Communication and the Net

Abstract

Briefly assesses the growth and impact of the Internet, which provides an opportunity for all businesses to use it as a cheap source of communication for more focussed strategic advantage. Outlines some of its benefits and disadvantages if it is used in this way.

Citation

(1996), "Communication and the Net", Internet Research, Vol. 6 No. 1, pp. 29-30. https://doi.org/10.1108/10662249610798964