This paper identifies and explores some of the emerging research topics that assist in conceptualising and mapping the field of international education in business. The identified issues include the commercialisation of international education, the role of institutional promises in creating student expectations, student satisfaction, developing international and cultural leadership, cultural identity and adaptation in the new socio‐educational context as well as teaching with spirit and about spiritual issues. These diverse agendas illustrate the broad and inter‐disciplinary nature of the subject matter particularly where issues surrounding international education in business are approached holistically.
Crossman, J. and Bordia, S. (2008), "Emerging issues in international education in business contexts", Journal of International Education in Business, Vol. 1 No. 1, pp. 2-14. https://doi.org/10.1108/18363261080001590
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