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1 – 10 of over 2000
Article
Publication date: 1 March 2001

Leo Yat Ming Sin and Suk‐ching Ho

Looks at consumer research in Greater China including Mainland China, Hong Kong and Taiwan. Maps out the contributions within this area and guides future research. Examines the…

1526

Abstract

Looks at consumer research in Greater China including Mainland China, Hong Kong and Taiwan. Maps out the contributions within this area and guides future research. Examines the state of the art over the 1979‐97 period, with particular emphasis on the topics that have been researched, the extent of the theory development in the field and the methodologies used in conducting research. Uses content analysis to review 75 relevant articles. Suggests that, while a considerable breadth of topics have been researched, there remains much to be done, there is further room for theoretical development in Chinese consumer behaviour studies; and the methodologies used need improvement and further refinement.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 13 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

Book part
Publication date: 3 September 2003

Tiger Li and Zhan G Li

Although research on channel integration has evolved into a major stream in literature in international marketing, channel integration in new product export remains unexamined…

Abstract

Although research on channel integration has evolved into a major stream in literature in international marketing, channel integration in new product export remains unexamined. Drawing on transaction cost analysis, organizational capability, and marketing control perspectives, the authors develop a conceptual model of channel integration in new product export. They further test the model using data collected from the computer software industry. The findings indicate that both channel integration and new product competitive advantage exert positive impacts on product market performance in foreign markets. The results regarding asset specificity, country risk, and firm size offer interesting insights about the linkage between these antecedents and channel integration.

Details

Reviving Traditions in Research on International Market Entry
Type: Book
ISBN: 978-0-76231-044-9

Article
Publication date: 16 January 2007

Wen Gong, Zhan G. Li and Rodney L. Stump

This study seeks to investigate the role and effect of national culture on internet use and access across countries and whether this is moderated by socio‐economic factors…

7918

Abstract

Purpose

This study seeks to investigate the role and effect of national culture on internet use and access across countries and whether this is moderated by socio‐economic factors, specifically levels of education.

Design/methodology/approach

Hofstede's multidimensional framework serves as the conceptual basis for the study. Hierarchical multivariate regressions are conducted to test the hypothesized effects using a large‐scale secondary dataset representing socio‐economic structure and the penetration of the internet for 58 countries.

Findings

The results provide supporting empirical evidence linking nearly all of Hofstede's cultural dimensions to nations’ internet penetration either as main effects or as interactions with countries’ educational levels.

Research limitations/implications

Limitations include the use of secondary data for a limited number of countries. Only the adoption and usage of one technological innovation – the internet – was investigated and only one social‐economic variable was examined for its moderating effect on the relationship between culture and internet access and usage. Future research will benefit from examining other potential factors such as a nation's demographic composition and their roles in adoption and diffusion of the Internet. In addition, Hofstede's framework is based on work related values of one business setting, which may not be representative of the entire national population, and may not overlap to other applications such as consumer behavior. Nonetheless, the framework has been tested with success in consumer research. Additional research on new technology adoption and diffusion could be conducted using other typologies of national cultural dimensions, such as the one developed by Schwartz. Managerial implications are discussed with respect to formulating effective marketing strategies for market entry, message design and promotional media choice.

Originality/value

The present study contributes to the literature on cross‐national internet use and access by incorporating the full range of Hofstede's cultural dimensions, along with a socio‐economic variable, a nation's educational level, as a moderating factor. The dependent variable, use and access of the internet, is measured using three different metrics, namely, internet usage, narrowband penetration and broadband penetration. In doing so, this study differs from and extends previous cross‐national research on internet adoption and diffusion.

Details

Asia Pacific Journal of Marketing and Logistics, vol. 19 no. 1
Type: Research Article
ISSN: 1355-5855

Keywords

Book part
Publication date: 3 September 2003

Abstract

Details

Reviving Traditions in Research on International Market Entry
Type: Book
ISBN: 978-0-76231-044-9

Article
Publication date: 4 March 2014

Wen Gong, Rodney L. Stump and Zhan G. Li

This study aims to investigate the role and effect of national culture on social networking web sites (SNWs) use and access across countries while controlling for socio-economic…

2839

Abstract

Purpose

This study aims to investigate the role and effect of national culture on social networking web sites (SNWs) use and access across countries while controlling for socio-economic factors, specifically networked readiness, level of education and mobile penetration.

Design/methodology/approach

Hofstede's multidimensional framework serves as the conceptual basis for the study. Hierarchical regressions are conducted to test the hypothesized effects of cultural dimensions beyond that of the control variables on the penetration of SNWs using a secondary dataset for 36 countries.

