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This chapter explores the development of sport sociology in China from its transition from an ‘imported’ Western concept to a ‘localised’ Chinese discipline. Specifically, this chapter considers the role of the body in this process. This chapter offers some descriptive insight into the development of sport sociology in China, focussing on how it has transitioned from an ‘imported’ Western concept to a ‘localised’ discipline with its own unique characteristics. It also seeks to address some differences and similarities between Eastern and Western ideologies regarding the concept of the ‘body’ and how these differences influence the study of sport sociology in China. The chapter uses a historical and philosophical approach to analyse the development of sport sociology in China. It examines the concept of the body in both Western and Chinese contexts and how these concepts have influenced the development of sport sociology in China. The value of this work is it provides a unique perspective on the development of sport sociology in China, highlighting the role of the body and the process of localization. It contributes to the understanding of the interaction between Western and Eastern ideologies in the field of sport sociology.

This first chapter is the introduction to the book. The purpose of this book is to address and better understand why China tightly embraces modern sport in contemporary times. Some view this as an indicator of glocalisation and a result of Western industrial civilization putting pressure on China to showcase their strengths as a nation. Some important considerations to explore are China's mediated ability to play and compete with the west. Sport is also seen as a channel of observing global political and economic challenges, especially those in the current context of the COVID-19 pandemic and the intense tensions between communities, which certainly inspires further academic development. Given China's recently remarkable achievements in sport, it is high time to show the world more inside stories of sport development across the nation. The contributors of this collection bring foundational Chinese context to each chapter as they examine changing sport cultures at different scales.

In modern China, sports and nationalism always have close connection, and nationalism is the important reason for the promotion of Chinese sports. However, the relationship between Chinese sports and nationalism in globalised China could be much more examined by academics, as well as its influencing factors. This chapter selects the Beijing 2008 Olympic Games as the context and representative three Chinese sports heroes in the period of globalisation to study. The findings show that in some extent, Beijing 2008 Olympic Games and three Chinese sports heroes represent the national image of China in the globalised world, also bearing the burden of washing away historical humiliation and pursuing national glory. Furthermore, it is manifested that China have a complex nationalism in the process of hosting the 2008 Olympic Games. Under the influence of mass media, market economy and sports professionalisation, nationalism still exists in Chinese sports, but people gradually start to reflect on the ‘Juguo Tizhi’, the traditional Chinese sports system and the concept of ‘winning glory for the nation’. The relationship between Chinese nationalism and sports shows the important implications of rapid Chinese sports development.

In contrast to other Chinese sports, which attract enormous commercial interests and relates to a kind of political kudos and ideological significance, Chinese baseball represents a singular case for the author to investigate the way in which China responds to sport globalisation due to its peripheral position in, and limited resource from, the domestic sport system and powerful stakeholders from the global society. The study examines the development of Chinese baseball and its interplay with the global sport giants and international events (i.e. the Olympic Games and the Major League Baseball [MLB]). Given the influence of sport globalisation, the author also identifies the consistent dominance of Chinese sport authorities and the spectrum of local stakeholders' reaction towards globalisation. The chapter ends with a discussion of the relationship between marginal position of Chinese baseball in the local sport system and the rationale of its response to sport globalisation.

Along with the national government's expectation transformation, administrative system reform, economic transition, social demand structure's upgrading and population change, these negative effects are turning increasingly obvious and thus become huge powers that push the reform of traditional elite sports development mode forward. Against this background, in order to make this reform better adapted to China's reality and future development, the chapter suggests that Chinese traditional elite sports development mode should shift its driving forces of development from single to multiple, change its administrative system from government-oriented to society-oriented, develop its training concepts from instrumentalism to humanism, improve its construction of development from unbalanced to balanced and alter its effectiveness of development from extensive to intensive so as to achieve sustainable development.

