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Influencer marketing is part of the new US digital advertising landscape as the industry looks to cut through the proliferation of digital media while facing growing privacy…
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DOI: 10.1108/OXAN-DB273518
ISSN: 2633-304X
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This act would ban TikTok in the United States unless its Chinese owner, ByteDance, sells the video-sharing app within 180 days of the legislation becoming law. TikTok is a…
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DOI: 10.1108/OXAN-DB285847
ISSN: 2633-304X
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The Biden administration is attempting to catch up: the White House on May 4 hosted top technology firms to stress that their AI systems must be safe. The Office of Management and…
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DOI: 10.1108/OXAN-DB278901
ISSN: 2633-304X
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Influencer marketing has become mainstream within a changing digital advertising landscape where social media and e-commerce are converging, raising consumer protection questions…