Modern Sciences, Pakistan

Muhammad Ali

UCSI University, Malaysia

And

Chin-Hong Puah

University Malaysia Sarawak, Malaysia

United Kingdom – North America – Japan – India – Malaysia – China

Copyright Page

Emerald Publishing Limited

Emerald Publishing, Floor 5, Northspring, 21-23 Wellington Street, Leeds LS1 4DL

First edition 2024

Editorial matter and selection © 2024 Syed Ali Raza, Muhammad Nawaz Tunio, Muhammad Ali and Chin-Hong Puah. Individual chapters © 2024 The authors.

Published under exclusive licence by Emerald Publishing Limited.

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No part of this book may be reproduced, stored in a retrieval system, transmitted in any form or by any means electronic, mechanical, photocopying, recording or otherwise without either the prior written permission of the publisher or a licence permitting restricted copying issued in the UK by The Copyright Licensing Agency and in the USA by The Copyright Clearance Center. Any opinions expressed in the chapters are those of the authors. Whilst Emerald makes every effort to ensure the quality and accuracy of its content, Emerald makes no representation implied or otherwise, as to the chapters' suitability and application and disclaims any warranties, express or implied, to their use.

British Library Cataloguing in Publication Data

A catalogue record for this book is available from the British Library

ISBN: 978-1-80455-679-5 (Print)

ISBN: 978-1-80455-678-8 (Online)

ISBN: 978-1-80455-680-1 (Epub)

Dedication

We dedicate this book with sincere gratitude and deep admiration to our families, whose unfailing love and support served as the cornerstone of our journey.

List of Contributors

Preface

Hello and welcome to the fascinating world of Asia's sustainable business. To promote sustainable economic growth and environmental stewardship, this book attempts to explore the critical junction between green finance and entrepreneurship.

The need for companies to implement environmentally friendly practices has become increasingly pressing in today's quickly changing global environment. With the introduction of creative and sustainable business models, entrepreneurs have emerged as major change-makers, driven by their passion and vision. This book aims to shine attention on green entrepreneurship's enormous potential as a driver of favourable environmental and social change.

This book shed light on how financial systems and institutions can effectively support the expansion of sustainable start-ups as we delve into the world of green finance practices in the book chapters. This book offers entrepreneurs the knowledge and resources they need to successfully negotiate the complex financial landscape and secure funding for their sustainable ventures by highlighting the importance of specialized financing options, funding mechanisms and investment strategies for green businesses.

This book is equipped with a thorough examination of the Asian business environment, with a focus on start-ups with a sustainable business model. This book also stresses the value of cooperation and information exchange among participants in the ecosystem of green entrepreneurship. The book chapters emphasize the need of building partnerships and gaining access to mentorship to promote growth, innovation and sustainability. This applies to incubators, accelerators, industry networks and organizations that focus on sustainability. This book also discusses the difficulties and barriers experienced by green business owners, offering solutions and doable plans of action. We examine the difficulties involved in starting a sustainable company and provide recommendations for long-term success, covering everything from risk management and securing funding to interacting with moral clients and developing a sustainable brand.

In the end, the mission is to motivate and enable business leaders, financiers, policymakers and academics to adopt green business and green finance practices as the cornerstones of Asia's sustainable growth. The editors do not doubt that the knowledge from this book can create a greener, more inclusive and affluent future for future generations if the world harnesses the force of entrepreneurship and matches financial systems with environmental objectives.

Let's work together to create a future for our planet and our communities that is more robust and sustainable.

Acknowledgement

We want to express our sincere gratitude to the distinguished chapter authors for their essential contributions to this book. Your knowledge, commitment and enthusiasm have changed the information and contributed a variety of viewpoints that contribute to a deeper understanding of green entrepreneurship and sustainable business methods.

Your knowledge and perceptions have shed light on a variety of topics in the industry, including sustainable business practices, supply chain management, green marketing, innovation, etc. A thorough and stimulating resource for readers interested in sustainable business start-ups has been made possible thanks to the amount of information and research given in each chapter.

We would also like to thank the reviewers for their thorough analysis of the chapters, thoughtful criticism and insightful recommendations. Your thorough review procedure was crucial in making sure the content was accurate, coherent and pertinent. Your knowledge and critical thinking skills have made a significant impact on this book's overall quality.

We sincerely appreciate all the time, work and knowledge that each author and reviewer provided. It is admirable and strongly valued that you are committed to advancing knowledge in the areas of green entrepreneurship and sustainable company practices.

We also want to express our gratitude to the Emerald editorial and publishing staff for their professionalism, direction and assistance throughout the publication process. Your commitment to quality and keen eye for detail have greatly influenced the final shape of this book.

Finally, we want to thank our families, friends and other loved ones for their unfailing help and compassion. Your support and confidence in our work have inspired us to start this project and see it through to completion.

We recognize the collaborative efforts of the chapter authors and reviewers with the utmost gratitude and admiration. Without your knowledge, dedication and collaborative attitude, this book would not have been feasible. We are privileged to have collaborated with such gifted people who are bringing about positive change in the area of sustainable business.

We appreciate your efforts and participation in this critical journey towards a greener and more sustainable future.