Findings

The results provide supporting empirical evidence linking three of Hofstede's cultural dimensions to nations' SNWs use and access.

Research limitations/implications

Limitations include the use of secondary data for a limited number of countries. Only three social-economic variables were included as controls on the relationship between culture and SNWs access and usage. Future research will benefit from examining other cultural frameworks (such as Hall's classifications) and potential factors such as a nation's demographic composition and their roles in adoption and diffusion of the SNWs. Further research is needed to validate the results by including more nations and employing time-series data of social media penetration and diffusion.

Practical implications

Managerial implications are discussed with respect to formulating more effective online marketing strategies for brand engagement and promotional media choice by accommodating for cultural differences.

Originality/value

The paper's original contribution stems from the fact that little can be found in the literature about the influence of national culture on the use of social media. It attempts to establish the importance of understanding cultural impact on consumers' SNWs adoption behavior across countries.

Details

Journal of Research in Interactive Marketing, vol. 8 no. 1
Type: Research Article
ISSN: 2040-7122

Keywords

Book part
Publication date: 3 September 2003

Abstract

Details

Reviving Traditions in Research on International Market Entry
Type: Book
ISBN: 978-0-76231-044-9

Article
Publication date: 3 March 2020

Vitus Mwinteribo Tabie, Chong Li, Wang Saifu, Jianwei Li and Xiaojing Xu

This paper aims to present a broad review of near-a titanium alloys for high-temperature applications.

1214

Abstract

Purpose

This paper aims to present a broad review of near-a titanium alloys for high-temperature applications.

Design/methodology/approach

Following a brief introduction of titanium (Ti) alloys, this paper considers the near-α group of Ti alloys, which are the most popular high-temperature Ti alloys developed for a high-temperature application, particularly in compressor disc and blades in aero-engines. The paper is relied on literature within the past decade to discuss phase stability and microstructural effect of alloying elements, plastic deformation and reinforcements used in the development of these alloys.

Findings

The near-a Ti alloys show high potential for high-temperature applications, and many researchers have explored the incorporation of TiC, TiB SiC, Y2O3, La2O3 and Al2O3 reinforcements for improved mechanical properties. Rolling, extrusion, forging and some severe plastic deformation (SPD) techniques, as well as heat treatment methods, have also been explored extensively. There is, however, a paucity of information on SiC, Y2O3 and carbon nanotube reinforcements and their combinations for improved mechanical properties. Information on some SPD techniques such as cyclic extrusion compression, multiaxial compression/forging and repeated corrugation and straightening for this class of alloys is also limited.

Originality/value

This paper provides a topical, technical insight into developments in near-a Ti alloys using literature from within the past decade. It also outlines the future developments of this class of Ti alloys.

Details

Aircraft Engineering and Aerospace Technology, vol. 92 no. 4
Type: Research Article
ISSN: 1748-8842

Keywords

Content available

Abstract

Details

International Marketing Review, vol. 25 no. 4
Type: Research Article
ISSN: 0265-1335

Content available
Article
Publication date: 4 March 2014

Debra Zahay

773

Abstract

Details

Journal of Research in Interactive Marketing, vol. 8 no. 1
Type: Research Article
ISSN: 2040-7122

Article
Publication date: 18 October 2023

Suvra Roy, Ben R. Marshall, Hung T. Nguyen and Nuttawat Visaltanachoti

The purpose of this study is to investigate (1) how managers respond to stock price crashes, (2) why they respond and (3) how their responses affect shareholders.

Abstract

Purpose

The purpose of this study is to investigate (1) how managers respond to stock price crashes, (2) why they respond and (3) how their responses affect shareholders.

Design/methodology/approach

This study employs a panel regression with various firm-level controls and firm- and year-fixed effects. The sample is comprised of 101,532 firm-year observations with 11,727 unique firms from 1950 to 2019. Using mutual fund flow redemption pressure as an exogenous variable to stock price crashes, the paper provides further evidence of the causality of documented findings.

Findings

Management becomes more focused on improving transparency, raising investment efficiency, reducing agency conflicts and regaining the trust of shareholders by investing in social capital and employee welfare. These actions increase firm value. This study also suggests that management undertakes these actions out of concern for their tenure of employment.

Originality/value

The catalysts of stock price crashes are well documented, but much less is known about what happens following stock price crashes. This study provides more insights into the understanding of corporate crisis management practices following adverse events.

Details

International Journal of Managerial Finance, vol. 20 no. 2
Type: Research Article
ISSN: 1743-9132

Keywords

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