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GM and the NUMMI alliance: But has the automaker learned enough?

Strategic Direction

ISSN: 0258-0543

Article publication date: 1 April 2006

1756

Abstract

Purpose

Reviews the latest management developments across the globe and pinpoints practical implications from cutting‐edge research and case studies.

Design/methodology/approach

This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.

Findings

According to the old adage, two heads are better than one; and while the wisdom of this assertion hardly needs spelling out, it does not stop many of us from failing to heed the advice. Instead, we rigidly adhere to a policy of going it alone that invariably means lost opportunities along the way. Seizing such openings is even more important in the business world, where forming alliances can be hugely beneficial to all concerned. There is always room for improvement, and what better way of facilitating this than being able to take a partner organization's knowledge and best practices on board?

Practical implications

Provides strategic insights and practical thinking that have influenced some of the world's leading organizations.

Originality/value

The briefing saves busy executives and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy‐to‐digest format.

Keywords

Citation

(2006), "GM and the NUMMI alliance: But has the automaker learned enough?", Strategic Direction, Vol. 22 No. 4, pp. 26-29. https://doi.org/10.1108/02580540610657308

Publisher

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Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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