Emerging e‐commerce business models: an analysis of case studies from West Lothian, Scotland
European Journal of Innovation Management
ISSN: 1460-1060
Article publication date: 1 September 2002
Abstract
The paper surveys existing theory of e‐commerce business models and associated conceptual instruments. It employs three original case studies of SMEs using e‐commerce to demonstrate the dynamic nature of e‐commerce business models for networked SMEs. The idea of evolutionary business planning based upon Molina’s sociotechnical constituency approach and the diamond of alignment is introduced.
Keywords
Citation
Kinder, T. (2002), "Emerging e‐commerce business models: an analysis of case studies from West Lothian, Scotland", European Journal of Innovation Management, Vol. 5 No. 3, pp. 130-151. https://doi.org/10.1108/14601060210436718
Publisher
:MCB UP Ltd
Copyright © 2002, MCB UP Limited