The relationship between culture and management development in the South East Asian state of Brunei is examined. The natures of cultural and organisational values in Brunei are found to be similar to those of other countries in the region. Brunei′s cultural orientations are shown to cause problems in the introduction of change, especially towards more collaborative behaviour. Modifications to values and attitudes, through training and development, and possibly also the redesign of organisations, are seen as remedies.
Richards, D. (1991), "Flying against the Wind? Culture and Management Development in South East Asia", Journal of Management Development, Vol. 10 No. 6, pp. 7-21. https://doi.org/10.1108/02621719110005465
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