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The purpose of the research is to substantiate the possibilities of the development of ecological design in the process of future designers professional training and the implementation of student projects in practice.

This article offers one of the possible ways to solve the problem of rational use of wastes of natural resources in the projects of design students. In Ukraine, the ecological direction acquires national features and many Ukrainian manufacturers associate this mainly with ecologically clean materials: this is most typical for furniture products and traditional construction made of wood. The proposed technique is an effective tool for analyzing the interaction of environmental and design disciplines at different levels, as well as an effective criterion for evaluating methods of structuring educational material. The introduction of the correlation index makes assessing the effectiveness of the application of environmental knowledge in design possible.

The analysis of the world ecological design experience makes presenting the Ukrainian experience of environmental design possible, the origins of which date back to the 1920s of the 20th century. In terms of the purpose and methods of education, the authors consider art and industrial schools to be the primary basis of design education in Ukraine. In the 1990s of the 20th century, on the material and technical bases, educational-methodical and staffing with experienced teachers that design departments are formed, which train and graduate certified designers in various specializations. The need for readiness to solve the tasks of environmental education of future designers in the context of end-to-end environmental training is an urgent problem. Relying on ecological concepts makes optimally structuring the educational material possible, taking into account the requirements for both environmental and professional training.

Studies have established that the application of the authors' method of continuous environmental education has a positive effect on the assimilation of environmental knowledge and method's use in professional theory. Increasing the rates of assimilation and application of environmental knowledge by students has a positive effect on the interaction of environmental and professional knowledge.

The practical significance of the project consists in the implementation of the development of design projects on specific topics, including competitive, diploma and master's theses. The presented examples of designer shaping from wastes are expressive examples to follow in educational design, important for the development of students' creative and ecological thinking. The methodology is tested in several institutions of higher education in Ukraine, and the authors hope that this can spread in other countries, in particular in the training of designers specializing in “Furniture Design.”

Ecodesign is gradually being established in the general structure of design theory and, accordingly, has the right to an independent role in the formation of new principles of shaping the spatial and object environment of human life.

New approaches require new educational standards, curricula and teaching methods, directed in particular to the development of a systemic interdisciplinary approach.

The authors aim to contribute to the understanding of the enduring underrepresentation of women in the IT industry by analysing media discourse triggered by a campaign intended to encourage women to join the IT industry.

Internet media coverage of the Little Miss Geek campaign in the UK was analysed as qualitative data to reveal systematic and coherent patterns contributing to the social construction of the role of women with respect to the IT industry and IT employment.

While ostensibly supporting women's empowerment, the discourse framed women's participation in the IT industry as difficult to achieve, focused on women's presumed “feminine” essential features (thus, effectively implying that they are less suitable for IT employment than men), and tasked women with overcoming the barrier via individual efforts (thus, implicitly blaming them for the imbalance). In these ways, the discourse worked against the broader aims of the campaign.

Campaigns and organisations that promote women's participation should work to establish new frames, rather than allowing the discourse to be shaped by the established frames.

The authors interpret the framing in the discourse using Bourdieu's perspective on symbolic power: the symbolic power behind the existing patriarchal order expressed itself via framing, thus contributing to the maintenance of that order. By demonstrating the relevance of Bourdieu's symbolic power, the authors offer a novel understanding of how underrepresentation of women in the IT sector is produced and maintained.

This paper aims to propose a research agenda towards a holistic, grounded and flexible approach to cultural heritage that can address social challenges and transformations in the context of place. It critiques the dominant/hegemonic cultural heritage narratives, deriving from juridification and calls for a grounded approach in the way cultural heritage is framed and experienced.

The paper is conceptual, focusing on the need to open a line of enquiry into the relationship between legal texts, cultural heritage narratives and social challenges and transformations. It follows the letter of the international conventions on cultural heritage against the worked example of the medieval town of Rhodes in Greece.

The paper sets the relevant research priorities for the investigation of the effective relationship between cultural heritage and social challenges in the context of place, and further stretches the need to evaluate the role of legal and regulatory texts to that effect.

The paper identifies new priorities for thinking about the effects of juridification/the law, cultural heritage and social challenges/transformations in a place-specific context. It seeks to open new avenues of scientific explorations and new interdisciplinary dialogues between a variety of disciplines that are relevant to the way a place engages and addresses social challenges and transformations.

The aim of this study was to conduct a systematic literature review (SLR) on vlog marketing. The focus was to analyse the major themes in this field and provide insights for future research directions.

The authors reviewed a total of 49 peer-reviewed publications that include the search terms “vlog” or “video blog” in their titles, keywords and abstracts, retrieved from digital databases Scopus and Web of Science, up to the end of July 2023. Thematic analysis was used to examine and synthesise the articles.

The authors found 19 sub-themes and identified four major themes that emerged from the literature: (1) endorsement outcomes, (2) vlogger characteristics, (3) consumer credibility and (4) vlog content crafting.

There are many unanswered questions in the literature, suggesting that vlog marketing research is still in its infancy, and that in-depth further studies are required for a more comprehensive understanding of the field. This study has identified potential avenues for future research that may contribute to the existing body of knowledge and valuable insights on vlog marketing.