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Expert briefing
Publication date: 11 August 2020
Expectations of male behaviour have changed in ways the authorities and social conservatives disapprove of. While the authorities censor media depictions of ‘effeminate’ men and…
Expert briefing
Publication date: 3 July 2023
TikTok’s new campaign will piggyback on the region’s robust appetite for social media, and is intended to help offset revenue the company will likely lose due to increasing…
Details
DOI: 10.1108/OXAN-DB280237
ISSN: 2633-304X
Keywords
Geographic
Topical
Expert briefing
Publication date: 3 January 2023
Influencer marketing has become mainstream within a changing digital advertising landscape where social media and e-commerce are converging, raising consumer protection questions…
Expert briefing
Publication date: 29 January 2020
Live streaming and short video in China.
Details
DOI: 10.1108/OXAN-DB250326
ISSN: 2633-304X
Keywords
Geographic
Topical
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