Sociology of sport in China has evolved from being an “exotic” subject to a localized subject over the past 35 years. It is closely associated with social changes, sports policy and athletic achievement of China. As a discipline of humanitarian and social sciences of sport, it is taught in virtually all universities with sports majors. There are about 500 scholars specializing in sport sociology in the country. Textbooks written by Chinese and foreign scholars are published. Academic papers on sport sociology are often published in the 15 accredited core sports journals. The most productive authors are from universities and the developed provinces and municipalities. The established research areas of sport sociology are extensive. These include national identity, athlete mobility, Olympic legacy, sport for all, sports industry issues, feminist studies, community sport, sport for the aged and disabled, etc. However, there are few studies with critical analysis and only a few in the areas of sport and religion, sport and race, and deviance in sport in China. Various kinds of financial support at different levels are available in the country. Empirical research is common with literature review, questionnaire, case study, and interview being the most frequently used methods. However, sport sociology is not considered as a major topic but as a research direction and it is not accepted widely by mainstream sociology. The future of sport sociology is promising, but not without challenges.

This chapter critically evaluates whether football can attain recognition as a national sport in China. Article No. 11, released by the Chinese government in 2015, aimed to develop a new national strategy centralised on the sport of football to foster consumption and enhance national soft power. Consequently, this also means encouraging Chinese football fans to support the national football team. Comparing the significance of local football clubs and the national football team to Chinese football fans is deemed meaningless and unable to generate useful information to comprehend Chinese people's attitudes towards local and national communities. Through literature comparisons with established Chinese national sports such as Chinese martial arts, badminton and table tennis, the discussion reveals that football currently falls short of meeting the general criteria of invention and popularity to be considered a Chinese national sport. In the specific Chinese context, it also proves that football fails to meet the criterion of politics, hindering its identification as a national sport. Consequently, the chapter rebuts the assumption and advocates for the validity of comparing how fans assess their fandom for local and national football teams.

In the past 10 years, the scale of running events in China has increased dramatically, and the forms of running events have also become rich and diverse. Running is not only a social phenomenon but also a historical and cultural phenomenon as an organic part of human culture with its own sociological values in China. This chapter offers insight into the development of Chinese running culture and how this has emerged from ancient and modern Chinese running cultures based on Foucault's disciplinary power theory, biopower and the technologies of the self. This chapter argues that running culture in China constructs the subjectivity of the Chinese runners under the joint action of the technologies of power and the technologies of the self. The findings acknowledge how Chinese Runners present and express themselves by showing a ‘sense of presence’. Runners illustrate the implicit or explicit meaning and value of a particular way of life through running. Runners regard running as the technology of the self for self-expression and self-creation so that individuals can control their bodies and soul, thoughts, behaviours and ways of existence. Emerging technologies of power provide possibilities for the production of running culture in China, and the current policy under the technologies of power meets the needs of runners. In Chinese running culture, power was not oppressive but productive.

This chapter provides an exhaustive analysis on the development of cricket in China in order to advance existing theories of cricket's development and consider future implications for the international game. Adapted from two journal articles of He and Malcolm (2021) and He et al. (2023), it structures the development of cricket in China according to two key historical era: cricket as an ‘expatriate-only’ game and cricket as an ‘Asian Games sport’. The first era, cricket as an ‘expatriate-only’ game, is constructed according to three key phases: early development; post-war and the ‘opening-up’ era. The second era, cricket as an ‘Asian Games sport’, is constructed according to five periods: budding period (2003–2005), peak period (2006–2010), stable period (2011–2014), trough period (2015–2018) and revival period (2019–present). This paper offers a broadened examination of cricket's development in China, contending that cricket in the country (specifically the mainland) manifests itself in two distinct forms, that is, first, it survives as a grassroots sport, sustained by a resilient expatriate diaspora community. Second, it exists as a sport primarily directed by the state and bolstered by the Asian Games and deeply integrated into the Chinese educational system. It concludes that the degree to which the co-existed motives of multiple stakeholders aligned and misaligned, and the interdependence with the unstable ‘Asian Games sport status’ will serve as the cornerstone for cricket's future in China and contribute significantly to the international sport's global development.

The chapter articulates the transition to and evolution of the commercialisation of Chinese professional football. It is periodised based on major turning points. The research yielded two major findings. First, there exists a distinct ‘Chinese way’ of commercialising football. However, it does not indicate that Chinese football doggedly avoided the Western governance model. For the club governance, Chinese football authorities set about recommending privately operated enterprises, large and medium-sized state-owned enterprises. Second, the commercialisation transitions of professional football in China were triggered by exogenous policy shifts, rather than endogenous changes in market structures, resulting in higher horizontal financial fragility than is associated with the commercialisation model adopted in more developed Western markets. The applicability to voluntary football clubs is assessed as well.